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Sayward Capital Corp. Announces Financing Update for Qualifying Transaction

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Calgary, Alberta–(Newsfile Corp. – November 24, 2021) – Sayward Capital Corp. (TSXV: SAWC.P) (“Sayward“) is pleased to announce that, in connection with its previously announced qualifying transaction (the “Qualifying Transaction“) with Field Safe Solutions Inc. (“Field Safe“), Field Safe has launched a brokered private placement (the “Field Safe Private Placement“) led by Echelon Capital Markets and Cormark Securities Inc. (the “Lead Agents“), as lead agents, on behalf of a syndicate of agents including Haywood Securities Inc., Hampton Securities Ltd. and Fort Capital Partners Ltd. (collectively with the Lead Agents, the “Agents“), of subscription receipts of Field Safe (the “Field Safe Subscription Receipts“) for gross proceeds of approximately $10,000,000. The Field Safe Subscription Receipts will be issued at a price between $7.25 and $8.00 per Field Safe Subscription Receipt, to be determined in the context of the market. Field Safe has granted the Agents an option to sell such number of additional Field Safe Subscription Receipts as is equal to 15% of the number of Field Safe Subscription Receipts issuable under the Field Safe Private Placement, which option is exercisable, in whole or in part, at any time up to 48 hours prior to the closing date of the Field Safe Private Placement.

The Field Safe Subscription Receipts will be created and issued pursuant to the terms of a subscription receipt agreement (the “Subscription Receipt Agreement“) to be entered into between Odyssey Trust Company, as subscription receipt agent (the “Subscription Receipt Agent“), Field Safe, Sayward and the Lead Agents, on their own behalf and on behalf of the Agents. Each Field Safe Subscription Receipt will be automatically converted, without payment of additional consideration or further action by the holder thereof, into one Class A Common share in the capital of Field Safe, subject to adjustment in certain events, immediately before the completion of the Qualifying Transaction and upon the satisfaction or waiver of certain Escrow Release Conditions (as defined in the Subscription Receipt Agreement) at or before 5:00 p.m. (Calgary time) on the date that is 120 days following the closing date of the Field Safe Private Placement.

In consideration for their services in connection with the Field Safe Private Placement, and pursuant to the terms of an agency agreement (the “Agency Agreement“) to be entered into between Field Safe and the Lead Agents, on their own behalf and on behalf of the Agents, Field Safe will pay the Agents a cash commission equal to 7.0% of the aggregate gross proceeds from the sale of the Field Safe Subscription Receipts (the “Agents’ Commission“), 50% of which commission will be paid on the closing date of the Field Safe Private Placement and the remaining 50% of which commission will be deposited in escrow with the Subscription Receipt Agent.

Upon closing of the Field Safe Private Placement, the aggregate gross subscription proceeds from the Field Safe Private Placement, less: (i) 50% of the Agents’ Commission; and (ii) the Agents’ expenses incurred in connection with, and prior to closing of, the Field Safe Private Placement, shall be delivered to the Subscription Receipt Agent to be held in escrow in accordance with the Subscription Receipt Agreement (the “Escrowed Funds“).

Upon satisfaction or waiver in whole or in part by the Lead Agents, on behalf of the Agents, of the Escrow Release Conditions, the Subscription Receipt Agent will release from the Escrowed Funds: (a) to the Agents, in cash, the balance of the Agent’s Commission (the “Escrowed Subscription Receipt Commission Amount“) put into escrow upon closing of the Field Safe Private Placement and the amount equal to all Agents’ expenses incurred in connection with the Field Safe Private Placement and not previously paid to the Agents; and (b) to Field Safe, all remaining Escrowed Funds and interest earned thereon (less any amounts payable to the Subscription Receipt Agent) in accordance with and subject to the terms of the Subscription Receipt Agreement.

If a Termination Event (as defined in the Subscription Receipt Agreement) occurs and the Escrow Release Conditions are not satisfied: (a) each Field Safe Subscription Receipt will be automatically terminated and cancelled and each subscriber will be entitled to receive out of the Escrowed Funds and interest earned thereon, an amount equal to the aggregate issue price in respect of such subscriber’s Field Safe Subscription Receipts, less applicable withholding taxes, if any; (b) all expenses incurred by the Agents not previously paid to the Agents on the closing date of the Field Safe Private Placement will be paid to the Agents; and (c) the Escrowed Subscription Receipt Commission Amount will not be earned and will not be payable by Field Safe to the Agents. To the extent that the Escrowed Funds and interest earned thereon is not sufficient to return the aggregate issue price for the Field Safe Subscription Receipts held by each subscriber, Field Safe will contribute such amounts as are necessary to satisfy any shortfall.

It is intended that the net proceeds from the Field Safe Private Placement will be used for certain capital expenditures, potential acquisitions, working capital and general corporate purposes following completion of the Qualifying Transaction.

About Sayward

Sayward is incorporated under the Business Corporations Act (Alberta) (the “ABCA“) and is a capital pool company within the meaning of the policies of the TSX Venture Exchange (the “TSXV“). Sayward has not commenced operations and has no assets other than cash. Sayward’s principal business is the identification and evaluation of assets or businesses with a view to completing a “Qualifying Transaction” under Policy 2.4 – Capital Pool Companies of the TSXV.

About Field Safe

Field Safe is a privately-held corporation existing under the ABCA, incorporated on March 20, 2014. Field Safe is a Canadian software as a service company located in Calgary, Alberta that provides an easy-to-use worker safety platform that connects workers, improves safety, optimizes operations and lowers costs. Field Safe has been experiencing rapid growth which is illustrated through a 2,225% revenue increase from 2017 to 2020. Field Safe is a leader in the digital safety space and has 10 Fortune 1000 Companies that currently use their digital safety platform, including one of Canada’s largest LNG projects.

Further Information

For further information regarding the Qualifying Transaction, readers are strongly encouraged to review the filing statement dated November 12, 2021 (the “Filing Statement“) as well as Sayward’s news releases dated July 28, 2021, September 21, 2021, November 2, 2021, November 8, 2021 and November 12, 2021, all of which are available under Sayward’s profile on SEDAR at www.sedar.com.

All information contained in this news release with respect to Sayward and Field Safe was supplied by the respective party, for inclusion herein, without independent review by the other party, and each party and its directors and officers have relied on the other party for any information concerning the other party.

Completion of the Qualifying Transaction is subject to a number of conditions, including but not limited to, TSXV final acceptance and if applicable pursuant to TSXV requirements, majority of the minority shareholder approval. The Qualifying Transaction cannot close until the required Field Safe shareholder approval is obtained. There can be no assurance that the Qualifying Transaction or the Field Safe Private Placement will be completed as proposed or at all.

Investors are cautioned that, except as disclosed in the management information circular of Field Safe or the Filing Statement, any information released or received with respect to the Qualifying Transaction may not be accurate or complete and should not be relied upon. Trading in the securities of Sayward should be considered highly speculative.

The TSXV has not in any way passed upon the merits of the proposed Qualifying Transaction and has neither approved nor disapproved the contents of this news release.

The securities have not been and will not be registered under the United States Securities Act of 1933, as amended and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirement. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any jurisdiction in which such offer, solicitation or sale would be unlawful.

For further information, please contact:

Luke Caplette, Director
Sayward Capital Corp.
Email: [email protected]

Danny Hay, Chief Financial Officer
Field Safe Solutions Inc.
Email: [email protected]

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this news release.

Forward Looking Information

Certain statements and information herein, including all statements that are not historical facts, contain forward-looking statements and forward-looking information within the meaning of applicable securities laws. Such forward-looking statements or information include but are not limited to statements or information with respect to: the Field Safe Private Placement, including amounts anticipated to be raised thereunder, the terms and conditions of the Agency Agreement, the terms and conditions of the Subscription Receipt Agreement (including the Escrow Release Conditions and the subscription receipt agent thereunder); Termination Events; the Escrowed Funds and Field Safe’s contributions thereto; and the use of proceeds from the Field Safe Private Placement. Often, but not always, forward-looking statements or information can be identified by the use of words such as “intend”, “shall”, “to be” or “will” and the negative of these words or such variations thereon or comparable terminology are intended to identify forward-looking statements and information.

With respect to forward-looking statements and information contained herein, Sayward and Field Safe have made numerous assumptions including among other things, assumptions about general business and economic conditions of Field Safe and the market in which it operates. The foregoing list of assumptions is not exhaustive.

Although management of Sayward and Field Safe believe that the assumptions made and the expectations represented by such statements or information are reasonable, there can be no assurance that forward-looking statements or information herein will prove to be accurate. Forward-looking statements and information by their nature are based on assumptions and involve known and unknown risks, uncertainties and other factors which may cause actual results, performance or achievements, or industry results, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements or information. These factors include, but are not limited to: risks relating to the Field Safe Private Placement; risks relating to the receipt of all requisite approvals for the Qualifying Transaction, including the approval of Field Safe shareholders and the TSXV; changes in interest and currency exchange rates; risks relating to unanticipated operational difficulties (including failure of technology or processes to operate in accordance with specifications or expectations, cost escalation, unavailability of materials and equipment, government action or delays in the receipt of government approvals, industrial disturbances or other job action, and unanticipated events related to health, safety and environmental matters); changes in general economic conditions or conditions in the financial markets; changes in laws; risks related to the direct and indirect impact of the COVID-19 pandemic including, but not limited to, its impact on general economic conditions; the ability to obtain financing as required; and other risk factors as detailed from time to time in Sayward’s amended and restated final prospectus dated June 29, 2021, the Filing Statement and other documents available under Sayward’s profile at www.SEDAR.com. Sayward and Field Safe do not undertake to update any forward-looking information, except in accordance with applicable securities laws.

Not for distribution to U.S. news wire services or for dissemination in the United States

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/104942

Fintech

How to identify authenticity in crypto influencer channels

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Modern brands stake on influencer marketing, with 76% of users making a purchase after seeing a product on social media.The cryptocurrency industry is no exception to this trend. However, promoting crypto products through influencer marketing can be particularly challenging. Crypto influencers pose a significant risk to a brand’s reputation and ROI due to rampant scams. Approximately 80% of channels provide fake statistics, including followers counts and engagement metrics. Additionally, this niche is characterized by high CPMs, which can increase the risk of financial loss for brands.

In this article Nadia Bubennnikova, Head of agency Famesters, will explore the most important things to look for in crypto channels to find the perfect match for influencer marketing collaborations.

 

  1. Comments 

There are several levels related to this point.

 

LEVEL 1

Analyze approximately 10 of the channel’s latest videos, looking through the comments to ensure they are not purchased from dubious sources. For example, such comments as “Yes sir, great video!”; “Thanks!”; “Love you man!”; “Quality content”, and others most certainly are bot-generated and should be avoided.

Just to compare: 

LEVEL 2

Don’t rush to conclude that you’ve discovered the perfect crypto channel just because you’ve come across some logical comments that align with the video’s topic. This may seem controversial, but it’s important to dive deeper. When you encounter a channel with logical comments, ensure that they are unique and not duplicated under the description box. Some creators are smarter than just buying comments from the first link that Google shows you when you search “buy YouTube comments”. They generate topics, provide multiple examples, or upload lists of examples, all produced by AI. You can either manually review the comments or use a script to parse all the YouTube comments into an Excel file. Then, add a formula to highlight any duplicates.

LEVEL 3

It is also a must to check the names of the profiles that leave the comments: most of the bot-generated comments are easy to track: they will all have the usernames made of random symbols and numbers, random first and last name combinations, “Habibi”, etc. No profile pictures on all comments is also a red flag.

 

LEVEL 4

Another important factor to consider when assessing comment authenticity is the posting date. If all the comments were posted on the same day, it’s likely that the traffic was purchased.

 

2. Average views number per video

This is indeed one of the key metrics to consider when selecting an influencer for collaboration, regardless of the product type. What specific factors should we focus on?

First & foremost: the views dynamics on the channel. The most desirable type of YouTube channel in terms of views is one that maintains stable viewership across all of its videos. This stability serves as proof of an active and loyal audience genuinely interested in the creator’s content, unlike channels where views vary significantly from one video to another.

Many unauthentic crypto channels not only buy YouTube comments but also invest in increasing video views to create the impression of stability. So, what exactly should we look at in terms of views? Firstly, calculate the average number of views based on the ten latest videos. Then, compare this figure to the views of the most recent videos posted within the past week. If you notice that these new videos have nearly the same number of views as those posted a month or two ago, it’s a clear red flag. Typically, a YouTube channel experiences lower views on new videos, with the number increasing organically each day as the audience engages with the content. If you see a video posted just three days ago already garnering 30k views, matching the total views of older videos, it’s a sign of fraudulent traffic purchased to create the illusion of view stability.

 

3. Influencer’s channel statistics

The primary statistics of interest are region and demographic split, and sometimes the device types of the viewers.

LEVEL 1

When reviewing the shared statistics, the first step is to request a video screencast instead of a simple screenshot. This is because it takes more time to organically edit a video than a screenshot, making it harder to manipulate the statistics. If the creator refuses, step two (if only screenshots are provided) is to download them and check the file’s properties on your computer. Look for details such as whether it was created with Adobe Photoshop or the color profile, typically Adobe RGB, to determine if the screenshot has been edited.

LEVEL 2

After confirming the authenticity of the stats screenshot, it’s crucial to analyze the data. For instance, if you’re examining a channel conducted in Spanish with all videos filmed in the same language, it would raise concerns to find a significant audience from countries like India or Turkey. This discrepancy, where the audience doesn’t align with regions known for speaking the language, is a red flag.

If we’re considering an English-language crypto channel, it typically suggests an international audience, as English’s global use for quality educational content on niche topics like crypto. However, certain considerations apply. For instance, if an English-speaking channel shows a significant percentage of Polish viewers (15% to 30%) without any mention of the Polish language, it could indicate fake followers and views. However, if the channel’s creator is Polish, occasionally posts videos in Polish alongside English, and receives Polish comments, it’s important not to rush to conclusions.

Example of statistics

 

Wrapping up

These are the main factors to consider when selecting an influencer to promote your crypto product. Once you’ve launched the campaign, there are also some markers to show which creators did bring the authentic traffic and which used some tools to create the illusion of an active and engaged audience. While this may seem obvious, it’s still worth mentioning. After the video is posted, allow 5-7 days for it to accumulate a basic number of views, then check performance metrics such as views, clicks, click-through rate (CTR), signups, and conversion rate (CR) from clicks to signups.

If you overlooked some red flags when selecting crypto channels for your launch, you might find the following outcomes: channels with high views numbers and high CTRs, demonstrating the real interest of the audience, yet with remarkably low conversion rates. In the worst-case scenario, you might witness thousands of clicks resulting in zero to just a few signups. While this might suggest technical issues in other industries, in crypto campaigns it indicates that the creator engaged in the campaign not only bought fake views and comments but also link clicks. And this happens more often than you may realize.

Summing up, choosing the right crypto creator to promote your product is indeed a tricky job that requires a lot of resources to be put into the search process. 

Author Nadia Bubennikova, Head of agency  at Famesters

Author

Nadia Bubennikova, Head of agency at Famesters

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Fintech

Central banks and the FinTech sector unite to change global payments space

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The BIS, along with seven leading central banks and a cohort of private financial firms, has embarked on an ambitious venture known as Project Agorá.

Named after the Greek word for “marketplace,” this initiative stands at the forefront of exploring the potential of tokenisation to significantly enhance the operational efficiency of the monetary system worldwide.

Central to this pioneering project are the Bank of France (on behalf of the Eurosystem), the Bank of Japan, the Bank of Korea, the Bank of Mexico, the Swiss National Bank, the Bank of England, and the Federal Reserve Bank of New York. These institutions have joined forces under the banner of Project Agorá, in partnership with an extensive assembly of private financial entities convened by the Institute of International Finance (IIF).

At the heart of Project Agorá is the pursuit of integrating tokenised commercial bank deposits with tokenised wholesale central bank money within a unified, public-private programmable financial platform. By harnessing the advanced capabilities of smart contracts and programmability, the project aspires to unlock new transactional possibilities that were previously infeasible or impractical, thereby fostering novel opportunities that could benefit businesses and consumers alike.

The collaborative effort seeks to address and surmount a variety of structural inefficiencies that currently plague cross-border payments. These challenges include disparate legal, regulatory, and technical standards; varying operating hours and time zones; and the heightened complexity associated with conducting financial integrity checks (such as anti-money laundering and customer verification procedures), which are often redundantly executed across multiple stages of a single transaction due to the involvement of several intermediaries.

As a beacon of experimental and exploratory projects, the BIS Innovation Hub is committed to delivering public goods to the global central banking community through initiatives like Project Agorá. In line with this mission, the BIS will soon issue a call for expressions of interest from private financial institutions eager to contribute to this ground-breaking project. The IIF will facilitate the involvement of private sector participants, extending an invitation to regulated financial institutions representing each of the seven aforementioned currencies to partake in this transformative endeavour.

Source: fintech.globa

The post Central banks and the FinTech sector unite to change global payments space appeared first on HIPTHER Alerts.

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Fintech

TD Bank inks multi-year strategic partnership with Google Cloud

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TD Bank has inked a multi-year deal with Google Cloud as it looks to streamline the development and deployment of new products and services.

The deal will see the Canadian banking group integrate the vendor’s cloud services into a wider portion of its technology solutions portfolio, a move which TD expects will enable it “to respond quickly to changing customer expectations by rolling out new features, updates, or entirely new financial products at an accelerated pace”.

This marks an expansion of the already established relationship between TD Bank and Google Cloud after the group previously adopted the vendor’s Google Kubernetes Engine (GKE) for TD Securities Automated Trading (TDSAT), the Chicago-based subsidiary of its investment banking unit, TD Securities.

TDSAT uses GKE for process automation and quantitative modelling across fixed income markets, resulting in the development of a “data-driven research platform” capable of processing large research workloads in trading.

Dan Bosman, SVP and CIO of TD Securities, claims the infrastructure has so far supported TDSAT with “compute-intensive quantitative analysis” while expanding the subsidiary’s “trading volumes and portfolio size”.

TD’s new partnership with Google Cloud will see the group attempt to replicate the same level of success across its entire portfolio.

Source: fintechfutures.com

The post TD Bank inks multi-year strategic partnership with Google Cloud appeared first on HIPTHER Alerts.

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