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OKX Launches ‘USDC Simple Earn’ Campaign, Offers Users an Additional 5% APR on USDC

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NASSAU, Bahamas, Jan. 30, 2024 /PRNewswire/ — OKX, a leading global Web3 technology company and crypto exchange, today announced the launch of its ‘USDC Simple Earn‘ campaign. The campaign offers users of OKX’s Simple Earn product the opportunity to earn an additional annual percentage rate (APR) of 5% on their USDC, a digital dollar backed 100% by highly liquid cash and cash-equivalent assets, on top of any base APR.

The ‘USDC Simple Earn’ campaign will run from January 29, 2024 at 08:00AM (UTC) to April 28, 2024 at 08:00AM (UTC). During the campaign period, the additional 5% APR is applicable to any amount of USDC deposited into Simple Earn. This reward will be calculated weekly and credited to users’ funding accounts, with a maximum reward limit of 50,000 USDC per user.

Eligible users can participate in the ‘USDC Simple Earn’ campaign by visiting the campaign page on OKX’s web page or app. After clicking the ‘Join campaign’ button, they can deposit USDC into Simple Earn. The additional APR is applicable only to USDC deposited during the campaign period and does not apply to USDC deposits into Simple Earn outside of the aforementioned dates.

OKX Global Chief Commercial Officer Lennix Lai said: “We’re excited to introduce the ‘USDC Simple Earn’ campaign as part of our ongoing commitment to enhance users’ experience and maximize the potential of their digital assets. By utilizing our Simple Earn product, eligible users can easily participate and have the opportunity to enjoy an additional APR on their USDC, a leading stablecoin.”

OKX’s Simple Earn product is part of the exchange’s mission to help users maximize the potential of their digital asset holdings. The product gives users the opportunity to earn an APR on their digital assets based on their preferences, and the APR is generated by lending these assets to margin trading participants in the lending market.

*Note: Not all products are available in all regions. OKX reserves the right to determine and amend the rules of the campaign at any time without further notice, including but not limited to canceling, extending, or terminating this campaign, modifying the eligibility conditions for users participating in the campaign, and adjusting the campaign and reward rules. For the campaign’s full terms and conditions, click here.

For further information, please contact:
[email protected] 

About OKX

OKX is a leading global crypto exchange and innovative Web3 company. Trusted by more than 50 million global users, OKX is known for being one of the fastest and most reliable crypto apps in the world.

As a top partner of English Premier League champions Manchester City FC, McLaren Formula 1, Olympian Scotty James, and F1 driver Daniel Ricciardo, OKX aims to supercharge the fan experience with new engagement opportunities. OKX is also the top partner of the Tribeca Festival as part of an initiative to bring more creators into web3.

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The OKX Wallet is the platform’s latest offering for people looking to explore the world of NFTs and the metaverse while trading GameFi and DeFi tokens.

OKX is committed to transparency and security and publishes its Proof of Reserves on a monthly basis.

To learn more about OKX, download our app or visit: okx.com

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Nucleus Synapse 2025 Ignites the Human-AI Alliance as the Middle East Leads the Charge in AI-Powered Banking

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DUBAI, UAE, April 29, 2025 /PRNewswire/ — The Middle East isn’t just adopting digital transformation—it’s engineering the future of banking with bold leadership, smart regulation, and rapid AI investment. It is in this spirit of transformation that Nucleus Software convened Synapse 2025 – Middle East, held at the iconic Taj Exotic Resorts, The Palm, Dubai, uniting visionary banking leaders, technologists, and innovators to shape the Human-AI Alliance. More than just a gathering, Synapse 2025 was a catalyst for dialogue, strategy, and co-creation—anchored in the belief that the fusion of human insight and AI is the foundation of next-generation finance.

Mr. Vishnu R. Dusad, Managing Director & Co-founder of Nucleus Software, opened the event with an inspiring address that beautifully captured the spirit of the gathering—a celebration of enduring partnerships, innovation, and shared aspirations. With heartfelt reflections on Nucleus Software’s journey and a forward-looking vision rooted in technological purpose and human-centric progress, his words set a thoughtful and energizing tone for the day, reminding everyone of the power of collaboration in shaping the future of banking. “At Nucleus, we are committed to building solutions that are not just future-ready but future-defining,” he shared. “The Middle East is leading this transformation—bold, visionary, and driven by clear ambition. We are honoured to contribute to this journey.”

A compelling keynote was delivered by Mr. Jamal Saleh, Director General of the UAE Banks Federation (UBF), whose address illuminated the UAE’s transformative journey in digital finance. Highlighting the expansion of UBF from 46 to 62 member banks—now representing nearly the entire balance sheet of the UAE banking sector—Mr. Saleh reaffirmed the Federation’s leadership in driving regulatory innovation and AI adoption. Citing over 40 nationwide banking transformation initiatives inspired by His Highness Sheikh Mohammed bin Rashid Al Maktoum’s mobile-first government vision, Mr. Saleh underscored that “AI is no longer a buzzword—it is becoming the bloodstream of modern banking.” He emphasized the essential role of cybersecurity, trusted regulations, and human oversight in this evolution, and projected with confidence that the UAE would exceed its goal of doubling the digital economy’s GDP contribution by 2030—with partners like Nucleus Software playing a crucial role.

The day’s dialogue was further enriched by two dynamic panel discussions. In the business-focused session, thought leaders Shoaib Rizvi (SVP, Group Head of Digital Products, Emirates NBD), Sudarshan Seshadri (Head of Retail Banking, National Bank of Umm Al Qaiwain), Ahmed Mourad (COO, Astratech), and Suvo Sarkar (Banking Industry Leader & Host of Money Majlis) explored how human insight, powered by AI, is transforming the very fabric of banking. “Customer centricity is no longer optional—it’s programmable,” said Rizvi, while Seshadri noted that “AI is our co-pilot, not our competitor.” Moderated by Anshul Khare, Director, Products & Business Solutions at Nucleus Software, the panel emphasized that trust, agility, and hyper-personalization are central to next-generation growth.

In the technology dialogue, leaders Nitin Bhargava (COO, Al Masraf Bank), Fozi Sultan (Head of IT & Projects, Deem Finance), and Shino Thomas (Head of Technology Operations, mBank), offered deep insights into how AI-native infrastructure is being engineered today to enable scale and speed. From real-time intelligence to modular, cloud-first platforms, the panel, steered by Mohamed Roshdy (CIO, Reem Finance), affirmed that the early-mover advantage in AI development lies in bold execution and a clear architectural vision.

One of the most anticipated moments of the event was the fireside chat with Chris Taylor, CEO of Deem Finance. In a rare and personal conversation, Taylor revealed how his passion for endurance sports has shaped his leadership philosophy—one rooted in discipline, clarity, and sustained execution. Moderated by Mr. Ashwani Arora, Global Head – Customer Success at Nucleus Software, the discussion highlighted Deem’s transformation journey, including its $400M securitization achievement and the remarkable shift from 80% manual to 60% automated interactions. “The biggest barrier to doing the right thing with AI is resistance born out of fear,” Taylor stated, while applauding Nucleus Software’s seamless platform implementation of FinnOne Neo® Collections as a benchmark ‘green-to-green’ transformation.

As the event drew to a close, Mr. Parag Bhise, CEO & Executive Director of Nucleus Software, delivered a powerful closing note, thanking the distinguished participants and reaffirming the company’s commitment to co-creating the future of finance. “We leave here with stronger bonds, sharper perspectives, and a shared determination to lead this Human-AI era with integrity, intelligence, and impact,” he said.

The Middle East is rapidly emerging as a global epicenter for AI-driven banking innovation. Guided by visionary leadership, progressive regulation, and strategic investments in digital infrastructure, the region is redefining the future of financial services. It is against this dynamic backdrop that Nucleus Software hosted Synapse 2025 – Middle East, bringing together stalwarts from across the banking and fintech ecosystem to shape the future of responsible, AI-powered finance. The event was a powerful declaration of what lies ahead. A bold leap into a future where human potential and artificial intelligence work in harmony, not in competition, as collaborative engines of progress.

To know more, please visit https://www.nucleussoftware.com/

 

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HR Path Expands Presence with the Acquisition of smahrt consulting AG in Switzerland, Experts in HR-IT Consulting, Implementation and Outsourcing

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PARIS, April 29, 2025 /PRNewswire/ — HR Path, a global leader in HR consulting and HRIS solutions, is proud to announce its strategic acquisition of smahrt consulting AG, a Swiss-based company specializing in HR-IT consulting, implementation and outsourcing. Especially within the SAP product portfolio.

With a presence in 28 countries and a team of over 2,500 professionals, HR Path is a trusted partner for businesses navigating the complexities of Human Resources. Specializing in advisory, implementation, and operational services, HR Path delivers cutting-edge solutions designed to enhance efficiency and foster growth. Since its founding in 2001, the company has remained steadfast in its mission to transform HR practices globally.

Founded in 2007, smahrt has built a strong reputation for delivering high quality project with the solutions of SAP HCM, SAP SuccessFactors and suitable add-ons from third-party providers or smahrt’s own development. However, not only the depth solution expertise makes smahrt outstanding, but also the excellent know-how in integrating peripheral systems. This enables the HR department to focus on its core tasks and handle administrative tasks digitally and efficiently.

This acquisition represents a significant milestone for HR Path, solidifying its position as a leader in the HR industry and expanding its presence in Switzerland. smahrt’s specialized focus on HR-IT perfectly complements HR Path’s vision of driving organizational growth and excellence through strategic HR solutions.

According to Ato Anderson, Partner at HR Path, this move is “not just a strategic expansion, it’s a people-focused evolution.” He continues, “With smahrt joining HR Path, we are establishing a new powerhouse in the Swiss HR-IT landscape, combining depth of experience with a shared commitment to excellence. Together, we are expanding our service offering while unlocking exciting new opportunities for our clients and our people. This marks the beginning of a new chapter where innovation, impact, and growth will shape the future of HR in the region.”

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CONTACT: Fabienne LATOUR – [email protected] 

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How to Become a Utility Trailer Dealer

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JINING, China, April 29, 2025 /PRNewswire/ — Becoming a utility trailer dealer offers a rewarding opportunity for entrepreneurs looking to serve local businesses and build steady income. Drawing from years of real-world experience, James Ge, founder of Rhinotrail, shares the essential steps for launching a successful dealership.

Understand Industry and Local Demand

Starting with a clear understanding of the trailer industry is critical. Entrepreneurs are encouraged to study the needs of local customers, from landscapers and contractors to farmers and municipalities. Regional trends and seasonal demands can shape inventory planning and sales strategies.

Handle Licensing, Insurance, and Compliance

Legal setup must be a priority. Dealers need to register their business, obtain appropriate dealer licenses, and secure insurance coverage. Requirements vary by state and county, making early research with local DMV or DOT offices essential. Proper compliance protects the business and builds trust with customers from the start.

Build Strong Manufacturer Partnerships

Establishing partnerships with trusted manufacturers gives dealers access to reliable inventory and competitive pricing. Visiting production facilities, reviewing warranty policies, and understanding minimum order expectations help future dealers select manufacturers who support their long-term success.

Choose a Strategic Sales Location

A dealership’s location should offer high visibility, easy accessibility, and appropriate zoning for trailer sales. Entrepreneurs are encouraged to start lean by renting space if necessary, focusing on clear organization and professional presentation of inventory to attract buyers.

Manage Inventory Smartly and Focus on Marketing

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Starting with popular trailer types, such as utility, dump, and enclosed models, allows new dealers to meet common customer needs without overextending capital. Marketing efforts should include a mobile-friendly website, listings on platforms like Facebook Marketplace and Craigslist, and local partnerships to build brand visibility.

Deliver Exceptional Customer Service and Financing Options

Strong customer service creates loyalty and word-of-mouth growth. Dealers who offer clear advice, transparent pricing, and after-sale support quickly differentiate themselves. Offering financing options through local banks or finance companies helps expand the customer base by making larger purchases more accessible.

James Ge and Rhinotrail believe that becoming a utility trailer dealer is a practical and achievable business move for entrepreneurs ready to take action.

Entrepreneurs ready to build their own dealership can contact Rhinotrail today to explore reliable trailer solutions and expert support.

For more information, contact:

Rhinotrail

Website: rhinotrail.com

Email: [email protected]

Phone: +65 97708910

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