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TopOn mediation platform now officially supports Google partner bidding (Beta)

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Maximize The Revenue: All Publishers Can Now Access Google Bidding with TopOn Mediation

GUANGZHOU, China, Feb. 6, 2024 /PRNewswire/ — We’re excited to share with all our publishers that publishers can now use Google partner bidding (Beta) with TopOn mediation platform to optimize ad revenue strategies.

Google partner bidding now enables publishers to access Google demand as a bidding source on TopOn. With Google partner bidding, publishers can now allow Google (Google Ads, Display & Video 360) to bid on TopOn real-time bidding auctions.

“Today, TopOn is excited to announce that you have more choices as Google bidding is now available to all publishers using real-time bidding. As the mobile app market continues its dynamic growth, adopting in-app bidding is becoming increasingly essential for monetization success.” Said Harry Yang, Chief Marketing Operation on TopOn.

In-app bidding offers publishers numerous advantages for revenue enhancement. Those who adopt bidding methods see increased benefits due to higher demand. Key advantages for publishers using TopOn in-app bidding include:

Maximize revenue

Boost total earnings through real-time bidding with access to the largest ad sources. With this automatic integration to bidding now, developers are immediately able to leverage the benefits of having the largest bidding partner in the industry bid on their traffic. When every demand source bids in an open and fair real-time auction you see more competition for your inventory, which means better prices for every impression.

Total Transparency

All demand sources are treated equally, fostering a fair bidding environment for each source.

Simplify mediation

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By removing the burden of maintaining complex waterfalls, bidding helps you increase operational efficiency, so your team can focus on driving more impact for your business. In addition, bidding allows you to easily add more demand sources, helping you increase competition for your inventory with minimal effect on latency and freeing up operational resources.

Long-term sustainability

Leverage a safe ecosystem that establishes trust and supports user retention.

Accessing Google bidding to TopOn mediation is a key milestone for us, underscoring our drive to boost in-app bidding adoption and push for a marketplace that’s transparent and equitable. We’re looking forward to further collaboration with Google and our community of publishers to continue advancing growth and innovation in the field.

Ready to take the leap with Google bidding on TopOn? Reach out anytime via www.toponad.com

View original content:https://www.prnewswire.co.uk/news-releases/topon-mediation-platform-now-officially-supports-google-partner-bidding-beta-302052711.html

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Fintech PR

Bybit Crypto Titans: November Arena Boasts 55,000 USDT in Rewards

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DUBAI, UAE, Nov. 15, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, opens up the November arena for the Bybit Crypto Titans trading competition. Available for users in select regions, a prize pool of 55,000 USDT will be available for a limited time only.

From now to Nov. 30, eligible traders can level up their trading strategies and amplify their winning chances by inviting friends to share two prize pools in two simple steps: register for the event at the Grand Arena, and invite friends and trade.

Battlefields: Once in the Arena, users can pick their battlefields. Up to 30,000 USDT are up for grabs in the Team Battlefield ranked by total trading volume, while another 15,000 USDT is reserved for traders in the Solo Battlefield competing by PnL(%).

More perks: Additionally, top traders and leaders will receive extra perks. Participants will receive a bonus 5 USDT for every new qualified referee, and the first 50 Team Leaders whose team exceeds a threshold amount in trading volume will be entitled to a 100 USDT bonus.

“As trading volumes overall are climbing, we are seeing so many talented traders in our community with a knack for navigating fast-moving markets. This event gives some of them an incentive to share their passion with their friends, and there is room for rewards for the solo trading pros to shine as well,” said Joan Han, Sales and Marketing Director of Bybit.

Market sentiment and activities have been trending up in recent weeks globally, and the enthusiasm is shared among users in niche markets. While traders rush to capture opportunities in a heated market, the Crypto Titans competition encourages users to bring out the best trading game and hone their trading skills for healthier returns.

Find out more about Bybit’s Crypto Titans: November Showdown, terms and conditions apply.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.

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For more information, please visit: https://www.bybit.com

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Healthcare leaders gather at House of Commons to discuss productivity-boosting tech with MyStaff app

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LONDON, Nov. 15, 2024 /PRNewswire/ — Healthcare leaders from 16 NHS trusts gathered at the House of Commons this week to see how Mid and South Essex NHS Foundation Trust is using a groundbreaking new app that transforms staff access to information vital to their patients’ care.

The MyStaff app uses AI and automation to simplify the management of critical policies and procedures, reducing the time staff spend searching for information from almost 10 minutes to under 30 seconds. Over 12,000 of the Trust’s staff have signed up, and around 1,000 are using the app daily.

With £2bn pledged to help digitise the NHS and bring down waiting lists, such time-saving tech is high on healthcare’s agenda. Trust Chief Executive Matthew Hopkins introduced the session, which was hosted by David Burton-Sampson, MP for Southend West and Leigh, and saw technology strategists and users share their experiences of digitising vital healthcare operations.

Matthew said: “Our Trust is working to make the best use of digital technologies wherever this can help staff to provide the best possible care to our patients. MyStaff app is a versatile and easy-to-use tool that improves our governance processes and makes it easy for staff to access the vital clinical information they need when treating patients.”

The Trust developed MyStaff app with digital innovators Diligram, who have created a digital governance solution that helps ensure staff use the latest policies and guidance when delivering patient care. Document compliance rates have grown from 60% to 98%, whilst projections indicate the app could release 55,000 hours’ worth of staff capacity over 3 years, worth almost £4m in staff costs and giving staff more time on patient-facing care.

Diligram CEO Leslie Golding said: “We have worked closely with the Trust on developing groundbreaking technology that supports our healthcare heroes by simplifying access to essential information. We’re proud to be part of this brilliant example of positive digital change.”

Editor’s notes

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  • Contact: Rob Benson, 07815098560, [email protected] 
  • Further images, interviews, site visits available

About MyStaff app

The MyStaff app from digital transformation company Diligram is time-saving tech that offers a mobile-first digital corporate governance solution for healthcare providers.

Web: mystaffapp.io 

About Mid and South Essex NHS Foundation Trust

MSE is one of the largest Trusts in the country, serving around 1.2million people. Our values are about delivering excellent, compassionate and respectful care.

Web: mse.nhs.uk 

Photo – https://mma.prnewswire.com/media/2558941/MSE_CEO_Matthew_Hopkins_MyStaff_app.jpg

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ThunderSoft Partners with HERE Technologies to Enhance Intelligent Navigation Solutions

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BEIJING, Nov. 15, 2024 /PRNewswire/ — On November 14, 2024, ThunderSoft (Stock Code: 300496), a world leading OS and intelligent device products and technology provider, and HERE Technologies, the leading location data and technology platform, announced a strategic partnership to enhance collaboration in intelligent navigation and high-definition maps. The collaboration aims to support the efficient development of navigation systems, contributing to a more connected and intelligent mobility ecosystem.

The agreement will see both companies maximize their technical strengths and platform resources for comprehensive, multifaceted cooperation. ThunderSoft’s Aqua Drive OS will integrate HERE location data and services, including HERE SDK, HD Map and autonomous driving solutions. These AI-powered elements, create a foundation for developers worldwide to build intelligent system platforms. Additionally, the partnership will deliver tailored intelligent navigation solutions for international markets, addressing the diverse requirements of automotive manufacturers and consumers.

The companies will also collaborate to develop immersive and interactive 3D high-definition mapping solutions by combining HERE’s map data with ThunderSoft’s Kanzi Map engine, establishing a new benchmark in intelligent driving and navigation.

Deon Newman, Senior Vice President and General Manager of HERE Technologies said, “This strategic partnership with ThunderSoft represents a transformative step in delivering on the potential of AI and software-defined vehicles. By uniting our best-in-class location technology with ThunderSoft’s advanced system capabilities, we will together deliver greater insight and intelligence to every journey, empowering our clients to create richer, more personalized experiences for their customers worldwide.”

Hengshang Chang, Executive President and President of SmartVehicle Business Group of ThunderSoft, highlighted the strategic importance of the collaboration, “Our collaboration with HERE holds immense significance. By integrating HERE’s map data and location platform capabilities with ThunderSoft’s pioneering vehicle OS technology, we aim to develop more competitive, globally-oriented intelligent navigation systems for the automotive industry, enabling automakers to achieve accelerated growth.”

About HERE Technologies

HERE has been a pioneer in mapping and location technology for almost 40 years. Today, HERE’s location platform is recognized as the most complete in the industry, powering location-based products, services and custom maps for organizations and enterprises across the globe. Find out how HERE is moving the world forward at here.com.

About ThunderSoft

ThunderSoft, a well-known intelligent operating system products and technologies provider, has been continuously accumulating and innovating in the operating system field, with its business expanding gradually from smart phone to smart vehicle, AIOT and smart industries. Website: https://en.thundersoft.com 

View original content:https://www.prnewswire.co.uk/news-releases/thundersoft-partners-with-here-technologies-to-enhance-intelligent-navigation-solutions-302307004.html

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