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Interview with Sascha Wolter, Cognigy’s Technology Evangelist and former Senior Alexa Technology Evangelist, presenter at VOICE Summit 2019

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Join VOICE Summit 2019, July 25th in Newark New Jersey, where the leading minds in Voice will come together. Sascha Wolter will present on demystifying conversational AI, so Cognigy sat down with him for a brief chat.

Sascha, what does Conversational AI even mean?

Great question, people often ask for a non-technical definition of “Conversational AI”, and while it is a broad question, I would have to say that Conversational AI is about reducing the gulf between humans and machines through bi-directional dialogue. The most innate way to achieve this is through language, either via Voice – hence the VOICE Summit – or in written form. Once communication with machines is done in a collaborative manner, we call this “Conversational AI” where “AI” means both “Artificial” and “Augmented” intelligence, as we want to augment human capabilities in a smart way.

Interesting. So how would you approach a “conversational experience”?

Throughout the user or customer journey, it is easy to identify conversational micro moments which are perfect for fulfilling specific tasks through dialogue. Typical moments are “I-want-to-know-moments”, “I-want-to-go-moments”, and “I-want-to-do-moments”. Some of those tasks need to support an open conversation, and others are more process-oriented and need to guide the user. A great example is reporting an incident to your insurance company, with specific details we need to capture, but process automation to hide the complexity of all the underlying systems needed to support it. To achieve a great user experience, it’s recommended to combine a guided conversation with general FAQs (frequently asked questions) and small talk at any time – much like a natural chat.

Is it strange if I ask where conversations live? Like a chatbot on a page, or Alexa perhaps?

It’s not a strange question. Conversations can be achieved through various channels in an Omnichannel-manner. The above describes the need to have a strategy for communication in and across your customers’ channels of choice.  For example, the use of voice devices is seeing rapid growth and meets the user in their moment of interaction.

Any advice you might give someone who can’t attend your speaking session?

I would say to simply “be” where your target audience is. If you subscribe to the effortless experience mentality, you know the importance of addressing a user’s complete need in the channel of choice, and the ROI (return of investment) which this can deliver. Conversational AI is a wonderful vehicle. It has the power to accomplish tasks easier, faster and more natural than a traditional app if the conversation design is done properly.

That is one of the many reasons I like working with a Conversational AI Platform like Cognigy.AI, which allows me to configure and design a conversation once and use it across all relevant touch points, channels, and modalities of choice. I appreciate the interview, and hope you won’t hesitate to read more on our company`s blog https://hello.cognigy.com/news and follow me on twitter https://twitter.com/saschawolter.

 

SOURCE Cognigy

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Fintech

Five Senior Executives from the Online Industries to Participate in the Executive Outlook Keynote Panel in Tech Conference Europe

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Five Senior Executives from the Online Industries to Participate in the Executive Outlook Keynote Panel in Tech Conference Europe

One of the most expected panels in Tech Conference Europe will be Executive Outlook 2021, which shall host on the same stage, amazing and inspirational executives, leading the Tech, Fintech and Gaming industries. Speakers shall include Ms Gali Bloch-Liran, who is working with Israeli’s top tech start-ups and is a sought-after speaker, radio host, coach and consultant; Mr Marius Galdikas, CEO of Lithuanian based EMI ConnectPay which grows rapidly on the online markets; Mr Motti Peer, CEO of ReBlonde, a PR agency working with tech and fintech famous brands; Mr Tal Itzhak Ron, Chairman and CEO of Tal Ron, Drihem & Co., Law Firm, the top tech attorney who works with the biggest names in the online industries, and Mr Jens Podewski, CEO at Hamburg and Malta Based FinXP, a specialist in the international credit card and payment processing market. The panel will be moderated by Ms. Emily Helmer, Head of Compliance and e-Merchant Services at Tal Ron, Drihem & Co., and Mr. Genia Gurevitz, Head of Banking and Payments Services at the firm.

This special event shall discuss the topics that are relevant to the day to day executive workflow. How CEOs manage their day-to-day challenges, develop their leadership skills and balances required to scale an online venture sustainably? What leadership methodologies perform best and what makes a service provider excel in its performance, service, effectiveness and response time? All this and more in a panel which you cannot afford to miss.

Check out the full agenda, all the speakers or register here!

#TCE2021Summer

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Trade Show News

PICANTE MARKETING Summit Speaker Profile: Maayan M. Dana (HEAD OF CONTRACT LAW AT TAL RON DRIHEM AND CO.)

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#PMS2020 – The Virtual (Digital) Edition of PICANTE MARKETING Summit will take place on the 5th October and is part of Hipther Festival.

We are happy to provide you with the opportunity of attending the conference for free thanks to our Registration Sponsor, Altenar.

You can register here and explore the latest marketing techniques adopted in this interesting year, which we all call 2020!

The event gathers 30 experts who share their knowledge around compliance-related matters and updates to the +500 participants! Make sure you are one of them!

Today, we are introducing you to one of these experts whom you can hear present or moderate at PICANTE MARKETING Summit, which is now a virtual event due to the 2020 year’s challenges.

Advocate Maayan M. Dana-Nir, a seasoned e-commerce lawyer and entrepreneur has been involved in the online industries for years. Prior to pursuing her legal career with Tal Ron, Drihem and Co. 7 years ago, she has been working with Tadmor-Levy– one of Israel’s largest law firms, where she dealt with Israel’s largest payment institutions.

As a senior hi-tech and gaming attorney, she heads the Contracts department at Tal Ron, Drihem and Co., handling complex corporate matters, website compliance, drafting agreements and providing ongoing consulting to the firm’s clients. Maayan has been a speaker in Sigma Conferences, ICE, Go Gaming, DMIExpo, Affiliate Summit and iFXExpo, and advises many of the leading players in the iGaming, FX and ad-tech worldwide.

For further sponsorship/speaking and marketing inquiries, make sure to reach out to Andrada Bota (B2B Sales Executive at Hipther Agency).

For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency).

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Trade Show News

FINTECH AND AI DURING COVID19 (panel discussion) to be joined by representatives from Nasdaq, Western Union, Bankera and more at TCE2020VE

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THE PUSH FOR MORE FINTECH AND AI DEVELOPMENT DURING COVID19, A KEY DISCUSSION AT TECH CONFERENCE EUROPE VIRTUAL EDITION.

Europe – 25 May 2020 – #tce2020ve Money is an overwhelming subject, even more so during a pandemic. Compulsive spending is a common feature of bipolar disorder and many of those who suffer from anxiety and depression use shopping to deflect negative feelings. While overall payments are being shrunk, the pandemic is giving a boost to long-delayed fintech advances. The world economy is also in danger and it seems that now more than ever, Fintech and AI are being put to good use.

At the virtual edition of TECH Conference Europe, Fintech and AI experts will join a panel discussion and highlight some of the recent developments in the fields and how these technologies are changing the status quo.

On the 9th of June at TCE2020VE, you have the opportunity to hear more about these subjects and the plans that being implemented as you are reading this news from the top experts in the field.

The “FINTECH AND AI DURING COVID19” panel discussion will be joined by Kamilė Valatkaite (Manager of General Counsel Office at Western Union), Erja Retzén (Senior Managing Director, Global Listing Services at Nasdaq), Steven Jacobson (CEO and Founder at Appinium) and Craig Grant (VP Strategic Partnerships at Bankera), and will be moderated by Stefania Barbaglio (Founder and Director at Cassiopeia Services).

Registration is free and the seats are limited, so make sure to register in time on the following link!

Visit www.virtualedition.techconference.eu for more details!

For further inquiries about the speaking/attending/sponsoring options, make sure to send an email to Andrada Bota (B2B Sales Executive at Hipther Agency)

For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency).

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