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Lighthouse Global Holdings, Inc. (LHGI) Announces Signing of MOU with ENP1C, a Solar Energy Company with 60MW Renewable Energy Project

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LIGHTHOUSE GLOBAL HOLDINGS, INC. (LHGI), a Holdings Company for Tech Start-ups, is set to expand its acquisition target to include a range of revenue generating companies that have impact on the ESG (Environmental, Social, Governance) sectors

Las Vegas, Nevada–(Newsfile Corp. – July 9, 2020) – Lighthouse Global Holdings, Inc. (OTC Pink: LHGI) (“LHGI”) has signed an MOU with Embrace Nature Power1 Corporation, Philippines (ENP1C), to acquire up to Twenty (20%) percent in exchange for LHGI ordinary restricted shares upon the commissioning of the Renewable Energy Plant, subject to ENP1C’s performance.

MOU Signed Between LHGI and ENP1C

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ENP1C is a new generation developer of 60MW Solar Power Project; Phase 1 – a 44MW and Phase 2 – a 16MW Solar Energy farm under Service Contracts with Department of Energy, both of which are located in General Santos City, South Cotabato, Philippines. ENP1C has secured a 486 hectares duly blocked by the Department of Energy (DOE).

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ENP1C is fully entrenched as a renewable energy developer in the Philippines to explore, develop and operate its natural resources such as solar, wind, hydro, biomass, and waste-to-energy markets. In September 2019, the DOE is targeting to triple the existing renewable capacity of 5,438 MW in 2010 to 15,304 MW by 2030 (Fig 1). Solar energy is projected to grow more than 300% from 2018 to 2030, the biggest sector of renewable in Philippines.

Danny Lim, CEO of Lighthouse Global Holdings Inc., rationalized, “The solar renewable market is projected to grow exponentially in the next 10 years. Being one of the world’s most expensive rate for electricity means ENP1C has a great leverage to make lucrative profit when it is operational. The EPC cost of a Solar farm has decreased rapidly but is not yet congruent to the prevailing expensive electrical bills in the country. For certain as we move forward, Solar energy will play a very vital role in bringing down the future electrical cost that will benefit the end consumers. Looking forward by defraying household cost and thus constitutes to increase their power spending attributed to this industry.”

Upon the MOU is executed, LHGI will start its due diligence on ENP1C’s financial and technology edge in consonance to its future expansion plans for the Philippines energy market.

LHGI is overwhelmingly aggressive towards the pursuit in the acquisition of technology entities in the Philippines. Just 3 weeks ago, LHGI has signed another MOU with AERO360, a drone technology solutions company. What would be the significance of all these undertakings?

“AERO is a profitable and fast growing company. From the last signing, they had been engross tendering for a number of contracts, while we do our due diligence. We will possibly enter into a more definitive agreement soon. As for ENP1C, it is a basic utility and project based company which is a fundamental core of countries economic growth. Its potential market demand is dynamic and environmentally sustainable. To achieve its fulfillment requires extensive cost and effective studies from pre-development to its construction phase. It is keen to take off its wings by first quarter of 2022. LHGI is driven to install and construct this project as per specified milestone with a 20% equity stake,” commented Danny.

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Danny added, “However, for now, ENP1C will need to raise substantial funds to develop their projects. Strategically, LHGI has another Tech Startup known as Projagg, which we had acquired in November 2018. Projagg had since been revamped and redesign to help developers, such as ENP1C to raise funds and to ensure transparency and accountability throughout the entire development phase. This is one of the many projects we have in place for Projagg when we do a soft launch in August. This is an excellent alignment of interest for all our partners, associates and stakeholders.”

Projagg, as mentioned by Danny, is a project aggregator for the real estate and project development. It will be interesting to note that all funds raised for LHGI’s acquisition plans will be conducted via the Projagg platform. This literally means Projagg will have a ready pool of projects to kickstart. It is intriguing, though challenging, to see how LHGI is piecing all their strategic acquisitions to assist each other.

Yan V. Amante, the President and CEO of ENP1C, is confident. “The challenge for getting a solar farm project in Philippines is extremely tedious and involves enormous paper works. It is incredible to earn such numerous entitlements and we surpassed it. Thankfully, due to President Duterte’s new reforms, this project will be more competitively profitable than previously planned imparted upon by the Renewable Portfolio Standard (RPS) Law. The imperative imposition to all Distribution Utilities and other exposed fossil driven industries to avail a mandatory support of renewable energies. With LHGI’s partnership, we believe we will be able to raise the required amount to kickstart development soonest. This is only the beginning of many projects in our pipeline. We are pleased to be working with Danny and his team.”

Electricity prices in the Philippines are amongst the highest in Southeast Asia at about US$0.20 per kWh. This is due to the long monopolization of Power Supply, as well as the country’s dependence of imported fossil fuels. However, situations are favorably changing as the government introduces more efficient fair and reasonable regulations.

The dramatic reduction of power utility cost may paves way to a better life to Filipinos as well as the protection and preservation of our environment and habitat. LHGI is redirecting its business portfolio towards a symbiotic impacts on social, technology and economic balance with sturdy foundation to generate sound profit and revenues resiliency.

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The AERO360 drone company bears complementary projects with ENP1C and Projagg spearhead its platform to aggregate all these projects for the provisions of required equivalent funding.

About Lighthouse Global Holdings, Inc.:

Lighthouse Global Holdings, Inc. is a diversified holdings company that acquires emerging companies in key industries where rapid revenue growth and market share penetration are poised for significant gains or simply a joint venture. Our main focus is to acquire, nurture and partner with technology-driven startups to bring them to NASDAQ or any National Exchanges in 5 years. Our target companies must have revenue or a ready market, competent management teams with in-depth experience in their industry and have developed products or services that have a unique edge in their marketplace. Our evaluation matrix and consultant screening process help us filter hundreds of opportunities to effectively pick companies that can grow and evolve into high performing growth entities. In short, we hope to be one of the largest “Unicorn Breeder” in time to come.

For more information on Lighthouse Global Holdings, Inc., visit www.LHGIncorp.com

CONTACT:

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Jem Castro
[email protected]

Fintech

How to identify authenticity in crypto influencer channels

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Modern brands stake on influencer marketing, with 76% of users making a purchase after seeing a product on social media.The cryptocurrency industry is no exception to this trend. However, promoting crypto products through influencer marketing can be particularly challenging. Crypto influencers pose a significant risk to a brand’s reputation and ROI due to rampant scams. Approximately 80% of channels provide fake statistics, including followers counts and engagement metrics. Additionally, this niche is characterized by high CPMs, which can increase the risk of financial loss for brands.

In this article Nadia Bubennnikova, Head of agency Famesters, will explore the most important things to look for in crypto channels to find the perfect match for influencer marketing collaborations.

 

  1. Comments 

There are several levels related to this point.

 

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LEVEL 1

Analyze approximately 10 of the channel’s latest videos, looking through the comments to ensure they are not purchased from dubious sources. For example, such comments as “Yes sir, great video!”; “Thanks!”; “Love you man!”; “Quality content”, and others most certainly are bot-generated and should be avoided.

Just to compare: 

LEVEL 2

Don’t rush to conclude that you’ve discovered the perfect crypto channel just because you’ve come across some logical comments that align with the video’s topic. This may seem controversial, but it’s important to dive deeper. When you encounter a channel with logical comments, ensure that they are unique and not duplicated under the description box. Some creators are smarter than just buying comments from the first link that Google shows you when you search “buy YouTube comments”. They generate topics, provide multiple examples, or upload lists of examples, all produced by AI. You can either manually review the comments or use a script to parse all the YouTube comments into an Excel file. Then, add a formula to highlight any duplicates.

LEVEL 3

It is also a must to check the names of the profiles that leave the comments: most of the bot-generated comments are easy to track: they will all have the usernames made of random symbols and numbers, random first and last name combinations, “Habibi”, etc. No profile pictures on all comments is also a red flag.

 

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LEVEL 4

Another important factor to consider when assessing comment authenticity is the posting date. If all the comments were posted on the same day, it’s likely that the traffic was purchased.

 

2. Average views number per video

This is indeed one of the key metrics to consider when selecting an influencer for collaboration, regardless of the product type. What specific factors should we focus on?

First & foremost: the views dynamics on the channel. The most desirable type of YouTube channel in terms of views is one that maintains stable viewership across all of its videos. This stability serves as proof of an active and loyal audience genuinely interested in the creator’s content, unlike channels where views vary significantly from one video to another.

Many unauthentic crypto channels not only buy YouTube comments but also invest in increasing video views to create the impression of stability. So, what exactly should we look at in terms of views? Firstly, calculate the average number of views based on the ten latest videos. Then, compare this figure to the views of the most recent videos posted within the past week. If you notice that these new videos have nearly the same number of views as those posted a month or two ago, it’s a clear red flag. Typically, a YouTube channel experiences lower views on new videos, with the number increasing organically each day as the audience engages with the content. If you see a video posted just three days ago already garnering 30k views, matching the total views of older videos, it’s a sign of fraudulent traffic purchased to create the illusion of view stability.

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3. Influencer’s channel statistics

The primary statistics of interest are region and demographic split, and sometimes the device types of the viewers.

LEVEL 1

When reviewing the shared statistics, the first step is to request a video screencast instead of a simple screenshot. This is because it takes more time to organically edit a video than a screenshot, making it harder to manipulate the statistics. If the creator refuses, step two (if only screenshots are provided) is to download them and check the file’s properties on your computer. Look for details such as whether it was created with Adobe Photoshop or the color profile, typically Adobe RGB, to determine if the screenshot has been edited.

LEVEL 2

After confirming the authenticity of the stats screenshot, it’s crucial to analyze the data. For instance, if you’re examining a channel conducted in Spanish with all videos filmed in the same language, it would raise concerns to find a significant audience from countries like India or Turkey. This discrepancy, where the audience doesn’t align with regions known for speaking the language, is a red flag.

If we’re considering an English-language crypto channel, it typically suggests an international audience, as English’s global use for quality educational content on niche topics like crypto. However, certain considerations apply. For instance, if an English-speaking channel shows a significant percentage of Polish viewers (15% to 30%) without any mention of the Polish language, it could indicate fake followers and views. However, if the channel’s creator is Polish, occasionally posts videos in Polish alongside English, and receives Polish comments, it’s important not to rush to conclusions.

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Example of statistics

 

Wrapping up

These are the main factors to consider when selecting an influencer to promote your crypto product. Once you’ve launched the campaign, there are also some markers to show which creators did bring the authentic traffic and which used some tools to create the illusion of an active and engaged audience. While this may seem obvious, it’s still worth mentioning. After the video is posted, allow 5-7 days for it to accumulate a basic number of views, then check performance metrics such as views, clicks, click-through rate (CTR), signups, and conversion rate (CR) from clicks to signups.

If you overlooked some red flags when selecting crypto channels for your launch, you might find the following outcomes: channels with high views numbers and high CTRs, demonstrating the real interest of the audience, yet with remarkably low conversion rates. In the worst-case scenario, you might witness thousands of clicks resulting in zero to just a few signups. While this might suggest technical issues in other industries, in crypto campaigns it indicates that the creator engaged in the campaign not only bought fake views and comments but also link clicks. And this happens more often than you may realize.

Summing up, choosing the right crypto creator to promote your product is indeed a tricky job that requires a lot of resources to be put into the search process. 

Author Nadia Bubennikova, Head of agency  at Famesters

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Nadia Bubennikova, Head of agency at Famesters

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Fintech

Central banks and the FinTech sector unite to change global payments space

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The BIS, along with seven leading central banks and a cohort of private financial firms, has embarked on an ambitious venture known as Project Agorá.

Named after the Greek word for “marketplace,” this initiative stands at the forefront of exploring the potential of tokenisation to significantly enhance the operational efficiency of the monetary system worldwide.

Central to this pioneering project are the Bank of France (on behalf of the Eurosystem), the Bank of Japan, the Bank of Korea, the Bank of Mexico, the Swiss National Bank, the Bank of England, and the Federal Reserve Bank of New York. These institutions have joined forces under the banner of Project Agorá, in partnership with an extensive assembly of private financial entities convened by the Institute of International Finance (IIF).

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At the heart of Project Agorá is the pursuit of integrating tokenised commercial bank deposits with tokenised wholesale central bank money within a unified, public-private programmable financial platform. By harnessing the advanced capabilities of smart contracts and programmability, the project aspires to unlock new transactional possibilities that were previously infeasible or impractical, thereby fostering novel opportunities that could benefit businesses and consumers alike.

The collaborative effort seeks to address and surmount a variety of structural inefficiencies that currently plague cross-border payments. These challenges include disparate legal, regulatory, and technical standards; varying operating hours and time zones; and the heightened complexity associated with conducting financial integrity checks (such as anti-money laundering and customer verification procedures), which are often redundantly executed across multiple stages of a single transaction due to the involvement of several intermediaries.

As a beacon of experimental and exploratory projects, the BIS Innovation Hub is committed to delivering public goods to the global central banking community through initiatives like Project Agorá. In line with this mission, the BIS will soon issue a call for expressions of interest from private financial institutions eager to contribute to this ground-breaking project. The IIF will facilitate the involvement of private sector participants, extending an invitation to regulated financial institutions representing each of the seven aforementioned currencies to partake in this transformative endeavour.

Source: fintech.globa

The post Central banks and the FinTech sector unite to change global payments space appeared first on HIPTHER Alerts.

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TD Bank inks multi-year strategic partnership with Google Cloud

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TD Bank has inked a multi-year deal with Google Cloud as it looks to streamline the development and deployment of new products and services.

The deal will see the Canadian banking group integrate the vendor’s cloud services into a wider portion of its technology solutions portfolio, a move which TD expects will enable it “to respond quickly to changing customer expectations by rolling out new features, updates, or entirely new financial products at an accelerated pace”.

This marks an expansion of the already established relationship between TD Bank and Google Cloud after the group previously adopted the vendor’s Google Kubernetes Engine (GKE) for TD Securities Automated Trading (TDSAT), the Chicago-based subsidiary of its investment banking unit, TD Securities.

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TDSAT uses GKE for process automation and quantitative modelling across fixed income markets, resulting in the development of a “data-driven research platform” capable of processing large research workloads in trading.

Dan Bosman, SVP and CIO of TD Securities, claims the infrastructure has so far supported TDSAT with “compute-intensive quantitative analysis” while expanding the subsidiary’s “trading volumes and portfolio size”.

TD’s new partnership with Google Cloud will see the group attempt to replicate the same level of success across its entire portfolio.

Source: fintechfutures.com

The post TD Bank inks multi-year strategic partnership with Google Cloud appeared first on HIPTHER Alerts.

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