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GLOBAL TOURISM LEADERS AND SECTOR EXPERTS UNITE IN SAUDI ARABIA TO CELEBRATE WORLD TOURISM DAY 2023

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  • The “Tourism and Green Investments” theme this year aims to promote mutual understanding, stimulate economic sustainability and nurture social prosperity in the sector
  • With the world’s fastest post-pandemic sector recovery among G20 countries, Saudi Arabia’s hosting of World Tourism Day reflects its ambition to place tourism and sustainability at the heart of its Vision 2030 transformation.
  • Tourism Global Sector Poised to Reach $9.5 Trillion in 2023

RIYADH, Saudi Arabia, Sept. 18, 2023 /PRNewswire/ — Leaders from across the global tourism sector are set to unite in Riyadh for this year’s UNWTO World Tourism Day (WTD), which will be celebrated from 27th – 28th September. Through a range of impactful events, global ministers, industry leaders and experts will highlight the power of tourism and explore avenues for collaboration to foster growth of the sector, placing people, the planet and prosperity front and center of proceedings. 

Under the theme of “Tourism and Green Investments”, WTD 2023 will examine the role of investment in people and planet to secure livelihoods and foster mutual understanding, while exploring opportunities to extend the reach of the industry’s economic and social impact to more people around the world, safeguarding prosperity for all.

The global tourism sector is forecast to reach $9.5 trillion in GDP contribution in 2023, according to the WTTC. This is in line with UNWTO’s forecast that tourism remains well on track to reach 80% to 95% of pre-pandemic levels this year and is widely expected to exceed 2019 levels in 2024. As one of the biggest economic drivers of the global economy, the sector is responsible for a wealth of business and employment opportunities, while also playing a key role in bridging cultures, connecting people and enhancing mutual understanding. Reflective of the sector’s potential as a key driver for change, three themes will guide proceedings of the event: mutual understanding, economic sustainability, and social prosperity.   

His Excellency Ahmed Al-Khateeb, Minister of Tourism of Saudi Arabia, said:

We have a historic opportunity to chart a new course for the global tourism sector, centered on sustainable development, job creation, and economic resilience. Tourism – as a catalyst for change – fosters mutual understanding, builds bridges and safeguards cultural heritage and environmental conservation, contributing to a more harmonious world.

“World Tourism Day 2023 is an important platform for the world to celebrate the sector’s successes and explore solutions to its challenges. Saudi Arabia is honored to host this esteemed occasion and we look forward to welcoming tourism leaders from the public and private sectors to Riyadh.”   

Additionally, Mr. Zurab Pololikashvili, Secretary-General of the UNWTO, added: 

“This World Tourism Day, we focus on the vital need to invest in building a more sustainable sector for people, planet and prosperity. The day also makes clear why UNWTO underscores the need for investment in education and for greater innovation as the foundations for long-term growth and transformation. This year’s official celebration in Saudi Arabia reflects how tourism is being embraced to diversify economies and generate opportunities for all.”

By hosting this event four years after it first opened to global tourists in 2019, Saudi Arabia demonstrates its commitment as a dedicated tourism sector convenor that aims to showcase its progress in connecting Saudis to the world, building bridges between cultures, nurturing hospitality talent and creating investment opportunities for the international community.

Marking the most significant assembly of global tourism leaders in the 43-year history of World Tourism Day, gauged by the number of ministers in attendance, WTD 2023 will feature a series of engaging sessions, panel discussions, and workshops led by renowned sector experts and government leaders. Event participants will also attend a gala dinner in Riyadh’s UNESCO Heritage site, Diriyah, to celebrate World Tourism Day and its global significance.  

The scale of the event being hosted in Riyadh showcases the importance attached by the Saudi Arabian government to the development of the global tourism sector, and follows the Kingdom’s election to Chair of the United Nations World Tourism Organization (UNWTO) for 2023.

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The event in Riyadh for the UNWTO WTD 2023 on 27 and 28 September showcases the capital’s growth as a hub for major business events and promises to be a major milestone in the global tourism calendar, offering valuable insights and inspiring discussions on the role of tourism to bridge cultures and foster mutual understanding.

About The Ministry of Tourism

Saudi Arabia’s Ministry of Tourism was founded in 2020, following the opening of Saudi Arabia to international tourists in 2019. The Ministry spearheads the Kingdom’s Vision to bring Saudi tourism to the forefront. Its endeavors align with the Kingdom’s ambitious goals, aiming to create 1 million jobs for its citizens, enable accelerated and sustainable growth with future-focused policies, investments, and talent development guided by data, receive  100 million tourism visits by 2030, and amplify the sector’s GDP contribution from 3% to 10%. In doing so, the Ministry of Tourism issues licenses and classifications for tourism activities and creates and approves tourist visa regulations.

About UNWTO

The World Tourism Organization (UNWTO) is the United Nations specialized agency for fostering tourism as a vehicle for equal, inclusive and sustainable development. Working with its Member States, international organizations and the private sector, UNWTO promotes safe and seamless travel for all. UNWTO also works to make tourism the foundation of trust and international cooperation and a central pillar of growth and opportunity. As part of the wider UN system, UNWTO is at the forefront of global efforts to achieve the 2030 Agenda for Sustainable Development, including through its ability to create decent jobs, promote equality and preserve natural and cultural heritage.

https://www.unwto.org/world-tourism-day-2023

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Acceleration of global marketing collaboration between Milk Partners, AirAsia rewards, and The Sandbox

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– Milk Partners, AirAsia rewards and The Sandbox are collaborating to provide a new experience allowing users to earn real-world value through the metaverse gaming platform

– Launching metaverse game project ‘MiL.k X BIGGIE Wonderverse’ offering SAND Tokens, Milk Coins and AirAsia points

– “MiL.k is committed to continuously expanding its blockchain ecosystem through strategic partnerships with global partners.”

SEOUL, South Korea, Oct. 23, 2024 /PRNewswire/ — Milk Partners has announced a collaboration with The Sandbox, the global metaverse platform, and AirAsia rewards, the loyalty program of Asia’s leading online travel agency (OTA), AirAsia MOVE. This partnership is set to offer global users an immersive Web3 experience where they can earn rewards with real-world value through engaging in a metaverse-based game.

The newly launched ‘MiL.k X BIGGIE Wonderverse’ metaverse game allows users to earn Sand Tokens, Milk Coins, and AirAsia points. The game is inspired by BIGGIE, the mascot of AirAsia rewards, and modeled after the BIGGIE Wonderland mini-game in the AirAsia MOVE app. Users need to first complete tasks by collecting Milk Coins (symbolized game assets) in the Sandbox metaverse, which can be exchanged for other game assets such as virtual AirAsia points, virtual passports, and virtual boarding passes. Once all tasks are completed, users will then be rewarded with Milk Coins, Sand Tokens, and AirAsia points.

This collaboration has been based on MiL.k’s reliability and strong global network, which has steadily expanded partnerships with major global companies and has become an innovative model for the industry. 

This collaboration is part of MiL.k’s broader strategy to expand its blockchain-based loyalty ecosystem, which already includes partnerships with SK OK Cashbag, Lotte L.Point, CU, Megabox, Yanolja, and others. AirAsia rewards operates a comprehensive loyalty platform for the AirAsia group, enhancing its travel and lifestyle businesses, including airlines, online travel agent (OTA), logistics, aviation services, e-commerce, financial services, and more. The Sandbox, a global metaverse platform with over 6 million users, offers a unique space for creating games and generating revenue. Together, AirAsia rewards and The Sandbox will further expand MiL.k’s ecosystem through global partnerships.

The CEO of Milk Partners, Jungmin Cho said “Following our successful collaboration event with CU, we are happy to announce the next event with AirAsia rewards. Through this partnership, for partners, we are providing a new marketing channel on metaverse and for users, we are expecting to share the fun experience and real benefits.” He added, “We will continue to explore various opportunities with global partners across diverse industries.”

In June, MiL.k introduced a metaverse experience ‘Play CUX MiL.k’ with CU and The Sandbox, offering users an engaging new way to explore blockchain and the metaverse. MiL.k is committed to continuously expanding its global partnerships to provide more exciting experiences for global users.

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H&M Foundation: Global Change Award 2025 launched – with a mission to accelerate innovation for a net-zero textile industry by 2050

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STOCKHOLM, Oct. 23, 2024 /PRNewswire/ — The H&M Foundation today announces a significant shift in its overall strategic direction, focus on supporting the textile industry in halving its greenhouse gas emissions every decade by 2050, while promoting a just and fair transition for both people and the planet. The innovation challenge Global Change Award 2025 (GCA) is the first initiative to reflect this shift. 

 

 

GCA is now seeking innovative ideas addressing different high emission areas across the textile industry value chain, including sustainable materials and processes, responsible production, mindful consumption, and ‘wildcards’ that support the GCA purpose. Today, only a fraction of philanthropic capital is directed to climate. 

“The textile industry needs all hands-on deck if we are going to meet our climate goals by 2050, and we must ensure this transition is fair for everyone. I really believe that innovation is key to decarbonising the industry, and that the Global Change Award can play a role in identifying and growing future changemakers whose ideas can have a transformative impact if given the right support,” says Karl-Johan Persson, Board Member of the H&M Foundation.

Since GCA launched in 2015, 46 innovations have received support and a combined grant of 8 million euros. While it continues to award 10 winners every year, with each receiving 200,000 EUR, there are other key updates to the GCA:

  • New focus area – decarbonising the textile industry.
  • Holistic approach – equipping changemakers with a holistic people and planet mindset. 
  • Wider range of changemakers – switching to a nomination-based process, instead of an open application system.
  • Systems change approach – equipping changemakers to consider the entire textile value chain and its interconnectedness while also considering the impact on people.

“While the industry is hungry for innovation, the holistic perspective to decarbonisation is often lacking, and the critical early stages of an innovator’s journey overlooked – this is where philanthropy can make a real difference”, says Annie Lindmark, Programme Director for Innovation at the H&M Foundation.

In addition to financial support, winners will gain access to a powerful network of mentors, collaborators, and industry leaders to help bring their solutions to life. Together with partners Accenture and KTH Royal Institute of Technology, H&M Foundation will invite the winners to participate in a yearlong, tailormade Changemaker Programme. The Global Change Award 2025 winners will be announced in April 2025.

CONTACT: Jasmina Sofić, Media Relations Responsible, +4673 465 59 59

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Dow Jones to Expand WSJ Tech Live Event to Qatar

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Exclusive tech event will convene business leaders, investors and thought leaders in 2025

LAGUNA BEACH, Calif., Oct. 22, 2024 /PRNewswire/ — Dow Jones announced today the expansion of WSJ Tech Live through a multi-year agreement that will bring the marquee event to the State of Qatar starting next year. Appearing on stage at this year’s event in Laguna Beach, Calif., Sheikh Jassim bin Mansour bin Jabor Al Thani, Director of the Government Communications Office of the State of Qatar, and Almar Latour, publisher of The Wall Street Journal and CEO of Dow Jones, jointly announced that WSJ Tech Live Qatar will debut in late 2025 and take place annually for five years.

This marks the first time WSJ’s most exclusive tech event will be held in the Middle East. The invitation-only conference will bring together an audience of over 200 C-suite executives, investors, innovative startups and influential venture capitalists from across the world. Dow Jones will continue to operate WSJ Tech Live annually in California while adding WSJ Tech Live Qatar to the calendar starting in December 2025.

Sheikh Jassim highlighted that the conference aligns with Qatar’s vision to become a global hub for advanced technology and innovation, as outlined in the Third National Development Strategy and Qatar National Vision 2030.

“Hosting WSJ Tech Live marks another significant step in the growth of Qatar’s technology ecosystem,” said Sheikh Jassim. “When the world’s top tech leaders gather in Qatar, it will create an unparalleled opportunity to benefit from their diverse expertise, insights and global networks. This will inspire local talent, attract international investment, and create avenues for strategic global partnerships that propel our development journey forward.”

“Dow Jones and The Wall Street Journal deliver reliable journalism, data, and analytics to business professionals worldwide, and to do so we must reflect the entire global business community,” said Latour. “With the MENA region’s growth and increased role in tech–especially at the intersection of AI and the energy sector–we are delighted to be partnering with Qatar.”

Currently in its 11th year, WSJ Tech Live convenes the biggest newsmakers in technology across entertainment, music, robotics and AI, science and more. This year’s marquee event is the company’s most successful Tech Live since its inception, with record-breaking sponsorship revenue. The event showcased groundbreaking insights on a wide range of topics including the global impact of generative AI, the future of brain-computer interfaces, the outlook for startup investments, fostering the next generation of technology talent and how the upcoming U.S. election could impact the tech industry.

WSJ Tech Live joins a series of global events hosted in Qatar, including the FIFA World Cup™, Web Summit Qatar, Formula 1 Qatar Grand Prix, and Doha Forum. The event also builds on Dow Jones’s existing presence in MENA, which serves as an important hub for reporting from The Wall Street Journal, and home to key sales and services functions.

About Dow Jones
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

About the Government Communications Office of the State of Qatar
The Government Communications Office was established in 2015 to serve as the strategic communications arm of the State of Qatar. It coordinates communications activities across government and public-sector institutions, showcasing the country’s vision, initiatives and achievements in line with the Qatar National Vision 2030.

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