Fintech PR
Invoca Celebrates 2024 Impact Award Winners Showcasing Excellence in Revenue Execution
Awards honour the brands and partners who deliver exceptional customer experiences and meaningful business results.
LONDON, Sept. 25, 2024 /PRNewswire/ — Invoca, the leader in revenue execution platforms, today announced the recipients of its 2024 Impact Awards. Now in its 7th year, this program celebrates the brands and partner teams that have mastered alignment between marketing and sales, resulting in wins across many key business metrics, such as revenue growth and ad spend efficiency. These awards recognize B2C companies that have optimised the buyer journey, embraced revenue execution and driven meaningful business results.
Invoca’s The State of B2C Revenue Execution Report 2024 revealed how poor alignment between B2C marketing, sales, and contact centre teams significantly impacts revenue growth, especially in high-consideration purchase industries. The 2024 winners exemplify the potential for B2C companies that prioritise tightly aligned revenue teams to deliver an exceptional customer journey from first click to final sale.
“B2C brands are operating in a more competitive, fragmented buyer landscape than ever before,” said Jennifer Lovette, SVP of Customer Success at Invoca. “We are incredibly proud to celebrate the brands and partner teams that are using revenue execution to its fullest potential to deliver exceptional customer experiences and drive meaningful business results.”
The 2024 Impact Award finalists include notable brands across a range of industries from telecom to home services, healthcare and more who stand out for the impressive business results they’ve seen through their adoption of revenue execution, as well as partners who are helping Invoca shape the next generation of industry tools and cutting edge solutions. Get inspired by their stories here.
This year’s Invoca Impact Awards winners are:
Best Revenue Team
Winner: T-Mobile
The Best Revenue Team successfully aligns marketing and sales teams to unlock a company’s full revenue potential. Through their use of the Invoca platform, they successfully connect their paid media investments directly to revenue, improve digital engagement, and deliver seamless buyer experiences.
T-Mobile has cemented a strong partnership between its marketing and contact centre sales teams, and uses AI signals on hundreds of thousands of calls to optimise marketing spend, generate qualified leads and understand caller intent. Since using Invoca, they’ve seen a 34% reduction in cost-per-call, a 61% spike in call orders and 27% rise in web orders.
Buyer Journey Excellence
Winner: AT&T
The Buyer Journey Excellence Award winner provides the best experience to consumers by equipping their sales team with high-value insights about incoming calls. Sellers effectively use this information to optimise the buying experience and convert more calls.
AT&T has integrated Invoca with Neustar, routing highly qualified callers directly to agent queues, resulting in a 39% lift in answered calls and a 23% rise in sales opportunities.
“The work we’ve done with Invoca to enrich visitor profiles and enable audience-first routing has truly been a game changer that is giving us meaningful conversion lifts, and we’re seeing the impact on both the consumer and the business side,” said Ben Downing, Director, Marketing Technology and Digital Enablement at AT&T. “We’re thrilled to see where this takes us next – thank you for the honour!”
AI Visionary of the Year
Winner: AutoNation
The AI Visionary of the Year makes the most of their investment through a strong vision and execution. They use Invoca’s AI technology in innovative ways to transform their business. They also push Invoca’s platform and product teams to make improvements that positively impact the broader Invoca customer community.
AutoNation uses Invoca data across multiple departments and AI Signals in their service center scorecards and marketing optimization. Their participation in product Beta testing has been instrumental in strengthening Invoca’s solutions. AutoNation embodies a true spirit of innovation and collaboration, not simply benefiting their own operations but also advancing the entire field of AI-driven business solutions.
Rookie of the Year
Winner: CenterWell (Humana)
The Rookie of the Year is a customer who has been using Invoca for less than a year and has seen the meaningful impact of revenue execution within only a few months of using the platform.
In just one quarter, CenterWell has positioned Invoca at the core of their data-driven decisions. They seamlessly transitioned over 6,000 numbers to Invoca’s PreSense platform to improve agent call outcomes, set up sophisticated integrations, and used advanced Invoca analytics to optimise their media campaigns, better allocate ad spend and create operational efficiencies.
Revenue Execution Hero of the Year
Winner: Melissa Reilly of U.S. Bank
The Revenue Execution Hero of the Year award is an individual who speaks publicly about the innovative ways they connect the buyer journey and are widely considered to be thought leaders in revenue execution.
U.S. Bank’s Melissa Reilly is a true advocate and subject matter expert who generously shares her expertise with the Invoca community. Since joining the program several years ago, Melissa has made significant contributions—from case studies, to reference calls, user groups, webinars and industry analyst engagements—to benefit the wider customer community.
Breakthrough Partner of the Year
Winner: Publicis
The Breakthrough Partner of the Year is given to a partner or agency who has introduced a new integration, joint use case, or go-to market channel. This partner demonstrates innovative thinking to help our joint customers succeed.
Publicis took a major step forward with teams across its divisions, including Starcom, Razorfish, Spark, Zenith, Digitas and Epsilon, using Invoca to deliver unique value to clients. Publicis developed clear measurement plans to improve media attribution for shared clients, creating advanced use cases that are already delivering results.
Partner Collaboration Award
Winner: Tealium
The Partner Collaboration Award goes to the technology or agency partner that consistently shows strong commitment to collaboration by participating in events and other activities that help drive visibility, awareness, and business opportunities.
Tealium earned the win for an integration with Invoca that creates a powerful combination, blending Tealium badges and data actions with Invoca’s offline phone conversion data.
Partner Innovation Award
Winner: Contentsquare
The Partner Innovation Award is given to the technology or agency partner who consistently delivers the most creative use cases or integration ideas, helping Invoca bring cutting edge solutions to market.
Contentsquare is recognized for their depth of integration. Brands using this integration now receive valuable insights into the consumer journey, understanding whether a journey was abandoned or completed, and correctly attributed contact center revenue and conversion.
More Information:
- Learn more about the Invoca Impact Awards program: https://www.invoca.com/invoca-impact-awards
- Get inspired by Invoca Impact Award finalist stories: https://www.invoca.com/blog/impact-awards-2024-finalists
- See the results you can get with Invoca: https://www.invoca.com/customers
About Invoca
Invoca is the leading revenue execution platform to connect marketing and sales teams to enable them to track and optimise the buying journey and drive more revenue. By using a comprehensive revenue execution platform with deep integrations with leading technology platforms, revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales. With Invoca, top consumer brands, including AutoNation, Mayo Clinic, Mutual of Omaha, and Verizon, experience unbelievable results powered by undeniable data. Invoca has raised $184M from leading venture capitalists, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures. For more information, visit www.invoca.com.
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DUBAI, UAE, Nov. 15, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, opens up the November arena for the Bybit Crypto Titans trading competition. Available for users in select regions, a prize pool of 55,000 USDT will be available for a limited time only.
From now to Nov. 30, eligible traders can level up their trading strategies and amplify their winning chances by inviting friends to share two prize pools in two simple steps: register for the event at the Grand Arena, and invite friends and trade.
Battlefields: Once in the Arena, users can pick their battlefields. Up to 30,000 USDT are up for grabs in the Team Battlefield ranked by total trading volume, while another 15,000 USDT is reserved for traders in the Solo Battlefield competing by PnL(%).
More perks: Additionally, top traders and leaders will receive extra perks. Participants will receive a bonus 5 USDT for every new qualified referee, and the first 50 Team Leaders whose team exceeds a threshold amount in trading volume will be entitled to a 100 USDT bonus.
“As trading volumes overall are climbing, we are seeing so many talented traders in our community with a knack for navigating fast-moving markets. This event gives some of them an incentive to share their passion with their friends, and there is room for rewards for the solo trading pros to shine as well,” said Joan Han, Sales and Marketing Director of Bybit.
Market sentiment and activities have been trending up in recent weeks globally, and the enthusiasm is shared among users in niche markets. While traders rush to capture opportunities in a heated market, the Crypto Titans competition encourages users to bring out the best trading game and hone their trading skills for healthier returns.
Find out more about Bybit’s Crypto Titans: November Showdown, terms and conditions apply.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
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Fintech PR
Healthcare leaders gather at House of Commons to discuss productivity-boosting tech with MyStaff app
LONDON, Nov. 15, 2024 /PRNewswire/ — Healthcare leaders from 16 NHS trusts gathered at the House of Commons this week to see how Mid and South Essex NHS Foundation Trust is using a groundbreaking new app that transforms staff access to information vital to their patients’ care.
The MyStaff app uses AI and automation to simplify the management of critical policies and procedures, reducing the time staff spend searching for information from almost 10 minutes to under 30 seconds. Over 12,000 of the Trust’s staff have signed up, and around 1,000 are using the app daily.
With £2bn pledged to help digitise the NHS and bring down waiting lists, such time-saving tech is high on healthcare’s agenda. Trust Chief Executive Matthew Hopkins introduced the session, which was hosted by David Burton-Sampson, MP for Southend West and Leigh, and saw technology strategists and users share their experiences of digitising vital healthcare operations.
Matthew said: “Our Trust is working to make the best use of digital technologies wherever this can help staff to provide the best possible care to our patients. MyStaff app is a versatile and easy-to-use tool that improves our governance processes and makes it easy for staff to access the vital clinical information they need when treating patients.”
The Trust developed MyStaff app with digital innovators Diligram, who have created a digital governance solution that helps ensure staff use the latest policies and guidance when delivering patient care. Document compliance rates have grown from 60% to 98%, whilst projections indicate the app could release 55,000 hours’ worth of staff capacity over 3 years, worth almost £4m in staff costs and giving staff more time on patient-facing care.
Diligram CEO Leslie Golding said: “We have worked closely with the Trust on developing groundbreaking technology that supports our healthcare heroes by simplifying access to essential information. We’re proud to be part of this brilliant example of positive digital change.”
Editor’s notes
- Contact: Rob Benson, 07815098560, [email protected]
- Further images, interviews, site visits available
About MyStaff app
The MyStaff app from digital transformation company Diligram is time-saving tech that offers a mobile-first digital corporate governance solution for healthcare providers.
Web: mystaffapp.io
About Mid and South Essex NHS Foundation Trust
MSE is one of the largest Trusts in the country, serving around 1.2million people. Our values are about delivering excellent, compassionate and respectful care.
Web: mse.nhs.uk
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BEIJING, Nov. 15, 2024 /PRNewswire/ — On November 14, 2024, ThunderSoft (Stock Code: 300496), a world leading OS and intelligent device products and technology provider, and HERE Technologies, the leading location data and technology platform, announced a strategic partnership to enhance collaboration in intelligent navigation and high-definition maps. The collaboration aims to support the efficient development of navigation systems, contributing to a more connected and intelligent mobility ecosystem.
The agreement will see both companies maximize their technical strengths and platform resources for comprehensive, multifaceted cooperation. ThunderSoft’s Aqua Drive OS will integrate HERE location data and services, including HERE SDK, HD Map and autonomous driving solutions. These AI-powered elements, create a foundation for developers worldwide to build intelligent system platforms. Additionally, the partnership will deliver tailored intelligent navigation solutions for international markets, addressing the diverse requirements of automotive manufacturers and consumers.
The companies will also collaborate to develop immersive and interactive 3D high-definition mapping solutions by combining HERE’s map data with ThunderSoft’s Kanzi Map engine, establishing a new benchmark in intelligent driving and navigation.
Deon Newman, Senior Vice President and General Manager of HERE Technologies said, “This strategic partnership with ThunderSoft represents a transformative step in delivering on the potential of AI and software-defined vehicles. By uniting our best-in-class location technology with ThunderSoft’s advanced system capabilities, we will together deliver greater insight and intelligence to every journey, empowering our clients to create richer, more personalized experiences for their customers worldwide.”
Hengshang Chang, Executive President and President of SmartVehicle Business Group of ThunderSoft, highlighted the strategic importance of the collaboration, “Our collaboration with HERE holds immense significance. By integrating HERE’s map data and location platform capabilities with ThunderSoft’s pioneering vehicle OS technology, we aim to develop more competitive, globally-oriented intelligent navigation systems for the automotive industry, enabling automakers to achieve accelerated growth.”
About HERE Technologies
HERE has been a pioneer in mapping and location technology for almost 40 years. Today, HERE’s location platform is recognized as the most complete in the industry, powering location-based products, services and custom maps for organizations and enterprises across the globe. Find out how HERE is moving the world forward at here.com.
About ThunderSoft
ThunderSoft, a well-known intelligent operating system products and technologies provider, has been continuously accumulating and innovating in the operating system field, with its business expanding gradually from smart phone to smart vehicle, AIOT and smart industries. Website: https://en.thundersoft.com
View original content:https://www.prnewswire.co.uk/news-releases/thundersoft-partners-with-here-technologies-to-enhance-intelligent-navigation-solutions-302307004.html
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