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McFarlane Lake Completes Acquisition of West Hawk Lake, High Lake and McMillan Properties

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Toronto, Ontario–(Newsfile Corp. – August 5, 2022) –  McFarlane Lake Mining Limited (NEO: MLM) (“McFarlane Lake” or “the Company”), a Canadian gold exploration and development company, today announces that it has successfully acquired a 100% interest in the mining claims, rights and leases for its West Hawk Lake, High Lake and McMillan properties (the “Acquisition”) from Canadian Star Minerals Ltd. (“Canadian Star”).

“With past producing gold production from two of three of these properties, these properties are highly prospective. We see significant potential to define economic resources and with infrastructure, including roads and powerlines nearby, it provides the necessary support for exploration development and any potential mine development,” said Mark Trevisiol, President and CEO of McFarlane Lake. “All three properties have near surface gold mineralization, a good geological asset to have when considering mine development schedules and cost to develop and operate. In the near term we are continuing our drilling program. After the successful drilling campaign at West Hawk Lake, we are planning a similar program for our High Lake property”.

The Acquisition was completed pursuant to a definitive agreement dated December 30, 2021. The purchase price of the Acquisition was $5.5 million, paid to Canadian Star as follows: (i) $2.75 million in cash; (ii) the issuance from treasury of 5,625,000 common shares (the “Common Shares”) in McFarlane Lake; and (iii) the transfer of 7,000,0000 Common Shares from certain directors or officers of McFarlane Lake. $500,000 in cash option payments paid to Canadian Star prior to the completion of the Acquisition was credited to the purchase price to reduce the number of Common Shares issuable to the amount noted above.

The Properties

West Hawk Lake
West Hawk Lake is located in southeastern Manitoba, about five kilometres from the Ontario border. It has a historical (non-NI 43-101 compliant) resource of 457,000 tonnes at 13.9 g/t gold (see the following link for details on historic resource disclosure. A NI 43-101 Technical Report, High Lake and West Hawk Lake Property, was published June 22, 2021 (available at www.sedar.com and www.mcfarlanelakemining.com). West Hawk Lake also has a history of past exploration including shaft sinking, lateral development, drilling, trenching and geophysical work.

In March 2022, the Company completed a drilling program of 3000 metres over 14 holes. Initial results showed the existence of high-grade gold mineralization 100 metres below historical gold mineralization at the Waverly Raise Zone on the property. They demonstrated the potential for a gold zone with a mineralized strike length of 200 metres and down to over 200 metres remaining open at depth. It also successfully intersected gold at the Sunbeam Breccia below known gold mineralization and identified strong geological structures extending beyond the previously explored areas.

Assay result highlights include:

– MLWH-22-01 intersected two zones, 22.17g/t over 1.27 metres including 49.40g/t over 0.55 metres and 9.85g/t over 1.00 metre

– MLWH-22-02 intersected a single zone, 9.88g/t over 1.00 metre

– MLWH-22-08 intersected two zones, 19.40g/t over 0.64 metres and 8.62g/t over 1.00 metre.

– MLWH-22-05 intersected two zones,3.81g/t gold over 4.00 metres and 7.85g/t gold over 2.00 metres including 11.30g/t gold over 1.00 metres.

For further information, please refer to the Company’s press releases dated March 21, 2022, and April 21, 2022, available on SEDAR at www.SEDAR.com.

High Lake
High Lake is located near Kenora in Ontario and within 10 km of the Company’s West Hawk Lake property. High Lake was last explored in 1988 with diamond drilling and surface trenching work conducted. It has recorded a historical (non-NI 43-101 compliant) resource of 270,00 tonnes at 9.8 g/t gold (see the following link for details on historic resource disclosure. A NI 43-101 Technical Report, High Lake and West Hawk Lake Property, was published June 22, 2021 available at www.sedar.com and www.mcfarlanelakemining.com)The Company has applied for a drilling permit on the High Lake property with a plan to carry out 8,000 to 10,000 metres of drilling.

McMillan
The McMillan property is located southwest of Sudbury, Ontario and comprises 12 mining claims over 268 hectares. The property has a history of production with approximately 60,000 tonnes of production at approximately 6.0 g/t gold (see 43-101 Technical Report, High Lake and West Hawk Lake Property, Effective date May 25, 2021, published June 22, 2021 available on Sedar at www.sedar.com and at www.mcfarlanelakemining.com).

All properties are near infrastructure (roads, power), significant population bases, and a geopolitically stable environment.

Early Warning

Canadian Star

Canadian Star of 129 Midland Avenue, Toronto, ON, M1N 3Z8, acquired ownership and control of 7,000,000 common shares (the “Acquired Shares”) of McFarlane Lake (15 Kincora Court, Sudbury, ON, P3E 2B9), representing approximately 7.99% of the issued and outstanding common shares. Immediately prior to the acquisition of the Acquired Shares, Canadian Star held 5,625,000 common shares in the capital of McFarlane Lake representing approximately 6.42% of the issued and outstanding common shares of MacFarlane Lake. As a result of the acquisition of the Acquired Shares, Canadian Star currently holds 12,625,000 common shares representing approximately 14.40% of the issued and outstanding common shares. No cash was paid or received in connection with the transfer of the Acquired Shares.

The Acquired Shares were transferred to Canadian Star in connection with the Acquisition Agreement by certain officers and directors, and not through the facilities of any marketplace. The Acquired Shares will be held by Canadian Star for investment purposes. Canadian Star may, from time to time, take such actions in respect of his holdings in securities of McFarlane Lake as it may deem appropriate in light of the circumstances then existing, including the purchase of additional common shares or other securities of McFarlane Lake or the disposition of all or a portion of his securityholdings in McFarlane Lake, subject in each case to applicable securities laws and the terms of such securities. The Acquired Shares are subject to certain escrow conditions under the policies of the NEO stock exchange and are subject to certain lock down periods as described in the Filing Statement.

The disclosure in this news release is being issued in accordance with National Instrument 62-103 – The Early Warning System and Related Take-Over Bid and Insider Reporting Issues in connection with the filing of an early warning report on www.SEDAR.com under McFarlane’s profile. To obtain a copy of the early warning report filed by Canadian Star, please contact Christopher North at (647) 550-6200 or refer to www.SEDAR.com under McFarlane’s profile.

Mark Trevisiol

Mark Trevisiol of 15 Kincora Court, Sudbury, ON, P3E 2B9, disposed of ownership and control of 3,500,000 common shares (the “MT Shares”) of McFarlane Lake (15 Kincora Court, Sudbury, ON, P3E 2B9), representing approximately 3.99% of the issued and outstanding common shares. Immediately prior to the disposition of the MT Shares, Mark Trevisiol held 13,750,000 common shares in the capital of McFarlane Lake representing approximately 15.68% of the issued and outstanding common shares of MacFarlane Lake. As a result of the disposition of the MT Shares, Mark Trevisiol currently holds 10,250,000 common shares representing approximately 11.69% of the issued and outstanding common shares.

The MT Shares were transferred by Mark Trevisiol to Canadian Star in connection with the Acquisition Agreement, and not through the facilities of any marketplace. Mark Trevisiol holds common shares of McFarlane Lake for investment purposes. Mark Trevisiol may, from time to time, take such actions in respect of his holdings in securities of McFarlane Lake as he may deem appropriate in light of the circumstances then existing, including the purchase of additional common shares or other securities of McFarlane Lake or the disposition of all or a portion of his security holdings in McFarlane Lake, subject in each case to applicable securities laws and the terms of such securities. The common shares of McFarlane Lake held by Mark Trevisiol are subject to certain escrow conditions under the policies of the NEO stock exchange and are subject to certain lock down periods as described in the Filing Statement.

The disclosure in this news release is being issued in accordance with National Instrument 62-103 – The Early Warning System and Related Take-Over Bid and Insider Reporting Issues in connection with the filing of an early warning report on www.SEDAR.com under McFarlane’s profile. To obtain a copy of the early warning report filed by Mark Trevisiol, please contact Mark Trevisiol at (705) 665 5087 or refer to www.SEDAR.com under McFarlane’s profile.

Perry Dellelce

Perry Dellelce of Suite 800, 365 Bay Street, Toronto, ON M5H 2V1, disposed of ownership and control of 3,500,000 common shares (the “PD Shares”) of McFarlane Lake (15 Kincora Court, Sudbury, ON, P3E 2B9), representing approximately 3.99% of the issued and outstanding common shares. Immediately prior to the disposition of the PD Shares, Perry Dellelce held 11,550,000 common shares in the capital of McFarlane Lake representing approximately 13.17% of the issued and outstanding common shares of MacFarlane Lake. As a result of the disposition of the PD Shares, Perry Dellelce currently holds 8,050,000 common shares representing approximately 9.18% of the issued and outstanding common shares.

The PD Shares were transferred by Perry Dellelce to Canadian Star in connection with the Acquisition Agreement, and not through the facilities of any marketplace. Perry Dellelce holds common shares of McFarlane Lake for investment purposes. Perry Dellelce may, from time to time, take such actions in respect of his holdings in securities of McFarlane Lake as he may deem appropriate in light of the circumstances then existing, including the purchase of additional common shares or other securities of McFarlane Lake or the disposition of all or a portion of his security holdings in McFarlane Lake, subject in each case to applicable securities laws and the terms of such securities. The common shares of McFarlane Lake held by Perry Dellelce are subject to certain escrow conditions under the policies of the NEO stock exchange and are subject to certain lock down periods as described in the Filing Statement.

The disclosure in this news release is being issued in accordance with National Instrument 62-103 – The Early Warning System and Related Take-Over Bid and Insider Reporting Issues in connection with the filing of an early warning report on www.SEDAR.com under McFarlane’s profile. To obtain a copy of the early warning report filed by Perry Dellelce, please contact Perry Dellelce at (416) 361-3121 or refer to www.SEDAR.com under McFarlane’s profile.

Qualified Person

The technical contents of this news release have been reviewed and approved by Robert Kusins, Vice President of Geology of McFarlane Lake. Mr. Kusins is a qualified person as defined by NI 43-101. However, Mr. Kusins is not independent of the Company by virtue of his position.

About McFarlane Lake Mining

McFarlane Lake is a Canadian gold exploration and development company with six gold properties with historic mineralization; two west of Sudbury in a region consistently on the top gold exploration opportunities as identified by the Ontario Geological Survey (reports of 2011 and 2018) and an additional two straddling the Ontario – Manitoba border, which are geologically similar to a number of significant gold deposits in Ontario. The two remaining properties under option are located in the historic Timmins area along the prolific Porcupine Destor fault, home to dozens of mines over the last century and several current producing mines. Three of the properties are past producers of gold, and all six properties are near infrastructure (roads, power), significant population bases and in a geopolitically stable environment.

To learn more, visit: https://mcfarlanelakemining.com/

Additional information on McFarlane Lake can be found by reviewing its profile on SEDAR at www.sedar.com.

Cautionary Note Regarding Forward-Looking Information:

This news release contains “forward-looking information” and “forward-looking statements” (collectively, “forward-looking statements”) within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as “expects”, or “does not expect”, “is expected”, “anticipates” or “does not anticipate”, “plans”, “budget”, “scheduled”, “forecasts”, “estimates”, “believes” or “intends” or variations of such words and phrases or stating that certain actions, events or results “may” or “could”, “would”, “might” or “will” be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements.

Forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of McFarlane Lake to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. Factors that could cause actual results to differ materially from those anticipated in these forward-looking statements are described under the caption “Risks Factors” in the Company’s Filing Statement dated as of January 14, 2022 which is available for view on SEDAR at www.sedar.com. Forward-looking statements contained herein are made as of the date of this press release and McFarlane Lake disclaims, other than as required by law, any obligation to update any forward-looking statements whether as a result of new information, results, future events, circumstances, or if management’s estimates or opinions should change, or otherwise. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, the reader is cautioned not to place undue reliance on forward-looking statements.

McFarlane Lake’s’ operations could be significantly adversely affected by the effects of a widespread global outbreak of a contagious disease, including the recent outbreak of illness caused by COVID-19. It is not possible to accurately predict the impact COVID-19 will have on operations and the ability of others to meet their obligations, including uncertainties relating to the ultimate geographic spread of the virus, the severity of the disease, the duration of the outbreak, and the length of travel and quarantine restrictions imposed by governments of affected countries. In addition, a significant outbreak of contagious diseases in the human population could result in a widespread health crisis that could adversely affect the economies and financial markets of many countries, resulting in an economic downturn that could further affect operations and the ability to finance its operations.

Further Information

For further information regarding McFarlane Lake, please contact:

Mark Trevisiol,
Chief Executive Officer, President and Director
McFarlane Lake Mining Limited
[email protected]
1 705-562-8520

Craig MacPhail
NATIONAL Capital Markets
[email protected]
1 416-525-5709

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/132985

Fintech

How to identify authenticity in crypto influencer channels

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Modern brands stake on influencer marketing, with 76% of users making a purchase after seeing a product on social media.The cryptocurrency industry is no exception to this trend. However, promoting crypto products through influencer marketing can be particularly challenging. Crypto influencers pose a significant risk to a brand’s reputation and ROI due to rampant scams. Approximately 80% of channels provide fake statistics, including followers counts and engagement metrics. Additionally, this niche is characterized by high CPMs, which can increase the risk of financial loss for brands.

In this article Nadia Bubennnikova, Head of agency Famesters, will explore the most important things to look for in crypto channels to find the perfect match for influencer marketing collaborations.

 

  1. Comments 

There are several levels related to this point.

 

LEVEL 1

Analyze approximately 10 of the channel’s latest videos, looking through the comments to ensure they are not purchased from dubious sources. For example, such comments as “Yes sir, great video!”; “Thanks!”; “Love you man!”; “Quality content”, and others most certainly are bot-generated and should be avoided.

Just to compare: 

LEVEL 2

Don’t rush to conclude that you’ve discovered the perfect crypto channel just because you’ve come across some logical comments that align with the video’s topic. This may seem controversial, but it’s important to dive deeper. When you encounter a channel with logical comments, ensure that they are unique and not duplicated under the description box. Some creators are smarter than just buying comments from the first link that Google shows you when you search “buy YouTube comments”. They generate topics, provide multiple examples, or upload lists of examples, all produced by AI. You can either manually review the comments or use a script to parse all the YouTube comments into an Excel file. Then, add a formula to highlight any duplicates.

LEVEL 3

It is also a must to check the names of the profiles that leave the comments: most of the bot-generated comments are easy to track: they will all have the usernames made of random symbols and numbers, random first and last name combinations, “Habibi”, etc. No profile pictures on all comments is also a red flag.

 

LEVEL 4

Another important factor to consider when assessing comment authenticity is the posting date. If all the comments were posted on the same day, it’s likely that the traffic was purchased.

 

2. Average views number per video

This is indeed one of the key metrics to consider when selecting an influencer for collaboration, regardless of the product type. What specific factors should we focus on?

First & foremost: the views dynamics on the channel. The most desirable type of YouTube channel in terms of views is one that maintains stable viewership across all of its videos. This stability serves as proof of an active and loyal audience genuinely interested in the creator’s content, unlike channels where views vary significantly from one video to another.

Many unauthentic crypto channels not only buy YouTube comments but also invest in increasing video views to create the impression of stability. So, what exactly should we look at in terms of views? Firstly, calculate the average number of views based on the ten latest videos. Then, compare this figure to the views of the most recent videos posted within the past week. If you notice that these new videos have nearly the same number of views as those posted a month or two ago, it’s a clear red flag. Typically, a YouTube channel experiences lower views on new videos, with the number increasing organically each day as the audience engages with the content. If you see a video posted just three days ago already garnering 30k views, matching the total views of older videos, it’s a sign of fraudulent traffic purchased to create the illusion of view stability.

 

3. Influencer’s channel statistics

The primary statistics of interest are region and demographic split, and sometimes the device types of the viewers.

LEVEL 1

When reviewing the shared statistics, the first step is to request a video screencast instead of a simple screenshot. This is because it takes more time to organically edit a video than a screenshot, making it harder to manipulate the statistics. If the creator refuses, step two (if only screenshots are provided) is to download them and check the file’s properties on your computer. Look for details such as whether it was created with Adobe Photoshop or the color profile, typically Adobe RGB, to determine if the screenshot has been edited.

LEVEL 2

After confirming the authenticity of the stats screenshot, it’s crucial to analyze the data. For instance, if you’re examining a channel conducted in Spanish with all videos filmed in the same language, it would raise concerns to find a significant audience from countries like India or Turkey. This discrepancy, where the audience doesn’t align with regions known for speaking the language, is a red flag.

If we’re considering an English-language crypto channel, it typically suggests an international audience, as English’s global use for quality educational content on niche topics like crypto. However, certain considerations apply. For instance, if an English-speaking channel shows a significant percentage of Polish viewers (15% to 30%) without any mention of the Polish language, it could indicate fake followers and views. However, if the channel’s creator is Polish, occasionally posts videos in Polish alongside English, and receives Polish comments, it’s important not to rush to conclusions.

Example of statistics

 

Wrapping up

These are the main factors to consider when selecting an influencer to promote your crypto product. Once you’ve launched the campaign, there are also some markers to show which creators did bring the authentic traffic and which used some tools to create the illusion of an active and engaged audience. While this may seem obvious, it’s still worth mentioning. After the video is posted, allow 5-7 days for it to accumulate a basic number of views, then check performance metrics such as views, clicks, click-through rate (CTR), signups, and conversion rate (CR) from clicks to signups.

If you overlooked some red flags when selecting crypto channels for your launch, you might find the following outcomes: channels with high views numbers and high CTRs, demonstrating the real interest of the audience, yet with remarkably low conversion rates. In the worst-case scenario, you might witness thousands of clicks resulting in zero to just a few signups. While this might suggest technical issues in other industries, in crypto campaigns it indicates that the creator engaged in the campaign not only bought fake views and comments but also link clicks. And this happens more often than you may realize.

Summing up, choosing the right crypto creator to promote your product is indeed a tricky job that requires a lot of resources to be put into the search process. 

Author Nadia Bubennikova, Head of agency  at Famesters

Author

Nadia Bubennikova, Head of agency at Famesters

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Central banks and the FinTech sector unite to change global payments space

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The BIS, along with seven leading central banks and a cohort of private financial firms, has embarked on an ambitious venture known as Project Agorá.

Named after the Greek word for “marketplace,” this initiative stands at the forefront of exploring the potential of tokenisation to significantly enhance the operational efficiency of the monetary system worldwide.

Central to this pioneering project are the Bank of France (on behalf of the Eurosystem), the Bank of Japan, the Bank of Korea, the Bank of Mexico, the Swiss National Bank, the Bank of England, and the Federal Reserve Bank of New York. These institutions have joined forces under the banner of Project Agorá, in partnership with an extensive assembly of private financial entities convened by the Institute of International Finance (IIF).

At the heart of Project Agorá is the pursuit of integrating tokenised commercial bank deposits with tokenised wholesale central bank money within a unified, public-private programmable financial platform. By harnessing the advanced capabilities of smart contracts and programmability, the project aspires to unlock new transactional possibilities that were previously infeasible or impractical, thereby fostering novel opportunities that could benefit businesses and consumers alike.

The collaborative effort seeks to address and surmount a variety of structural inefficiencies that currently plague cross-border payments. These challenges include disparate legal, regulatory, and technical standards; varying operating hours and time zones; and the heightened complexity associated with conducting financial integrity checks (such as anti-money laundering and customer verification procedures), which are often redundantly executed across multiple stages of a single transaction due to the involvement of several intermediaries.

As a beacon of experimental and exploratory projects, the BIS Innovation Hub is committed to delivering public goods to the global central banking community through initiatives like Project Agorá. In line with this mission, the BIS will soon issue a call for expressions of interest from private financial institutions eager to contribute to this ground-breaking project. The IIF will facilitate the involvement of private sector participants, extending an invitation to regulated financial institutions representing each of the seven aforementioned currencies to partake in this transformative endeavour.

Source: fintech.globa

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TD Bank inks multi-year strategic partnership with Google Cloud

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TD Bank has inked a multi-year deal with Google Cloud as it looks to streamline the development and deployment of new products and services.

The deal will see the Canadian banking group integrate the vendor’s cloud services into a wider portion of its technology solutions portfolio, a move which TD expects will enable it “to respond quickly to changing customer expectations by rolling out new features, updates, or entirely new financial products at an accelerated pace”.

This marks an expansion of the already established relationship between TD Bank and Google Cloud after the group previously adopted the vendor’s Google Kubernetes Engine (GKE) for TD Securities Automated Trading (TDSAT), the Chicago-based subsidiary of its investment banking unit, TD Securities.

TDSAT uses GKE for process automation and quantitative modelling across fixed income markets, resulting in the development of a “data-driven research platform” capable of processing large research workloads in trading.

Dan Bosman, SVP and CIO of TD Securities, claims the infrastructure has so far supported TDSAT with “compute-intensive quantitative analysis” while expanding the subsidiary’s “trading volumes and portfolio size”.

TD’s new partnership with Google Cloud will see the group attempt to replicate the same level of success across its entire portfolio.

Source: fintechfutures.com

The post TD Bank inks multi-year strategic partnership with Google Cloud appeared first on HIPTHER Alerts.

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