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IPSOS AND WGSN STUDY: “TORRAS IS THE NEXT GENERATION OF MOBILE PHONE CASES”

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LAS VEGAS, Jan. 10, 2024 /PRNewswire/ — At CES 2024, TORRAS revealed the results of a new 2023 IPSOS and WGSN consumer study of mobile phone case consumption trends and insights.  Ipsos is one of the world’s leading market research and polling companies and WGSN is a global expert in trend forecasting.

The study credited TORRAS for pioneering the development of kickstand phone cases and complimented the recent designs of TORRAS phone cases for combining kickstand and magnetic suction features with upgraded protection and thinness and portability.  It also called TORRAS “the next generation of phone cases.”

Some of the trends revealed in the 2023 study of 3000 global consumers include:

  • Digital life is increasingly penetrating, and the number of digital nomads, people who travel freely while working remotely using technology and the internet, is further growing.
  • Currently, daily leisure and entertainment (listening to music, watching videos, playing games, etc.) and mobile social networking (taking photos with family and friends, sharing videos, video calls, etc.) are still the most mainstream scenes in the world. In the future, with the rise of digital nomads and the highly integrated life and work, it is expected that smartphones will be used more frequently during outdoor activities, sports, driving and online working.
  • Western countries have more social interaction scenes, and they tend to take photos or videos or make video calls with family and friends, while Eastern countries (China and Japan) tend to be “quiet and reserved” and prefer to watch long videos to pass the time.

    In Western countries, daily travel/commuting is now dominated by self-driving, so mobile phone assistance scenarios while driving are more common, while in China, as a result of the emerging new energy vehicle industry, driving scenarios will undoubtedly become increasingly important.

  • In this important life, entertainment, socializing, driving, and working scenarios, different actions are taken when using smartphones, resulting in differentiated needs for mobile phone cases. When using phones to watch short videos or play games, people hold them in one hand or both hands more often, which requires anti-slip and anti-drop functions.
  • When occasions of watching long videos, daily socializing, and work video calls/meetings on mobile phones, a phone case with a kickstand that helps to free people’s hands is necessary.
  • The development of phone case products and smartphones take place simultaneously. While smartphones are transitioning from feature phones, mobile phone case products are also being constantly upgraded, from basic protection in the 1.0 era, to improvements in appearance and materials in the 2.0 era, to comprehensive functional evolution in the 3.0 era. Phone cases have also gradually become a “rigid need” for users.

Leading companies/brands of phone cases, therefore, have further innovated and developed the functions of their products to meet the demands of new scenarios:

  • Higher standards for protection functions, and more advanced technology;
  • Besides the fashionable appearance/personalized style, the concept of the design is “returning to nature”, under which the similar touch/color of phone cases to the phone and the minimalist style set off a new trend;
  • With the popularity of long video apps, the rise of short videos, the coming era of live streaming dividends and the requirement for office workers to have “three heads and six arms” (multiple devices are interconnected and shared), the mobile phone case with kickstand is born;
  • With the launch of MagSafe (magnetic charging) for iPhone 12, coupled with people’s common/frequent need for driving, there are demands for in-car magnetic charging, which has given rise to magnetic phone cases.

The functions and design that consumers expect most for future mobile phone cases are:

  • Upgraded protection (76%)
  • Lightweight and portable (52%)
  • All-in-one functions, allowing for hands free use (52%)
  • Minimalist/same feeling as bare phone (59%)

When asked about TORRAS, the study revealed: “Through continuous innovation and research and development, TORRAS integrated upgraded protection and portability, restoring the design style of bare phones.  At the same time, it pioneers a new design of phone case with the combination of kickstand and magnetic suction, which performs excellently and has won many international design awards, patented innovations, and industry honors, leading the development and progress of the kickstand and magnetic suction phone case products.”

Click to access the trend report

About TORRAS

Founded in 2012, TORRAS is an innovative brand with a design philosophy of “Simple but Unique.” They now have an R&D laboratory that spans over 2,000 square meters and have obtained more than 1,300 patents thus far, with 60 of its products winning prestigious international design awards.  For more information, visit www.torraslife.com.

About WGSN

Based in London with 25 years of experience, WGSN is the world’s leading consumer trend forecaster. Our accurate forecasts provide global trend insights, expertly curated data and industry expertise to help our clients understand consumer behavior and lifestyles, create products with confidence and trade at the right time. For more information, visit www.wgsn.com.

About IPSOS

Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing over 18,000 people.  Our passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees. We serve more than 5000 clients across the world with 75 business solutions. For more information, visit www.ipsos.com.

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MEDIA CONTACT: Jacinta Zou, [email protected]

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VIVOTEK Wins Double Honors for Its Commitment to Sustainability

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TAIPEI, Dec. 26, 2024 /PRNewswire/ — VIVOTEK (3454-TW), the global leading security solution provider, has once again demonstrated its outstanding commitment to sustainability. Participating for the first time in the 17th Taiwan Corporate Sustainability Awards (TCSA), VIVOTEK emerged victorious, earning the Sustainability Report Award for the Information, Communication, and Broadcasting Industry and the Taiwan Corporate Sustainability Excellence Award. These recognitions showcase VIVOTEK’s remarkable success in corporate governance, environmental protection, and social responsibility, affirming its dedication to sustainable growth.

Pioneering Sustainability with Dual Recognition

“For over seven years, VIVOTEK has independently published sustainability reports, actively driving and disclosing our internal sustainability initiatives.” said Allen Hsieh, VIVOTEK’s Spokesperson and Director of the Global Marketing Division. “These awards not only recognize our integrity and efforts in presenting operational performance, environmental data, and social impact but also serve as a strong motivation for us to continue advancing on the path of sustainable development.”

Driving Sustainability through AI Innovation

VIVOTEK delivers advanced AI-powered security solutions built on cutting-edge AI and edge computing technologies. Beyond innovation, the company drives green initiatives, reduces its carbon footprint, and fosters a sustainable, supportive workplace.

Committed to social responsibility, VIVOTEK leads the security industry’s sustainability efforts through its ‘Safety Map’ initiative. For four years, employees have formed security teams to enhance safety in neighborhoods, care centers, and schools with on-site assessments and improvement plans.

In 2024, VIVOTEK will expand its efforts to Hualien’s Dacheng Village, where it will help improve local safety environments and support cultural preservation and tourism revitalization. These actions reflect its dedication to sustainability, community well-being, and lasting societal contributions.

Security Sustainability as a Foundation for Social Impact

VIVOTEK proudly received two prestigious honors at the Taiwan Corporate Sustainability Awards, highlighting its dedication to sustainable practices. These accolades inspire the company to deepen its internal efforts and mark the start of an exciting new chapter.

Building on this achievement, VIVOTEK aims to strengthen its mission of becoming the world’s most trusted smart security brand. By aligning with global market needs and fostering collaboration with customers, partners, and employees, VIVOTEK is committed to shaping a sustainable future founded on mutual trust and shared success.

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To learn more about VIVOTEK’s sustainability initiatives, please refer to the 2023 Sustainability Report.

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2024 Global Youth Design Contest on Chinese Characters Themed “Guiyang in Characters” Successfully Concluded

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GUIYANG, China, Dec. 26, 2024 /PRNewswire/ — To fully implement the spirit of “carrying forward China’s cultural heritage” and “promoting the creative transformation and innovative development of fine traditional Chinese culture”, the 2024 Global Youth Design Contest on Chinese Characters Themed “Guiyang in Characters”, organized by the Publicity Department of the CPC Guiyang Municipal Committee and hosted by www.huanqiu.com, has successfully concluded on Dec.16. The contest drew thousands of teenagers from both China and abroad, who used cultural empowerment and innovative designs of Chinese characters to narrate and promote Guiyang.

At the “Colorful Guizhou • Literary Plateau” Farming and Reading Event, 59 outstanding works from 26 countries, along with 21 representative pieces from various countries and regions, were showcased. According to the organizing committee of the Global Youth Design Contest on Chinese Characters, “This exhibition serves as both a lasting commemoration of the event and a report to all those who care about the inheritance and promotion of Guiyang and Chinese culture.”

In their submissions, the teenagers selected Chinese characters or phrases they believed best represented Guiyang and reimagined them through innovative designs. Outstanding designs incorporated Guiyang’s iconic architecture and cultural landmarks into Chinese characters to present the city’s urban landscape and historical culture. Some works spotlighted Guiyang’s distinctive cuisine, offering a glimpse into the vibrant and diverse local culinary culture. Some other designs drew inspiration from martial arts villages in Guizhou and featured dragon motifs to symbolize the depth and vitality of Guizhou culture.

Saison from Tajikistan was among the participants in this year’s Global Youth Design Contest on Chinese Characters. Speaking about his design of the Chinese characters, he shared that his design sought to merge the beauty of Chinese characters with the charm of Guiyang. “Guiyang is a captivating place, known for its beautiful scenery, delicious food, and diverse ethnic minorities. I tried to incorporate the beauty of Guiyang into my Chinese character design, hoping to convey the city’s charm and the wonders of Chinese characters through my work.”

The contest officially opened for submissions on September 30. In an effort to boost public engagement and participation, a “cheerleading campaign” was organized for shortlisted works from November 22 to 29. Following expert reviews, 80 outstanding works were ultimately selected for public exhibition.

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Markets Show Resilience Ahead of End-of-Year Options Expirations: Bybit x Block Scholes Crypto Derivatives Report

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DUBAI, UAE, Dec. 26, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, released the latest Crypto Derivatives Analytics Report in collaboration with Block Scholes, highlighting the muted market volatility despite major options expirations on Friday. BTC and ETH’s realized volatility has increased, but short-term options haven’t adjusted to this change. This indicates that while spot prices are fluctuating, the options market is not fully reacting to these shifts, although BTC and ETH volumes have displayed slightly different patterns.

With more than $525 million in BTC and ETH options contracts expiring on Dec 27, 2024’s end-of-year options expiration looks set to be one of the biggest yet, yet expectations for volatility have remained subdued. The report highlights an unusual inversion in ETH’s volatility structure, but BTC has not mirrored the reaction. Additionally, a change in funding rates—sometimes turning negative as spot prices drop—signals a new market phase. Notably, BTC’s volatility structure has been less responsive to changes in spot prices, whereas ETH’s short-term options are exhibiting more noticeable fluctuations.

Key Findings:

BTC Options Expirations:

In the past month, BTC’s realized volatility has been higher than implied volatility on three occasions, each time reaching a relatively calm equilibrium. Open interest in BTC options remains high, contributing to potential increased volatility as we near the end of the year. Around $360 million worth of BTC options (both puts and calls) are set to expire soon, which can affect price movement.

ETH Options: Calls Dominate

Despite a mid-week inversion, ETH’s volatility term structure has flattened, maintaining levels similar to those seen over the past month. In the final week of 2024, calls overwhelmed puts in open interest in ETH options, although market movements and trading activities are more on the put side. 

Access the Full Report:

Gain deeper insights and explore the potential impacts on your crypto trading strategies by downloading the full report here: Bybit X Block Scholes Crypto Derivatives Analytics Report (Dec 24, 2024)

#Bybit / #BybitResearch

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About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For media inquiries, please contact: [email protected]

For more information, please visit: https://www.bybit.com

For updates, please follow: Bybit’s Communities and Social Media

Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

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