Fintech PR
Major New Podcast Study Reveals Listener Habits, Trust in Hosts


Most podcast users are millennial males, listen weekly, and engage with podcasts at home, according to a major new study by the University of Florida College of Journalism and Communications (UFCJC) and Futuri Media, a leading audience engagement and sales intelligence technology firm.
Results were presented at the National Association of Broadcasters’ NAB Show on April 9 as part of a panel discussion titled “Radio’s New Analytics: Understanding Listeners, Delivering Results.”
The study, which included a national survey and in-depth interviews, was conducted in February 2019with 2,000 regular podcast users who listened to podcasts in the past six months, and 18 participants who gave in-depth interviews on their habits. The study did not define podcasting vs. other types of on-demand audio, and respondents self-identified as podcast listeners. The study results suggest that consumers now consider several types of on-demand audio to be podcasts.
While the study was not limited to those who use terrestrial radio, the sample was large enough that it delivered several insights on the radio format preferences of those who also listen to podcasts regularly.
The study found that nearly three-quarters of users have been listening to podcasts for less than three years and, on average, listen to 4 podcasts per week for either 30 or 60 minutes. Users listen to podcasts on multiple platforms, but YouTube is far and away the dominant platform (70%), followed by Spotify (34%), iTunes/Apple Podcasts app (33%), Pandora (30%), and Google Play music app (23%).
Not surprisingly, nearly 80% of survey respondents listen to podcasts on their mobile devices. What is somewhat surprising is that the users listen to podcast most frequently at home (3.9 on a 5-point frequency scale), followed by in vehicles (2.8/5).
Politics and Government podcasts are the most popular, with 15% listing it as their favorite genre. Music was next (11%) followed by interviews/conversations, comedy, sports and recreation and non-fiction storytelling, cited by 8 – 9% of respondents.
Listeners trust their podcast hosts highly, prefer host-read ads, and look for creative, informative, humorous, and integrated podcast experiences. They want to listen to hosts who are authentic, feel like a friend, and share the users’ passions and beliefs.
The study also found that among radio listeners who listen to podcasts regularly, 25-34 is the top age cell with both spoken word and music formats, with spoken word format attracting a more male audience (73% vs. 27% female), and music formats having a more even, but female-leaning split (51% female to 49% male). The top five favorite radio formats for regularly podcast listeners surveyed were Classic Rock (11%), Hip-Hop/Rap (10.9%), Country (10.4%), News/Talk (9.7%), and Alternative Rock (6.6%)
The study, which was supported by Futuri Media and their POST podcasting system, was designed and executed by UFCJC Telecommunication Professor and Director of Media Consumer Research Sylvia Chan-Olmsted with the help of doctoral student Ms. Rang Wang on the survey and undergraduate students in a capstone class who helped conduct the interviews. More insights from the study can be found at web.tresorit.com
Fintech PR
Tomorrowland Brasil 2025 General Sale in Full Swing — Exclusive Cashback for Bybit Cardholders

DUBAI, UAE, April 18, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, highlights that general ticket sales for Tomorrowland Brasil 2025 are currently ongoing, with exclusive benefit available to Bybit Card and Bybit Pay eligible users such as 20% cashback.
The Bybit Card is designed for global use and supports both fiat currencies—ARS, BRL, EUR, USD—and a wide selection of cryptocurrencies. Integrated with Apple Pay, Google Pay, and Samsung Pay, it offers users up to 10% cashback on everyday purchases, 8% APR through Auto-Savings, free worldwide delivery, and $100 in monthly ATM withdrawals at no cost—without any annual fees.
Returning to the vibrant setting of Parque Maeda in Itu, São Paulo, Tomorrowland Brasil 2025 will take place from October 12 to 14, promising three days of music, imagination, and cultural exchange. Famed for its theatrical stages, global audience, and meticulously curated lineup, Tomorrowland is more than a festival—it’s a world of its own. With each edition, it transforms into a breathtaking playground of light, sound, and storytelling, drawing music lovers from over 100 countries to celebrate unity through electronic music.
This year’s Brazilian edition will feature performances from some of the world’s most sought-after artists, including David Guetta, Armin van Buuren, Vintage Culture, Mind Against, Steve Aoki, James Hype, Alesso, Nervo, and I Hate Models. Special acts include Alok’s “Something Else” concept, ANNA b2b Vintage Culture, and a powerful b2b set from Matisse & Sadko and Third Party. With more names still to be revealed, the event is shaping up to be one of the strongest editions yet.
“Tomorrowland Brasil is one of those rare experiences that transcends music—it creates lasting memories and connects people from every walk of life,” said Joan Han, Head of Payment business unit at Bybit. “We’re proud to support this global celebration by offering our users exclusive benefits that make it easier to be part of something truly unforgettable.”
Tomorrowland Brasil continues to be a beacon of creativity, community, and connection, standing at the intersection of music, technology, and art.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: media@bybit.com
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
About TOMORROWLAND BRASIL
Tomorrowland Brasil 2025 will take place on October 10-12 in the beautiful festival area of Parque Maeda in Itu, a municipality in São Paulo. The festival will revolve around the mesmerizing ‘LIFE’ theme, set against the backdrop of Brazil’s enchanting natural beauty. A story set in the mythical realm of Silvyra, it’s a world unto its own, filled with creatures, plant life, and people living in harmony, each with their own stories, with the diversity of Silvyra’s lush nature represented in the spectacular ‘LIFE’ Mainstage. Offering the ultimate escape from the city during three days of bliss, guests will be treated to breathtaking performances by more than 150 of the world’s finest electronic artists across 6 mesmerizing stages.
The first two festival editions of Tomorrowland Brasil took place in 2015 and 2016 in the beautiful festival area of Parque Maeda in Itu, São Paulo. After years of dreaming of a return, Tomorrowland finally headed back to Brazil in 2023, becoming a yearly highlight once again.
Tomorrowland Brasil 2025
October 10-12, 2025
Parque Maeda, Itu
brasil.tomorrowland.com

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Fintech PR
Helium Wars Token Secures Top Spot in 2025 Token Rankings

Backed by blockchain leader Antier, Helium Wars Token earns industry recognition as one of 2025’s top presale projects, underlining the GameFi sector’s growing maturity.
MOHALI, India, April 18, 2025 /PRNewswire/ – Helium Wars, the innovative Web3 shooter game powered by its native HELM token, has been recognized as one of 2025’s most promising token presales. Developed with Antier, the project merges AAA game development with true digital asset ownership through its advanced token economy.
A Strategic Leap for Web3 Gaming
Conceptualized and created by Antier’s blockchain specialists, Helium Wars is built to transform decentralized gaming with an innovative blend of engaging PvP gameplay, factional strategies, and a play-and-earn economic model. Based in a sci-fi galaxy where helium is the most desirable energy source, players are able to construct bases, fight for territory, and forge alliances—all while earning money in a blockchain-based economy.
Helium Wars’ key innovation is its token, which serves as the AAA game development in-game currency, reward medium, and governance asset, allowing players to gain real value and participate directly in the evolution of the game.
The HELM Token Economy
The HELM token is the lifeblood of Helium Wars’ ecosystem, acting as both in-game currency and governance tool. The players obtain HELM by competitive play, winning tournaments, and maintaining control over resources, and use it to purchase NFT-based weapons, character enhancements, and unique collectibles. The deflationary nature of the token, with a capped 1 billion supply and deliberate burning mechanisms, supports long-term value growth.
The Significance of Presale Recognition
The placing of Helium Wars Token in the 2025 Presale Token Rankings not only confirms the technical validity and vision of the project but also its potential to secure long-term interest within a saturated GameFi environment. The rankings are an indicator of early-blockchain project potential and are watched closely by both retail and institutional investors.
Contributing to its ranking is the token’s evident utility, well-organized presale mechanics, strong roadmap, and the credibility of Antier as a development incubator. Listing makes Helium Wars stand out from speculative tokens as a long-term ecosystem with actual in-game value.
Tokenomics That Reward Utility and Governance
The token is developed based on a deflationary model with a fixed supply of tokens and intended burn mechanisms for guaranteed long-term viability. The presale is set in staged rounds of rising price tiers as rewards for early participation and support of the community.
In contrast to common GameFi initiatives that are plagued by inflation and token uselessness, Helium Wars prioritizes token demand through substantial gameplay rewards, marketplace engagement, and governance involvement through a decentralized autonomous organization (DAO). This provides $HELM with both transactional and strategic value.
A Roadmap Backed by Experience
Antier’s incubation introduces a solid development framework, extensive blockchain knowledge, and a product-oriented approach to the project. Under Antier’s leadership, Helium Wars’ roadmap includes a phased and open rollout:
Q1 2025
- First game prototype ready for release
- Web3 integration and NFT marketplace
- Online multiplayer
- NFT sales
- Character & weapon updates
Q2 2025
- New game modes
- New map introduction
- MVP release on Testnet
- NFT holders events
- Website and collateral rebranding
About Antier
Antier, a renowned AAA game development company, provides unmatched blockchain knowledge to the Helium Wars project through its worldwide team of 1000+ certified industry experts. Their extensive GameFi and metaverse development expertise guarantees Helium Wars offers top-notch gameplay as well as sustainable economic models. From smart contract architecture and tokenomics design to game engine integration and wallet interoperability, Antier has provided full-spectrum game development support to transform Helium Wars into a scalable and immersive blockchain game.
Website: https://www.antiersolutions.com/
Telegram: https://t.me/AntierTeam
Facebook: https://www.facebook.com/antiersolutions
Linkedin: https://www.linkedin.com/company/antiersolutions/
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View original content:https://www.prnewswire.co.uk/news-releases/helium-wars-token-secures-top-spot-in-2025-token-rankings-302432387.html
Fintech PR
MEXC Announces Listing of Initia (INIT) with a 115,000 INIT and 50,000 USDT Prize Pool

VICTORIA, Seychelles, April 18, 2025 /PRNewswire/ — MEXC, a leading global cryptocurrency exchange, announced the listing of Initia (INIT) on April 24, 2025 (UTC), accompanied by a celebratory event featuring a 115,000 INIT and 50,000 USDT prize pool for new and existing users.
Initia is the first interwoven optimistic–rollup network, reconstructing multichain architecture with native interoperability and shared liquidity. As a full–stack Layer 1+2 platform, Initia supports both EVM & Move VM, enabling seamless cross–ecosystem collaboration. Developed by veterans from top DeFi and blockchain security teams and backed by YZi Labs(Binance Labs), Hack VC, Delphi Digital, and Theory Ventures.
$INIT is the native utility token of the Initia ecosystem, powering key functions such as gas payments, staking, governance, cross-chain transfers, and liquidity provision. Through these utilities, $INIT drives user participation and supports the growth of a secure and decentralized Initia ecosystem.
To celebrate the listing, MEXC will launch an Airdrop+ event, running from April 18 to May 4, 2025 (UTC). The event will include the following activities:
- Deposit and share 90,000 INIT (exclusive to new users)
- Spot Challenge – Trade to share 10,000 INIT (for all users)
- Futures Challenge – Trade to share 50,000 USDT in futures bonus (for all users)
- Invite new users and share 15,000 INIT (for all users)
MEXC has established itself as a leading exchange by consistently offering users early access to high-potential crypto assets. In 2024 alone, the platform listed 2,376 new tokens, including 1,716 initial listings. According to the latest TokenInsight report, MEXC led the industry with 461 spot listings between November 1, 2024, and February 15, 2025. During this period, the exchange maintained a high listing frequency, consistently ranking among the top six platforms, demonstrating its agility in capturing emerging market trends. MEXC will continue to expand its asset offerings and help users seize timely opportunities in the fast-moving crypto market.
For full event details and participation rules, please visit here.
About MEXC
Founded in 2018, MEXC is committed to being “Your Easiest Way to Crypto.” Serving over 36 million users across 170+ countries, MEXC is known for its broad selection of trending tokens, everyday airdrop opportunities, and low trading fees. Our user-friendly platform is designed to support both new traders and experienced investors, offering secure and efficient access to digital assets. MEXC prioritizes simplicity and innovation, making crypto trading more accessible and rewarding.
MEXC Official Website| X | Telegram |How to Sign Up on MEXC
Risk Disclaimer:
The information provided in this article regarding cryptocurrencies does not constitute investment advice. Given the highly volatile nature of the cryptocurrency market, investors are encouraged to carefully assess market fluctuations, the fundamentals of projects, and potential financial risks before making any trading decisions.

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View original content:https://www.prnewswire.co.uk/news-releases/mexc-announces-listing-of-initia-init-with-a-115-000-init-and-50-000-usdt-prize-pool-302432359.html
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