Fintech
RevoluGROUP Canada Inc. Attends IMTC World Miami, MOU With Argenper, Maxicambios And Banco Guayaquil
VANCOUVER, British Columbia, Nov. 14, 2019 (GLOBE NEWSWIRE) — RevoluGROUP Canada Inc. (TSX-V: REVO) (“the Company”) is pleased to announce a shareholder update for its Remittance Division. The company is a credentialled attendee of the IMTC, International Money Transfers & Payments Industry conference in Miami Beach, FL Nov 12-15, 2019. CEO, Steve Marshall, has signed three Memorandums of Understanding (“MOU”) during the conference with: Argenper, MaxiCambios and Banco Guayaquil. The parties have agreed to work toward a Definitive Agreement (“DA”) concerning bilateral commissions, the technical linking of payments settlement systems and, the mechanism for the instant delivery of worldwide RevoluPAY remittances and, tourism focused cash-advances in: Argentina, Brazil, Paraguay, Bolivia, Chile, Uruguay, Ecuador, Peru and United States.
IMTC Conference Miami
The IMTC hosts over 500 delegates from 70 countries, the World IMTC (International Money Transfers & Payments Industry Conference) in Miami, held between 12-15 November, brings together market leaders in the industry, along with experts and professionals. RevoluGROUP Canada Inc. showcased RevoluPAY® to multiple participants and, is currently preparing numerous possible synergies for 12 supplementary countries. IMTC is an event solely for credentialled professionals operating in the: International Money Transfer, Remittances & Cross-Border Payments Industry. The growth of IMTC is the result of the evolution and broadening of the Non-Bank Financial Industry & traditional Banking Partners over more than a decade. From cross-border financial services, such as Money Transfer Operators (MTOs), Foreign Exchange firms, Banks, Payment Processors and Mobile Operators involved in financial services (MMOs), as well as a large array of financial institutions, fintech enterprises, brick-and-mortar or digital apps, that provide services along international migration corridors.
About Argenper And Their Remittance Delivery Markets
Argenper S.A is one of South Americas’ largest remittance companies, with physical presence and +3000 cash collection points across: Argentina, Brazil Bolivia, Chile, Uruguay, Ecuador, Peru. The company also sends and receives remittances from offices in the United States.
Banco Guayaquil
Banco Guayaquil S.A was founded in 1923 as a full-service retail, commercial and investment bank in Ecuador. The bank controls a national network of more than 4800 physical locations, which include 154 main offices, 880 ATMs and 4712 rural branches throughout Ecuador.
About MAXICAMBIOS And The Paraguayan Remittance Market
MAXICAMBIOS S.A is one of the leading central bank licensed remittance delivery companies in Paraguay, with 17 branches that cover the majority of the major cities in the country. The company’s main activity is the provision of foreign exchange services to companies and individuals. Its remittance delivery centers are located in the country’s main shopping centers and malls. MAXICAMBIOS performs an average of 4,000 daily remittance deliveries. Paraguay received around 600 million dollars in 2017, with the main remittance influxes to Paraguay emanating from: Spain, Argentina, the United States and Brazil.
RevoluGROUP’s Strategy for The World Remittance Market
As previously announced to shareholders, the fully functional proprietary bank licensed RevoluPAY App has the ability to deliver e-wallet funds to any SEPA or Swift affiliated bank account in 73: Pan-European, Eastern European countries plus, certain nations in the Middle East. RevoluPAY app-to-bank transfer inflows into these countries has been operating successfully for some time. The company then began focusing upon the most ubiquitous worldwide remittance flows, which involve physical cash collection using RevoluPAY, particularly applicable for unbanked remittance beneficiaries or world travelers. On June 29th, 2018, shareholders were informed that RevoluPAY S.L. had signed an NDA with a Top 40 World Banking Institution for remittance cash collections in 16 Central/South American and Caribbean countries. Said Bank successfully completed the compliance visit at RevoluPAY headquarters in Barcelona on the 4th of November. The company is now awaiting final approval from the Bank to sign the final bilateral agreement that has been in the possession of both parties for quite some time. Likewise, the company has steadfastly pursued additional negotiations to engender RevoluPAY cash collection with other internationally licensed entities, signing MOUs with potential cash delivery partners in: Peru, Ecuador, Guatemala, El Salvador, Nicaragua, Costa Rica and Mexico. Additionally, three more MOUs today for Argentina, Brazil, Bolivia, Chile, Uruguay and Paraguay. A similar objective is being pursued with today’s new Bank MOU which, if ongoing negotiations are fruitful, could add full banking services to RevoluPAY in Ecuador. From the aforementioned MOUs, the company has signed a Definitive agreement for Costa Rica on August 28th 2019 with EZPAY and, remains confident that the other pending MOUs will likewise now convert into Definitive Agreements at an increased cadence. Should the company’s strategies succeed, RevoluPAY remittance beneficiaries in most of Central/South America and the Caribbean will be able to visit thousands of locations to collect cash. For those worldwide nations not yet covered for local partner cash collection, the company will initiate inflows via the RevoluPAY Visa Card and, simultaneously seek local partners. The RevoluPAY Visa Card is currently being tested by management and beta testers around the world and, thus far, has functioned flawlessly in ATMs and Merchants accepting Visa. The final launch and, worldwide delivery of the proprietary Visa Card to RevoluPAY app users is now imminent. Concerning the major bulk of Asia, the company previously announced an NDA with a large Chinese payment conglomerate with whom it anticipates making final headway in early 2020. Management wishes to express to shareholders that while the remittance aspect of the company’s business would appear to have been somewhat relegated, this is far from the truth. Management has meticulously worked and, will continue to strive, to ensure that RevoluPAY app users, wherever they may be, have access to immediate cash at the lowest possible cost, allied to a myriad of in-app options to transfer funds electronically from app to bank accounts of their choosing or, to their linked RevoluPAY Visa Card.
About RevoluPAY®
The Company’s flagship technology is RevoluPAY®, the Apple and Android multinational payment app. Built entirely in-house, RevoluPAY features proprietary, sector specific, technology of which, the resulting source code is the property of the Company. RevoluPAY’s built-in features include: Leisure payments, Travel Payments, Retail and Hospitality payments, Remittance Payments, Real Estate Payments, pay-as-you-go phone top-ups, Gift Cards & Online Credits, Utility Bill payments, etc. RevoluPAY is powered by blockchain protocols, and, is squarely aimed at the worldwide multi-billion dollar leisure sector and, + $595 billion family remittance market. RevoluPAY® is operated by the European wholly owned subsidiary RevoluPAY S.L located in Barcelona. RevoluPAY S.L operates under European E-money – Directive 2009/110/EC through a licensed electronic money institution or EDE Banking Licensed entity. RevoluGROUP Canada Inc. controls 5 wholly owned subsidiaries on 4 continents.
Links utilized in this news release
Banco Guayaquil – https://www.bancoguayaquil.com/
Banco Guayaquil Offices – http://saladeprensabg.com/boletin/banco-guayaquil-crece-en-agencias-a-nivel-nacional/
Argenper – https://www.argenper.com.pe, https://www.argenper.com.ar, www.argenper.ec, http://www.argenper.com.br/
MaxiCAMBIOS – http://www.maxicambios.com.py/empresa
Paraguay Remittance Inflows – https://www.bbc.com/mundo/noticias-america-latina-47867801
Paraguay Remittance Countries – https://www.icex.es/icex/es/navegacion-principal/todos-nuestros-servicios/informacion-de-mercados/paises/navegacion-principal/noticias/NEW2017765480.html?idPais=PY
World Bank remittance Date – http://www.worldbank.org/en/topic/migrationremittancesdiasporaissues/brief/migration-remittances-data
About RevoluGROUP Canada Inc.:
RevoluGROUP Canada Inc. is a multi-asset, multidivisional publicly traded Canadian company deploying advanced technologies in the; Online Travel, Vacation Resort, Mobile Apps, Money Remittance, Mobile Phone Top-Ups, EGaming, Healthcare Payments, Esports, Invoice factoring, Blockchain Systems, and Fintech app sectors. Click here to read more.
For further information on RevoluGROUP Canada Inc. (TSX-V: REVO) visit the Company’s website at www.RevoluGROUP.com. The Company has approximately 150,879,439 shares issued and outstanding.
RevoluGROUP Canada Inc.
“Steve Marshall”
______________________
STEVE MARSHALL
CEO
For further information contact:
Don Mosher
RevoluGROUP Canada Inc.
Telephone: (604) 685-6465
Toll Free: 800-567-8181
Facsimile: 604-687-3119
Email: [email protected]
NEITHER THE TSX VENTURE EXCHANGE NOR ITS REGULATION SERVICES PROVIDER (AS THAT TERM IS DEFINED IN POLICIES OF THE TSX VENTURE EXCHANGE) ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.
This release includes certain statements that may be deemed to be “forward-looking statements”. All statements in this release, other than statements of historical facts, that address events or developments that management of the Company expects, are forward-looking statements. Although management believes the expectations expressed in such forward-looking statements are based on reasonable assumptions, such statements are not guarantees of future performance, and actual results or developments may differ materially from those in the forward-looking statements. The Company undertakes no obligation to update these forward-looking statements if management’s beliefs, estimates or opinions, or other factors, should change. Factors that could cause actual results to differ materially from those in forward-looking statements, include market prices, exploration and development successes, continued availability of capital and financing, and general economic, market or business conditions. Please see the public filings of the Company at www.sedar.com for further information.
Fintech
How to identify authenticity in crypto influencer channels
Modern brands stake on influencer marketing, with 76% of users making a purchase after seeing a product on social media.The cryptocurrency industry is no exception to this trend. However, promoting crypto products through influencer marketing can be particularly challenging. Crypto influencers pose a significant risk to a brand’s reputation and ROI due to rampant scams. Approximately 80% of channels provide fake statistics, including followers counts and engagement metrics. Additionally, this niche is characterized by high CPMs, which can increase the risk of financial loss for brands.
In this article Nadia Bubennnikova, Head of agency Famesters, will explore the most important things to look for in crypto channels to find the perfect match for influencer marketing collaborations.
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Comments
There are several levels related to this point.
LEVEL 1
Analyze approximately 10 of the channel’s latest videos, looking through the comments to ensure they are not purchased from dubious sources. For example, such comments as “Yes sir, great video!”; “Thanks!”; “Love you man!”; “Quality content”, and others most certainly are bot-generated and should be avoided.
Just to compare:
LEVEL 2
Don’t rush to conclude that you’ve discovered the perfect crypto channel just because you’ve come across some logical comments that align with the video’s topic. This may seem controversial, but it’s important to dive deeper. When you encounter a channel with logical comments, ensure that they are unique and not duplicated under the description box. Some creators are smarter than just buying comments from the first link that Google shows you when you search “buy YouTube comments”. They generate topics, provide multiple examples, or upload lists of examples, all produced by AI. You can either manually review the comments or use a script to parse all the YouTube comments into an Excel file. Then, add a formula to highlight any duplicates.
LEVEL 3
It is also a must to check the names of the profiles that leave the comments: most of the bot-generated comments are easy to track: they will all have the usernames made of random symbols and numbers, random first and last name combinations, “Habibi”, etc. No profile pictures on all comments is also a red flag.
LEVEL 4
Another important factor to consider when assessing comment authenticity is the posting date. If all the comments were posted on the same day, it’s likely that the traffic was purchased.
2. Average views number per video
This is indeed one of the key metrics to consider when selecting an influencer for collaboration, regardless of the product type. What specific factors should we focus on?
First & foremost: the views dynamics on the channel. The most desirable type of YouTube channel in terms of views is one that maintains stable viewership across all of its videos. This stability serves as proof of an active and loyal audience genuinely interested in the creator’s content, unlike channels where views vary significantly from one video to another.
Many unauthentic crypto channels not only buy YouTube comments but also invest in increasing video views to create the impression of stability. So, what exactly should we look at in terms of views? Firstly, calculate the average number of views based on the ten latest videos. Then, compare this figure to the views of the most recent videos posted within the past week. If you notice that these new videos have nearly the same number of views as those posted a month or two ago, it’s a clear red flag. Typically, a YouTube channel experiences lower views on new videos, with the number increasing organically each day as the audience engages with the content. If you see a video posted just three days ago already garnering 30k views, matching the total views of older videos, it’s a sign of fraudulent traffic purchased to create the illusion of view stability.
3. Influencer’s channel statistics
The primary statistics of interest are region and demographic split, and sometimes the device types of the viewers.
LEVEL 1
When reviewing the shared statistics, the first step is to request a video screencast instead of a simple screenshot. This is because it takes more time to organically edit a video than a screenshot, making it harder to manipulate the statistics. If the creator refuses, step two (if only screenshots are provided) is to download them and check the file’s properties on your computer. Look for details such as whether it was created with Adobe Photoshop or the color profile, typically Adobe RGB, to determine if the screenshot has been edited.
LEVEL 2
After confirming the authenticity of the stats screenshot, it’s crucial to analyze the data. For instance, if you’re examining a channel conducted in Spanish with all videos filmed in the same language, it would raise concerns to find a significant audience from countries like India or Turkey. This discrepancy, where the audience doesn’t align with regions known for speaking the language, is a red flag.
If we’re considering an English-language crypto channel, it typically suggests an international audience, as English’s global use for quality educational content on niche topics like crypto. However, certain considerations apply. For instance, if an English-speaking channel shows a significant percentage of Polish viewers (15% to 30%) without any mention of the Polish language, it could indicate fake followers and views. However, if the channel’s creator is Polish, occasionally posts videos in Polish alongside English, and receives Polish comments, it’s important not to rush to conclusions.
Example of statistics
Wrapping up
These are the main factors to consider when selecting an influencer to promote your crypto product. Once you’ve launched the campaign, there are also some markers to show which creators did bring the authentic traffic and which used some tools to create the illusion of an active and engaged audience. While this may seem obvious, it’s still worth mentioning. After the video is posted, allow 5-7 days for it to accumulate a basic number of views, then check performance metrics such as views, clicks, click-through rate (CTR), signups, and conversion rate (CR) from clicks to signups.
If you overlooked some red flags when selecting crypto channels for your launch, you might find the following outcomes: channels with high views numbers and high CTRs, demonstrating the real interest of the audience, yet with remarkably low conversion rates. In the worst-case scenario, you might witness thousands of clicks resulting in zero to just a few signups. While this might suggest technical issues in other industries, in crypto campaigns it indicates that the creator engaged in the campaign not only bought fake views and comments but also link clicks. And this happens more often than you may realize.
Summing up, choosing the right crypto creator to promote your product is indeed a tricky job that requires a lot of resources to be put into the search process.
Author
Nadia Bubennikova, Head of agency at Famesters
Fintech
Central banks and the FinTech sector unite to change global payments space
The BIS, along with seven leading central banks and a cohort of private financial firms, has embarked on an ambitious venture known as Project Agorá.
Named after the Greek word for “marketplace,” this initiative stands at the forefront of exploring the potential of tokenisation to significantly enhance the operational efficiency of the monetary system worldwide.
Central to this pioneering project are the Bank of France (on behalf of the Eurosystem), the Bank of Japan, the Bank of Korea, the Bank of Mexico, the Swiss National Bank, the Bank of England, and the Federal Reserve Bank of New York. These institutions have joined forces under the banner of Project Agorá, in partnership with an extensive assembly of private financial entities convened by the Institute of International Finance (IIF).
At the heart of Project Agorá is the pursuit of integrating tokenised commercial bank deposits with tokenised wholesale central bank money within a unified, public-private programmable financial platform. By harnessing the advanced capabilities of smart contracts and programmability, the project aspires to unlock new transactional possibilities that were previously infeasible or impractical, thereby fostering novel opportunities that could benefit businesses and consumers alike.
The collaborative effort seeks to address and surmount a variety of structural inefficiencies that currently plague cross-border payments. These challenges include disparate legal, regulatory, and technical standards; varying operating hours and time zones; and the heightened complexity associated with conducting financial integrity checks (such as anti-money laundering and customer verification procedures), which are often redundantly executed across multiple stages of a single transaction due to the involvement of several intermediaries.
As a beacon of experimental and exploratory projects, the BIS Innovation Hub is committed to delivering public goods to the global central banking community through initiatives like Project Agorá. In line with this mission, the BIS will soon issue a call for expressions of interest from private financial institutions eager to contribute to this ground-breaking project. The IIF will facilitate the involvement of private sector participants, extending an invitation to regulated financial institutions representing each of the seven aforementioned currencies to partake in this transformative endeavour.
Source: fintech.globa
The post Central banks and the FinTech sector unite to change global payments space appeared first on HIPTHER Alerts.
Fintech
TD Bank inks multi-year strategic partnership with Google Cloud
TD Bank has inked a multi-year deal with Google Cloud as it looks to streamline the development and deployment of new products and services.
The deal will see the Canadian banking group integrate the vendor’s cloud services into a wider portion of its technology solutions portfolio, a move which TD expects will enable it “to respond quickly to changing customer expectations by rolling out new features, updates, or entirely new financial products at an accelerated pace”.
This marks an expansion of the already established relationship between TD Bank and Google Cloud after the group previously adopted the vendor’s Google Kubernetes Engine (GKE) for TD Securities Automated Trading (TDSAT), the Chicago-based subsidiary of its investment banking unit, TD Securities.
TDSAT uses GKE for process automation and quantitative modelling across fixed income markets, resulting in the development of a “data-driven research platform” capable of processing large research workloads in trading.
Dan Bosman, SVP and CIO of TD Securities, claims the infrastructure has so far supported TDSAT with “compute-intensive quantitative analysis” while expanding the subsidiary’s “trading volumes and portfolio size”.
TD’s new partnership with Google Cloud will see the group attempt to replicate the same level of success across its entire portfolio.
Source: fintechfutures.com
The post TD Bank inks multi-year strategic partnership with Google Cloud appeared first on HIPTHER Alerts.
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