Fintech PR
Project Verte Launches MyVerte Marketplace on the Blockchain as an Alternative to Massive E-Commerce Platforms

Project Verte, a comprehensive e-commerce solution for Direct-to-Consumer (D2C) brands, today announced the beta rollout of its brand-first marketplace MyVerte. The MyVerte marketplace built on the blockchain is launching with over 100 brands and will announce a “drop” featuring new brands weekly, starting with Foreo, Stryx, Temporary Forevers, Les Belles Heures, Birthstone Scents, Ujjayi, Unbound and La Luna Rose.
Project Verte, which raised $50 million in seed funding late last year, was founded with a mission to help brands remain in full control over how their brand identity, products and communications are presented to consumers. Utilizing blockchain, Project Verte delivers on its mission through its full circle solution, featuring an easy-to-use seller portal that integrates all existing workflows, fully automated fulfillment, access to business intelligence, inventory financing and more, ultimately providing brands with the tools to maintain full control over their brand without the need of multiple third parties.
“It became clear that current marketplaces we’re designed around the branding of the marketplace, not of the brands themselves,” said Julian Kahlon, the 26 year old founder and CEO of Project Verte, who made that realization while leading UX communications and rebrands for large brands like Haagen-Dazs and ADP while also consulting for other notable D2C brands. “Existing marketplace’s messaging constantly overshadow its participating brand’s messaging, perception, equity and overall identity. Our goal in founding Project Verte was to give D2C brands the ability to reclaim control, and get the optimization and insights that they need to grow their businesses, increase their bottom line, while at the same time staying true to their core values.”
MyVerte, connected with Project Verte’s state-of-the-art fulfillment and technology (Its first 750,000 square foot automated fulfillment center is located in Atlanta, GA) processes orders at unprecedented speeds — no longer than 2 hours from dock-to-stock – while also using machine learning and AI to predict order influx and the pairing of items per order. As Kahlon says, the fulfillment centers are built for Black Friday every day. The operations and fulfillment side is the first and most fundamental step that allows brands to focus on growing their businesses, developing new products, forging strategic partnerships and expanding into new markets.
The MyVerte marketplace provides never-before-seen data to provide greater transparency, efficiency and participation for brands and consumers alike. Leveraging this data, the company has launched a number of new products that look to change the typical online marketplace experience. This includes an Uber-style ratings feature in that brands aren’t the only parties that get ratings. As part of this, for example, brands will be able to identify serial returners (those who buy and return online goods at an alarming rate that ends up costing brands money, time and headache) and simply not display products to consumers with a particular rating or below.
For Kahlon, a sale on a brand’s dot com is just as, if not more, valuable as a sale on MyVerte, because he understands that, for a brand to truly communicate the way they want to, their story and freedom to innovate needs to be prioritized over the operational backend. That’s why Project Verte built MyVerte to run parallel to a brand’s own — to simplify the workflow.
With the funding announcement late last year, Project Verte announced strategic relationships with fulfillment and automation technology companies, Geodis and GreyOrange. Since then, the company has continued to grow and attract leaders in the space, including its Chief Operating Officer Lihi Lutan, former Vice President of Professional Services at Taboola, and its Executive Vice President of Business Development Yifat Baror, former Head of International Business for Zulily. It is also growing its network of fulfillment centers with planned facilities in Dallas, Los Angeles, and other major cities nationally.
SOURCE Project Verte
Fintech PR
Inex One: The Expert Network industry exceeds $2.5 billion

STOCKHOLM, April 15, 2025 /PRNewswire/ — Inex One, a leading market research platform, today announces the report “The Expert Network Market Sizing 2025”. The report reveals that the global expert network industry surpassed $2.5 billion in 2024, growing 9% after a few slower years.
To view the full report, visit: https://inex.one/blog/expert-network-market-size
“Expert networks start where Google (or ChatGPT) ends. They help businesses make better-informed decisions, to allocate resources and improve our societies, said Max Friberg, CEO at Inex One. “In a world of AI sludge and misinformation, true insights are worth ever more. “Our findings illustrate the growing demand for high-quality expert insights to inform strategic decision-making worldwide.”
Key Findings from the Report:
- The global expert network industry surpassed $2.5 billion in 2024, up 9% from the previous year.
- The main growth drivers were a) the rebound in private equity buyout activity, and b) growth in the survey product, as corporate and market research teams partly substitute away from traditional B2C survey panels.
- Other notable trends in 2024 were the consolidation and emerging winners in the transcript library business, and expert networks looking for cost-optimization with new office openings.
- Expert networks are expected to continue growing in the years ahead, as global value chains grow ever more complex.
The report contains an extensive dataset mapping the 35 leading expert networks over 12 years, containing:
- 2012-2024 revenue for the 35 largest expert networks, including source detail.
- Market share development 2012-2024 by individual network, by Category and Generation of expert network.
- 2020-2024 Hiring trends per top-15 expert network.
- Headcount and productivity benchmarks.
- Breakdown of spend by region (US, EMEA, RoW).
- Breakdown of spend by customer segment, and segment characteristics, including client segment evolution 2020-2024.
- Trends and outlook for the years ahead, including product innovations such as transcript libraries, and possible M&A activity.
About Inex One
Inex One is a leading digital platform and marketplace that connects strategy consulting firms, private equity firms, corporates strategy teams, market research firms, and other professionals with the best expert networks and survey providers worldwide. Trusted by more than 8,000 clients globally, Inex One offers unparalleled user experience, streamlining the management of expert calls and delivering valuable insights. For more information, please visit www.inex.one or contact us at info@inex.one.
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Fintech PR
New Survey Finds Aspiring Business Students Embrace Learning to Think Strategically–with Help from AI

GMAC’s latest global survey of business school candidates also finds increasing importance of ROI as the tech sector’s lure fades.
RESTON, Va., April 15, 2025 /PRNewswire/ — Individuals looking to enter business schools overwhelmingly say they want to learn how to think strategically and problem solve, according to the latest annual survey of global prospective students to business school released today by the Graduate Management Admission Council (GMAC). And with nearly half of prospective students reporting artificial intelligence (AI) as part of their ideal curriculum, candidates are expecting hands-on experience utilizing AI for strategy and decision-making.
“Employers have consistently informed us that they value hallmark skills like strategic thinking and problem-solving. Once again, we found that prospective students are on the same page with their future employers,” says Joy Jones, CEO at GMAC. “Employers have also identified socio-emotional skills as critical to becoming a business leader, presenting a great opportunity for business schools to encourage their current and future students to take advantage of the embedded opportunities to hone and highlight teamwork, adaptability, and emotional intelligence in their educational and career journeys.”
MBA reigns supreme with interest in business master’s on the rise.
As more business schools launch new and increasingly specialized master’s programs, candidates have taken notice. Compared to the previous year, there has been a significant jump in the share of candidates who prefer business master’s degrees. Even though preference for the MBA dipped slightly, roughly half of global business candidates still consider it their top choice. A deeper dive into the shift reveals that pre-experience candidates as well as those aged 30 and over are more inclined to apply for business master’s programs than before.
“For the more seasoned professionals seeking to pivot their career or college students contemplating becoming an accountant or marketeer, a relatively shorter and specialized business program could be an ideal educational path,” says Martin Boehm, executive vice president and global dean of undergraduate programs at Hult International Business School and a GMAC board director.
The survey also showed that more people are expressing preference for in-person business education programs—either full-time or part-time in format—reversing a multi-year trend of growing popularity of hybrid and flexible programs since the inception of the pandemic.
Labor market uncertainty impacts ROI considerations, desired industries.
Cost remains a top barrier for candidates to get graduate business degrees no matter where they are located or how advanced they are in their career. Today’s economic and employment outlook has heightened people’s awareness around opportunity cost and return of their investment. In fact, ROI remains prospective students’ most considered factor when researching GME, with a noticeable increase in how many survey respondents say this is among their most important aspects of choosing a business school.
The uncertainty also reflects in the industry they are looking to enter upon graduation. While consulting, financial services, and technology still top the list, there has been a small but statistically significant dip in candidate interest in the tech sector. This is likely related to a challenging year for major tech companies, where recent layoffs hit hard not just the technical engineer positions but also more business-oriented roles in marketing and talent recruitment.
Global economy and geopolitical intricacies influence study destinations.
Study destination preferences of global candidates have remained steady over the past five years, with the United States and Western Europe continuing to occupy the top spots for students intending to study abroad. At the same time, affordability and being closer to home are deciding factors among candidates who want to study in regions like Asia, the Middle East, and Africa—where rising inflation and fluctuating currency exchange rates have dominated recent headlines.
“As the global economy becomes increasingly uncertain, we’re seeing candidates from around the world seeking out the value for money, unique perspectives, and hands-on experience with complex problems they can gain by studying in regions with young populations and fast-growing, dynamic markets,” says Catherine Duggan, director (dean) of the University of Cape Town Graduate School of Business and chair-elect of the GMAC Board.
About the Prospective Student Survey
With 15 years of survey responses representing all world regions, the GMAC Prospective Students Survey has provided the world’s graduate business schools with critical insights into the decision-making processes of people currently considering applying to a graduate management education program. This year’s summary report analyzes 2024 data from 4,912 respondents across 147 countries—45 percent female and 67 percent Gen Z—offering insights into evolving candidate decision-making to guide business school strategies. The full report with additional findings is available on gmac.com.
About GMAC
The Graduate Management Admission Council (GMAC) is a mission-driven association of leading graduate business schools worldwide. GMAC provides world-class research, industry conferences, recruiting tools, and assessments for the graduate management education industry as well as resources, events, and services that help guide candidates through their higher education journey. Owned and administered by GMAC, the Graduate Management Admission Test™ (GMAT™) exam is the most widely used graduate business school assessment.
More than 13 million prospective students a year trust GMAC’s websites, including mba.com, to learn about MBA and business master’s programs, connect with schools around the world, prepare and register for exams and get advice on successfully applying to MBA and business master’s programs. BusinessBecause and GMAC Tours are subsidiaries of GMAC, a global organization with offices in China, India, the United Kingdom, and the United States.
To learn more about our work, please visit www.gmac.com

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Fintech PR
BTC Puts at 2023 Crisis Levels Amidst Tariff Storm: New Bybit x Block Scholes Crypto Derivatives Report

DUBAI, UAE, April 15, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, released a new weekly crypto derivatives analytics report in collaboration with Block Scholes, outlining crypto’s attempt to resist broader macroeconomic headwinds as the Trump administration announced new decrees in the ongoing trade war. Bearish signs dampened faith in crypto, with OTM puts dominating short-term BTC volatility at a more pressing level than the US financial crisis in Q1 2023. The trend was eased by the 90-day pause, which led to a global market rally.
Key Highlights:
- BTC Open Interest Impaired by Tariff-Induced Turmoil: Bybit data showed relative stability in the context of a global risk-on event. The flow was disrupted on “Liberation Day”, following which BTC and ETH did not escape the fate of other assets and both suffered dramatic declines from their March highs.
- Funding Rates Clinging to Neutrality: Data captured a short-lived positive trend in funding rates on Bybit in the report, which trended down after traders sensed a period of uncertainty in economic and trade policies. Treading the fine line between positive and negative headlines, BTC’s perpetual swap market has been lacking overall directional sentiments.
- An Open Interest Remains Firm: BTC plunged to $75K following Trump’s initial “declaration of war” in tariffs, triggering a defensive options strategy shift. Put trading outpaced calls as investors sought protection, while US counter-tariffs inverted the volatility curve—a condition that persists despite some recovery. The current put skew exceeds levels seen during the 2023 banking crisis, with surging interest signaling widespread pessimism.
Access the Full Report
For detailed insights, readers may download the full report.
#Bybit / #TheCryptoArk /#BybitResearch
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: media@bybit.com
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

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View original content:https://www.prnewswire.co.uk/news-releases/btc-puts-at-2023-crisis-levels-amidst-tariff-storm-new-bybit-x-block-scholes-crypto-derivatives-report-302429019.html
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