GoParrot, the Artificial Intelligence (AI) powered online ordering and marketing platform and Dos Toros, the NorCal inspired Taqueria, are joining forces to unveil DT Direct, a new, personalized delivery option. Available now online and through the brand’s 21 locations in Chicago and New York, DT Direct reflects Dos Toros’ ongoing commitment to provide customers with a consistent, quality-driven, authentic culinary experience.
“Our brand was built on a passion for innovation, so we were determined to create an online delivery program that offers the exclusive, high-touch, in-store experience consumers have each time they walk through our door,” says Leo Kremer, co-founder, Dos Toros.
Consumers are craving alternatives to inconvenient and cumbersome phone apps, while restaurants are feeling the pinch from high (up to 30%) third-party delivery service fees. DT Direct’s bespoke, image driven layout addresses those concerns head-on by optimizing the customer brand experience while reducing costs.
“DT Direct’s signature menu visuals allow us to bring a consistent in-store experience to our guests whether they are ordering from the comfort of their home or running from meeting to meeting at work. The new platform also allows us to automate the delivery process providing more time for our Toros (employees) to perfect each guest’s order. We truly believe this is top-notch when it comes to online delivery,” said Grant Lieberman, Director of Technology, Dos Toros
Additionally, the GoParrot platform streamlines the ordering process. Requested items are simultaneously fed into point of sale systems and dispatched to delivery partners in real time, thereby eliminating the need for employees to enter data manually. This setup gives employees more time to focus on food quality and order accuracy; it also benefits users through personalized menu recommendations and targeted promotions based on data gathered through GoParrot’s AI-Driven Online Ordering and Marketing Platform. As an added incentive, users will receive complimentary chips each time they place an order through DT Direct.
“Personalization is the future of online ordering and our vision is to become the Spotify of delivery,” said Yaniv Nissim, GoParrot’s CEO. “We looked at competitor offerings and distilled the most beneficial features into a best in class user experience at a fraction of the cost. Dos Toros is the perfect partner to grow our vision, as they are constantly striving to innovate and personalize their guest’s experience.”
SOURCE Dos Toros