Fintech PR
DNA Behavior International Takes its API to the Next Level by Enabling it with AI
For some time now DNA Behavior has been using its API to help a variety of organizations quickly “plug in” its behavioral chip to discover and leverage behavioral insights already within their people and systems. Now, DNA Behavior is taking that effort to the next level, by leveraging a suite of enterprise-ready AI services, applications, and toolsets to accelerate the adoption of behavioral insights across large financial services enterprises.
“Banks and large wealth management firms are leveraging behavioral finance to gain a competitive edge,” says Hugh Massie, CEO of DNA Behavior International. “To date, behavioral finance initiatives have been pinpointed and targeted toward specific client and employee groups. By utilizing AI and additional apps and toolsets, DNA Behavior is poised to implement the worlds’ largest behavioral finance initiatives for banks and wealth management firms. In short, rapid application of BeFi across larger organizations.”
DNA Behavior’s focus and specialty is revealing 200+ behavioral insights and the action steps needed to aid employees and clients in investing, working, spending and living smarter. Leveraging these additional technologies in addition to DNA’s API help meet industry demands to create rich omnichannel experiences by applying behavioral insights to enterprise-wide datasets.
“We’re using linguistic analytics to deepen our – and our clients’ – understanding of individual’s personality characteristics,” Massie says. “The linguistic and tone patterns individuals use in their speech or written communication have inherent connections to their instinctive behaviors. Revealing these linguistic and tone patterns will aid in DNA Behavior’s core offering, which is validated, robust, consistent and practical behavioral insights and customized experiences they can “plugin” to their own systems. These latest additions amp up that offering, expanding the possibilities, both in terms of speed and volume,”
As examples of its new AI-enabled API, Massie offers three scenarios:
- Use natural language recognition capabilities to discern the intent of what a user is saying, to respond to inquiries and requests. The problem is, most chatbots and automated support systems use a one-size-fits-all approach to respond to inquiries. DNA is powering current technologies to customize these existing engagements at scale.
- Measure emotions, fears and excitement for investors and relaying this intelligence to advice teams along with the communication steps and a playbook to behaviorally manage clients.
- Use linguistic analytics to infer individuals’ personality characteristics, from digital communications such as email, blogs, tweets, and forum posts. This enables an organization to better parse a user’s inclination to create a customized marketing playbook for each client. Organizations armed with this information will optimize their marketing spend for steak dinners, theater tickets, gifts and professional sporting events.
SOURCE DNA Behavior International
Fintech PR
IDnow Trust Services AB certified as a Qualified Trust Service Provider in the European Union
IDnow partners with IDnow Trust Services AB to provide qualified electronic signatures, time stamps and seals to its customers and beyond
MUNICH, Nov. 5, 2024 /PRNewswire/ — IDnow, a leading identity verification platform provider in Europe, announces its partnership with newly founded IDnow Trust Services AB, a certified Qualified Trust Service Provider (QTSP) under EU Regulation 910/2014 (eIDAS).1 Founded as a joint venture in Stockholm in early 2024 between IDnow and ESYSCO, a system integrator and technology provider, the company offers qualified trust services, such as electronic signatures, time stamps, and seals, that combine security, compliance, and user convenience.
Innovation and leadership in the digital signature market
As a recognized QTSP in the EU by the Swedish supervisory body Post-och telestyrelsen (PTS), IDnow Trust Services AB will issue, validate, and manage electronic certificates and time stamps; capture additional information, such as qualified time; hold identification evidence data, and perform certificate revocation, while complying as a Certificate Authority (CA). The QTSP provides assurance of the existence of specific electronic data at a specific time, such as proof that documents have been submitted for processing.
One of the features that IDnow Trust Services AB will immediately enable for IDnow’s customers is SMS-free signing. This certified capability simplifies the signing process, eliminating the requirement of One-Time Password (OTP) codes and driving higher conversion rates. IDnow Trust Services AB is the first QTSP that will allow this new user authentication process, which is already acknowledged by different CEN and ETSI standards and which will revolutionize the user experience in the digital signature market.
New joint venture secures trust and simplifies compliance
“We are incredibly pleased that our joint venture, IDnow Trust Services AB, is already bearing the fruits of our labor. At IDnow, we have long made it our mission to actively shape and lead the Know Your Customer and digital identity industry; we are now once again showing this leadership role by doubling down on trust services, as they are an essential part of the transformation of the digital identity market heralded by eIDAS 2.0,” says Andreas Bodczek, CEO of IDnow.
He continues: “In the coming years, our customers will benefit from the synergy of identity verification and qualified trust services, ensuring a compliant and efficient experience for all business-critical operations across the EU. This collaboration sets a new standard for trust and operational efficiency, positioning businesses for long-term success in the fast-evolving digital landscape.”
Johannes Leser, CEO of IDnow Trust Services AB, adds: “Trust and liability is the backbone of all business, and it will be the driving force behind the global digital economy. IDnow Trust Services AB is committed to delivering innovative and highly dependable solutions to IDnow, its customers, and partners. With trust as our mutual foundation, we’re poised to revolutionize the European digital signature market, which is expected to be seven times larger by 2030 than it is today.”
About IDnow
IDnow is a leading identity verification platform provider in Europe with a vision to make the connected world a safer place. The IDnow platform provides a broad portfolio of identity verification solutions, ranging from automated to human-assisted from purely online to point-of-sale, each of them optimized for user conversion rates and security.
In 2021, IDnow acquired the French market leader for identity technology, ARIADNEXT, and the German identity Trust Management AG, enabling IDnow to offer its customers one of the broadest identification solutions through a single, integrated platform.
The company has offices in Germany, United Kingdom, and France and is backed by renowned institutional investors, including Corsair Capital and Seventure Partners. Its portfolio of over 900 international clients spans a wide range of industries, and includes leading international players, such as UniCredit, Telefonica, Sixt, Crédit Agricole Personal Finance and Mobility, BNP Paribas Personal Finance, and Munich Re, as well as digital champions like N26, Solarisbank, Younited, BoursoBank, and Klarna.
Press contact IDnow
Katherina Riesner
[email protected]
+49 89 41324 6030
About IDnow Trust Services AB
IDnow Trust Services AB is a joint venture between IDnow GmbH and ESYSCO Sp. z o.o. The company is a certified Qualified Trust Service Provider (QTSP) under EU Regulation 910/2014 (eIDAS), compliant with the creation and validation of electronic signatures, electronic time stamps, electronic seals, and certificates related to these services.
As an eIDAS-certified QTSP, IDnow Trust Services AB leads the way in compliance. It provides omnichannel trust services, including Qualified Electronic Signatures (QES), helps customers conduct cross-border business within the EU, and assists companies in the transition to fully digital processes.
1 The electronic Identification and Signature (eIDAS) regulation defines a QTSP as a natural or a legal person who provides one or more qualified trust services.
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Fintech PR
Sanitas, one of Switzerland’s largest health insurers, embeds Lifelight’s vital signs into customer app
- More than 0.5 million customers already trust the Sanitas portal
- The Chronic Journey included in the app focuses on the detection of high blood pressure with the integration of Lifelight’s remote vital signs technology
- Sanitas empowers users to obtain indicative estimates of their blood pressure via their own mobile device
LONDON, Nov. 5, 2024 /PRNewswire/ — In a groundbreaking next step for preventative care Sanitas partners with Lifelight, a cutting-edge novel technology to bring blood pressure estimates to its private healthcare app users.
With the Sanitas Portal app, over 0.5m customers already have an overview of their insurance and health related benefits. App users can be rewarded for exercise, check symptoms, get support with mental health, translate complicated doctor’s bills, scan receipts or quickly check coverage. Customers can also receive valuable support from a virtual assistant and a personal advisory team.
Now with the inclusion of Lifelight, Sanitas is taking a proactive approach to further mitigate health risks. A chronic illness guide within the app focuses on prevention, detection and management of cardiovascular disease (CVD) through early monitoring and pre-emptive intervention.
The Sanitas Portal is available in German, French, Italian and English. It marks the first time that Lifelight offers full language support.
Lifelight, developed by xim Limited, provides the ability for Sanitas customers to easily check their blood pressure themselves at home, with on-screen instructions to guide them.
As well as providing fast vital signs readings, one of the key benefits of Lifelight is the user experience – zero contact – no uncomfortable cuff, no need to undress, no wearables – users simply look at their mobile device screen for 40 seconds.
Often more convenient, Sanitas’ customers can access Lifelight securely from the comfort of their homes or remotely – anytime, anywhere. This is where Lifelight can really scale, driving efficiencies with improved health outcomes.
Commenting on the joint venture, Evelyne Dürr, digital service project manager at Sanitas stated, “Partnering with Lifelight to bring blood pressure estimates to our health insurance customers is an integral step in our preventative care vision. We want to empower and encourage our customers to become experts of their own health. Lifelight’s contactless technology can also be used at home to estimate blood pressure. It provides important information for the early detection of high blood pressure.”
Laurence Pearce, Lifelight’s CEO and Founder said, “We’re motivated to work alongside a well-known established healthcare insurance brand, allowing us to scale Lifelight and support Sanitas’ ongoing preventative care programme. We look forward to reaching more people in Europe through Sanitas’ Swiss customer base, building on our shared aims to empower everyone who wants to, take responsibility for their health that will improve an individual’s wellbeing, cut healthcare costs and ultimately reduce the risk of CVD.”
For further information please contact:
Suzanne Congdon – [email protected] https://lifelight.ai/
With over 800,000 insured people and premium income of more than three billion francs, Sanitas (www.sanitas.com) is one of the largest Swiss health insurers.
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Fintech PR
TerraPay and Suyool Join Forces to Enable Instant and Secure Money Transfers to Anyone in Lebanon
BEIRUT, Nov. 5, 2024 /PRNewswire/ — In a significant step towards enhancing financial accessibility in Lebanon, TerraPay, a global money movement company, has partnered with Suyool, a licensed financial ecosystem regulated by Banque du Liban. This collaboration is set to transform how Lebanese residents send and receive money, addressing the pressing demand for fast, secure, and convenient remittance services.
Lebanon has long been reliant on remittances, with over $6.5 billion transferred to the country in 2023. This inflow, primarily driven by the Lebanese diaspora, underscores the critical need for efficient financial services that can cater to both banked and unbanked populations. As a response to this necessity, Suyool is dedicated to providing an advanced digital wallet solution that facilitates not only local and international payments but also supports financial inclusion for unbanked individuals.
Suyool gains access to TerraPay’s extensive network covering over 144+ receiving countries, 210 sending countries, 3.7 billion mobile wallets, 7.5 billion bank accounts, and more than 12 billion cards, enhancing the efficiency and reliability of remittances. Suyool can now expand its remittance services for both inbound and outbound transactions, ensuring financial services are accessible to all.
Mr. Arz El Murr, Founder & CEO of Suyool, added, “By partnering with TerraPay, we are able to enhance our service offerings and meet the growing needs of our users. This collaboration will allow us to facilitate faster, more secure transactions, helping to bridge the financial gap for many in Lebanon.”
The remittance corridors into Lebanon remain robust, particularly from the USA, Gulf region, and Europe, which are vital for Lebanese families reliant on financial support from abroad. With around 20% of Lebanon’s population unbanked, Suyool is positioned to serve this demographic effectively, making financial services accessible through its intuitive mobile app.
Ambar Sur, Founder & CEO at TerraPay, expressed enthusiasm about the partnership: “This collaboration deepens TerraPay’s footprint in Lebanon, where there is a strong demand for efficient remittance solutions. Together with Suyool, we are committed to driving financial inclusion and providing reliable payment options to all users. This partnership comes at an exciting time for wallet providers, as we have recently launched the Wallet Interoperability Council to enhance interconnectivity and interoperability for multiple cross-border transaction types, including remittances and merchant payments using wallets.”
This partnership between TerraPay and Suyool represents a pivotal development in the financial landscape, enabling simplified global money movement in the region.
About TerraPay
TerraPay simplifies global money movement, providing a single connection to one of the most expansive cross-border payment networks regulated in over 30 global markets. The platform enables payments to 144+ receiving countries, 210+ sending countries, over 3.7 billion mobile wallets, 7.5 billion bank accounts, and more than 12 billion cards. TerraPay is on a mission to create a borderless financial world, making money transfers instant, reliable, transparent, and fully compliant. Founded in 2014, TerraPay operates in over 12 countries and has built the global digital wallet interoperable network, driving financial inclusion even in the most remote markets. TerraPay is headquartered in London, with offices in cities like Bangalore, Dubai, Bogota, Dar es Salaam, Kampala, and Singapore. Backed by leading investors including the IFC (World Bank), Prime Ventures, Partech Africa, and Visa, TerraPay continues its rapid global expansion.
About Suyool
Suyool is a licensed financial ecosystem regulated by Banque du Liban (BDL) and originated in Europe. It is built to deliver convenience and security for all financial needs, allowing users to send money to anyone in Lebanon, make local and international payments with the Platinum Debit Card, and perform local payments at merchants using QR codes. Users can also access their money in cash, complete local or international transfers, cash out at over 850+ cash points, or request cash delivery to their door. As an advanced digital wallet, Suyool offers a variety of services, including mobile payments, remittance handling, international transfers, and utility & bill payments. With a strong focus on financial inclusion, Suyool is making banking accessible and easy for everyone, particularly the unbanked, through its intuitive mobile app.
Contact:
Juveria Samrin,
[email protected]
Logo: https://mma.prnewswire.com/media/1222771/TerraPay_Logo.jpg
View original content:https://www.prnewswire.co.uk/news-releases/terrapay-and-suyool-join-forces-to-enable-instant-and-secure-money-transfers-to-anyone-in-lebanon-302296385.html
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