iAnthus Capital Holdings, Inc. (“iAnthus” or the “Company”) (CSE: IAN, OTCQX: ITHUF), which owns, operates, and partners with best-in-class regulated cannabis operations across the United States, is pleased to announce the unveiling of its national retail brand, “Be.” at Canaccord Genuity’s 3rd Annual Cannabis Conference.
Neil Calvesbert, iAnthus’ Chief Marketing Officer, said, “Be. was created to align with what we see as the need for a cannabis retail experience where consumers can simply “Be. You”. Be. is a place to empower self-expression and being a better version of yourself. Be. is a place where you will smile again”
“We are excited to create an environment and experience where consumers are able to explore, learn and purchase cannabis. Our new Be. stores will build on the pioneering and award-winning retail experience of Beth’s ‘Health for Life’ stores in Arizona and Maryland and provide a welcoming environment where both the curious and the dedicated will feel comfortable; a place where a customer can Be. him or herself,” said Hadley Ford, CEO of iAnthus.
The Company plans to open its first Be. flagship store in Brooklyn in early 4Q 2019. Rebranding of existing stores will begin following the Brooklyn opening. Additional flagships stores are planned for Miami, Atlantic City, Las Vegas and Orlando.
A new investor presentation and link to the Be. unveiling video can be found under the Investor section of www.ianthus.com.
SOURCE iAnthus Capital Holdings, Inc.
CEO-CMO Summit Vietnam 2019 will take place on May 31
How has the Vietnamese market changed with the trend of global digital racing? What do typical businesses have and will do to lead or catch up with competitors in this “race”? What do business leaders do to not be left behind? The answer will be found at the Vietnam CEO-CMO Summit Vietnam 2019 which will take place on this May 31.
The digital “revolution” in Vietnam and noticeable numbers
In recent years, Vietnam has become one of the potential markets for businesses with the development of smartphones’ platform. A report by the global Mobile Marketing Association (MMA) has shown that the increase in smartphone market penetration and the use of mobile data increasing in both urban and rural areas has “flared up” the budget for advertising on mobile devices in Vietnam. Approximately $77.1 million was spent in 2017, double the figure of $38.5 million in 2016, accounting for about 50-60% of the total budget for digital advertising activities of most major brands.
More notably, for about 70% of the population living in rural areas, mobile phones have become a basic communication tool and an integral part of many people’s lives and work. However, marketers still face many difficulties in reaching these targets because of the lack of market insight and consumer behaviour.
How does members of MMA react to this trend?
In the context that the digital “revolution” in the world in general and Vietnam in particular is happening at an extremely fast pace, many businesses have been adjusting their strategies to catch up with the era and consumer’s trend. Facebook – one of the board members of Vietnam Mobile Marketing Association (MMA) – has also taken a step forward with many breakthrough policies.
In the presentation at CEO-CMO Summit Vietnam 2018, Ms. Christy Le, former Facebook Country Director of Vietnam,emphasized: “Data is the tool to connect online users to offline.” Up to 90% of consumers shop at real stores, but 60% of them will decide to buy when they see products on the internet. Two online – offline platforms need to be coordinated and connected to effectively reach consumers and attract purchases. And according to her, data is the most effective tool to connect these two platforms.
Adtima – another member of the Management Board of MMA Vietnam is also a good example of business innovation to keep up with the digital race. “After the mobile era is the era of artificial intelligence (AI)” is the thought of Mr. Nguyen Anh Tuan, CEO of Adtima, when sharing about the journey and development orientation of technology companies. Based on users’ mobile behavior and habits, Adtima has succeeded in building an ecosystem of applications from music, news, chat, finance, … on mobile platforms.
However, for further development, advanced technologies such as AI need to be applied to connect users to the services and products they care about, towards convenience. He emphasized: “In the near future, Vietnamese people can use Zalo as their virtual assistant, like Safari, Cortana or Google Assistant.”
Meeting CEO – CMO Vietnam 2019 – opportunity to lead “racing” in the digital field
On May 31, 2019, CEO-CMO Summit Vietnam 2019 with the theme “Architect the Future of Marketing” will be organized by MMA with the participation of hundreds of leaders and marketers of large businesses from different industries in Vietnam.
In particular, the Summit will include Mr. Antoine De Carbonnel – Chief Commercial Officer of Go Jek will discuss the growth of shared services for developed countries. In addition, guest speakers Mr. Charles Ng – Deputy Enterprise Enterprise AI Appier and Mr. Bui Hai An – 7Eleven Digital Director will also analyze deeply to clarify the new trends in this “revolution” through key topics: How to segment audience and why it is important, CEO Panel – Data and development, the impact of E-business, Direct-to-Consumer approaches- new opportunities for brands, Take advantage of technology to connect the online and offline world, … This is a valuable opportunity for participants to update the latest knowledge and trends on how to use mobile channel in modern marketing.
In addition, joining the CEO-CMO Summit Vietnam 2019, attendees also have the opportunity to network with experts, as well as other marketers from domestic and foreign companies. Since then, individuals and businesses can join an active community, contributing to the development of marketing and mobile technology in Vietnam.
The CEO-CMO conference, organized by MMA Vietnam, will take place on May 31, 2019 at Mai House Saigon Hotel (District 3, HCMC). All CEOs and CMOs from businesses and brands are applying digital and mobile in marketing and business management activities as well as are interested in improvements of technologies such as AI, Blockchain, IoT … are welcomed at the Conference.
SOURCE MMA Asia Pacific Limited
TCCA’s 21st CCW Event Set to Bring the Critical Communications World Together in Kuala Lumpur
Critical Communications World (CCW), the leading conference and exhibition dedicated to connecting critical communications professionals, will take place from 18th – 20th June in Kuala Lumpur, hosted by Malaysia’s Sapura Group. Registration for the event is now open.
Produced by TCCA, CCW is the leading event for all stakeholders in mission-critical and business-critical communications looking for unparalleled access to authoritative content, up-to-the-minute policy, insight and intelligence alongside real-world case studies and best practice advice; combined with the latest technological innovations.
This year’s show will take place at the Malaysia International Trade & Exhibition Centre (MITEC) for the first time. The three day event will feature a series of keynote speaker sessions, masterclasses and panel discussions by industry experts, along with a showcase theatre highlighting the latest and greatest technology.
CCW will also host the International Critical Communications Awards (ICCAs) presentation ceremony, the culmination of a programme designed to recognise and celebrate innovation, excellence and execution in mission-critical communications. The ICCAs highlight products, services, organisations and individuals who are pushing the boundaries of technological capabilities.
Programme highlights include:
- Keynote Session: Critical communications standards supporting a multi-vendor and interoperable environment by Adrian Scrase, CTO, ETSI & Head of MCC, 3GPP
- Keynote Session: Experience with new services in Nødnett, the nationwide TETRA network in Norway by Nina Myren, Head of Section, Department for Public Safety Communications, Norwegian Directorate for Civil Protection (DSB)
- Keynote Session: Networks of the future: “We are the network!” by Andreas Gegenfurtner, President, Federal Agency for Public Safety Digital Radio (BDBOS)
- Masterclass: Insights into Malaysian and APAC critical communications, chaired by Kevin Graham, Director, Australasian Critical Communications Forum. Masterclass: The global flavours of critical broadband, chaired by Tero Pesonen, Chair, Critical Communications Broadband Group (CCBG), TCCA. Panel Discussion: Advances in AI technologies and applications for critical communications, chaired by Barbara Held, Head of Directorate, Strategy and Central Management, BDBOS, with a variety of panellists.
SOURCE Critical Communications World (CCW)
Government Chief Information Officer to kick off Cloud Expo Asia, Hong Kong
With just one week to go until doors open from 22 – 23 May at the Hong Kong Convention and Exhibition Centre (HKCEC) for the fourth edition of North Asia’s largest technology business event stack, Cloud Expo Asia and its co-located events, have received over 12,000 registrations comprising industry professionals from Estonia, Pakistan, Thailand, Germany, Korea, France and Greater China.
At the annual free-to-attend event, attendees will benefit from 128 hours of insightful conference content shared by leading industry experts across 12 theatres on the most pertinent technological issues and strategies in the ever-evolving tech industry.
Esteemed Guest-of-Honour, Mr Victor Lam, JP, Government Chief Information Officer of The Government of Hong Kong Special Administrative Region, will kick off the event with a welcome address at the Techerati Keynote Theatre on May 22.
Throughout the two days, speakers will discuss on topics covering Artificial Intelligence, Cloud Innovations, Big Data, Blockchain, Cloud Management, Cyber Security, Fintech, GDPR, Robotics & Automation and more. With data now being the world’s most valuable commodity, the conference agenda will strongly focus on how this invaluable resource can be leveraged, with speakers exploring the topic from various perspectives across the 12 theatres.
Edward Chow, CTO & Founder of PressLogic, will share insights on how PressLogic approaches data, and how its self-developed AI technology works to obtain deeper insights in the ever-changing digital world. With an amazing accumulation of over 8.5 million Facebook & Instagram followers, this session will allow attendees to gain a better understanding of the key to PressLogic’s marketing success.
For attendees looking for a full funnel marketing solution to drive sales and conversion, Isaac Tang, Digital Marketing Manager of 100most, will present an engaging conference session at the Business Technology Theatre on the second day. Boasting an extensive 10 years’ experience in digital marketing, Isaac will show how companies can integrate creativity with strong data support to convert prospects to customers.
“We are delighted to present this wide array of thought leadership and expertise. Attendees will have the opportunity to access some of the industry’s best minds in one place across two content-packed days, and we look forward to welcoming everyone to the event this May,” said CloserStill Media’s Event Director, Candice Wong.
SOURCE CloserStill Media
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