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Aluula Composites Inc. Announces Completion of Qualifying Transaction and $3 Million Financing

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Victoria, British Columbia–(Newsfile Corp. – April 17, 2023) – Aluula Composites Inc. (TSXV: AUUA) (formerly Bastion Square Partners Inc.) (the “Company“), is pleased to announce that, further to its news release dated April 13, 2023, it has completed the acquisition (the “Transaction“) of all of the issued and outstanding securities of Aluula Composites Inc. (“Old Aluula“). The Transaction constitutes the Company’s “Qualifying Transaction”, within the meaning of Policy 2.4 – Capital Pool Companies of the TSX Venture Exchange (the “Exchange“).

Additional information regarding the Transaction can be found in the Filing Statement of the Company dated April 12, 2023, available at www.sedar.com.

The Transaction

The Transaction was completed by way of a three-cornered amalgamation (the “Amalgamation“) pursuant to which Old Aluula amalgamated with 1391093 BC Ltd. (“BSP Subco“), an entity incorporated for the purposes of the Amalgamation, pursuant to the provisions of the Business Corporations Act (British Columbia). All of the common shares of Old Aluula (each, an “Old Aluula Share“) outstanding immediately prior to the Amalgamation were cancelled and holders thereof received common shares of the Company (each, a “Resulting Issuer Share“) on the basis of 26.05 Resulting Issuer Shares for each one (1) Old Aluula Share held by the holder. On closing the amalgamated company became the wholly owned subsidiary of the Company.

In connection with the completion of the Transaction, the Resulting Issuer Shares will be listed on the Exchange under the stock symbol “AUUA”. It is anticipated that trading of the Resulting Issuer Shares under the new stock symbol will commence at the market open on April 20, 2023.

As a result of the Transaction, the directors and officers of the Company are now as follows:

Richard Myerscough Director and Chief Executive Officer
Peter Berrang Director
Peter Gustavson Director
Hannes Blum Director
Briony Bayer Director
Jeremy South Director
Peter Dorrius CFO and Corporate Secretary
John Zimmerman Chief Operations Officer and President

 

Concurrent Financings

Concurrently with closing of the Transaction, the Company completed a $3 million financing through the issuance of 6,776,670 Resulting Issuer Shares and the conversion of 18,223,330 BSP Subco subscription receipts (the “Subscription Receipts“) into Resulting Issuer Shares. The 6,776,670 Resulting Issuer Shares are subject to resale restrictions in accordance with applicable securities laws, pursuant to which they may not be sold or transferred until August 15, 2023. Each Subscription Receipt was converted into common shares of BSP Subco and then immediately exchanged for 18,223,330 free trading Resulting Issuer Shares.

The Company paid a finder’s fee of $33,180 to Haywood Securities Inc. in connection with the financings.

A company controlled by a director of the Company participated in the BSP SubCo financing in the amount of $246,299.76. This participation in the BSP SubCo financing constitutes a “related party transaction” as defined under Multilateral Instrument 61-101 Protection of Minority Security Holders in Special Transactions (“MI 61-101“). Bastion Square is relying on the exemptions from the formal valuation and minority shareholder approval requirements under section 5.5(b) (as the issuer is not listed on specified markets) and section 5.7(1)(b) as the fair market value of the Subscription Receipts issued to the related party and the consideration paid by the related party under the financing does not exceed $2.5 million. The Company did not file a material change report in respect of the related party transaction at least 21 days before the closing of the financing, as the participation by the related party in the financing was not settled at that time.

Stock Options and Advisory Agreements

On closing of the Transaction, the Company granted an aggregate of 5,653,713 options to purchase Resulting Issuer Shares to certain directors and officers of the Resulting Issuer, in accordance with the terms of the stock option plan. The stock options were granted at an exercise price of $0.12 and are exercisable for a five-year term, expiring on April 14, 2028. The stock options will vest over four years as follows: the first 25% tranche will cliff vest one year after the date of grant and then 2.08% monthly thereafter for the remaining three years.

The Company is also pleased to announce that Mark Longo, Tim McElvaine and Laurie Clarke have agreed to serve as advisors to the Company providing general advice regarding the capital markets and the business of the Company. The Company has granted 651,442 stock options at an exercise price of $0.12 and a term of five years to Ms. Clarke in consideration for her services, and Mr. Longo and Mr. McElvaine will retain their existing options in consideration for remaining on as advisors to the Company.

Richard Myerscough, CEO of the Company, noted, “We are extremely excited to complete the transaction with Bastion Square Partners and to begin our journey as a public company. We are also pleased to see the strong interest in our concurrent financings which will provide working capital to support our exciting growth plans. The Company is fielding strong inbound interest across all our key markets and geographies as global leaders look to ALUULA and its transformational technology to support their essential product improvements. Our unique ability to provide fully recyclable material is also becoming a high demand product attribute. While the wind sport market remains our major segment, we are seeing strong customer and partner interest in ALUULA across many market segments as the ingredient brand of choice in high performance soft composites.”

Peter Gustavson, Director of the Company and former CEO of Bastion Square Partners Inc., commented, “We are pleased to conclude our qualifying transaction and now begin trading as ALUULA. With solid investor support and a strong pipeline of new partners we look forward to using the public markets platform to support investment in this highly disruptive and transformational technology.”

Early Warning

Immediately prior to the Transaction, Laurie Clarke of Victoria, British Columbia, Canada, did not hold any Resulting Issuer Shares. Pursuant to the Transaction, Ms. Clarke acquired 22,978,365 Resulting Issuer Shares, which represents approximately 10.21% of the issued and outstanding Resulting Issuer Shares on an undiluted basis, resulting in an approximate 10.21% change in Ms. Clarke’s ownership or control over Resulting Issuer Shares. In addition, Ms. Clarke owns or controls 651,442 options to purchase Resulting Issuer Shares. If Ms. Clarke exercises all of her options, she would then own or have control over, directly or indirectly, 23,629,807 Resulting Issuer Shares, representing approximately 10.47% of the issued and outstanding Resulting Issuer Shares on a partially diluted basis, assuming that no further Resulting Issuer Shares have been issued. Ms. Clarke acquired the securities for investment purposes. Ms. Clarke may, depending on market and other conditions, increase or decrease her beneficial ownership of the Resulting Issuer’s securities, whether in the open market, by privately negotiated agreements or otherwise, subject to a number of factors, including general market conditions and other available investment and business opportunities.

Immediately prior to the Transaction, Richard Myerscough of Victoria, British Columbia, Canada, did not hold any Resulting Issuer Shares. Pursuant to the Transaction, Mr. Myerscough acquired 74,899,506 shares, through Winston Ventures Inc., a company beneficially owned and controlled by Mr. Myerscough, which represents approximately 33.29% of the issued and outstanding Resulting Issuer Shares on an undiluted basis, resulting in an approximate 33.29% change in Mr. Myerscough’s ownership or control over Resulting Issuer Shares. In addition, it Mr. Myerscough owns or controls 1,897,317 options to purchase common Resulting Issuer Shares. If Mr. Myerscough exercises all of his options, he would then own or have control over, directly or indirectly, 76,796,823 Resulting Issuer Shares, representing approximately 33.85% of the issued and outstanding Resulting Issuer Shares on a partially diluted basis, assuming that no further Resulting Issuer Shares have been issued. Mr. Myerscough acquired the securities for investment purposes. Mr. Myerscough may, depending on market and other conditions, increase or decrease his beneficial ownership of the Resulting Issuer’s securities, whether in the open market, by privately negotiated agreements or otherwise, subject to a number of factors, including general market conditions and other available investment and business opportunities.

Immediately prior to the Transaction, Peter Berrang of Victoria, British Columbia, Canada, did not hold any Resulting Issuer Shares. Pursuant to the Transaction, Mr. Berrang acquired 48,203,516 Resulting Issuer Shares, which will represent approximately 21.42% of the issued and outstanding Resulting Issuer Shares on an undiluted basis, resulting in an approximate 21.42% change in Mr. Berrang’s ownership or control over Resulting Issuer Shares. In addition, Mr. Berrang owns or controls 1,480,896 options to purchase Resulting Issuer Shares. If Mr. Berrang exercises all of his options, he would then own or have control over, directly or indirectly, 49,684,412 Resulting Issuer Shares, representing approximately 21.94% of the issued and outstanding Resulting Issuer Shares on a partially diluted basis, assuming that no further Resulting Issuer Shares have been issued. Mr. Berrang acquired the securities for investment purposes. Mr. Berrang may, depending on market and other conditions, increase or decrease his beneficial ownership of the Resulting Issuer’s securities, whether in the open market, by privately negotiated agreements or otherwise, subject to a number of factors, including general market conditions and other available investment and business opportunities.

The disclosure above with respect to Resulting Issuer Shares contained in this news release is made pursuant to National Instrument 62-104 Take-Over Bids and Issuer Bids and reports respecting the above acquisitions will be filed with the applicable securities commissions using the Canadian System for Electronic Document Analysis and Retrieval (SEDAR) and will be available for viewing at www.sedar.com.

About Aluula Composites Inc.

ALUULA is a Canadian-based manufacturer of innovative soft composite materials that deliver extremely durable, light and strong composites to a wide range of applications across a broad range of industries. ALUULA has customers in wind sports, sailing, outdoor packs and tents, and aerospace, with plans to expand to other market sectors. For more information regarding ALUULA, please see the Filing Statement of the Company dated April 12, 2023, available at www.sedar.com.

For further information about ALUULA see www.ALUULA.com.

For further information on Ocean Rodeo see www.oceanrodeo.ca.

ALUULA is proud to have been awarded BEST PRODUCT of the soft equipment category at 2021/22 ISPO for our ALUULA Gold™ composite.

For further information about the Company, please contact:

Mr. Peter Dorrius, CFO and Corporate Secretary of the Company
Email: [email protected]
Tel: 1-888-724-2470

TSX Venture Exchange

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward-looking Statements

The information in this news release includes certain information and statements about management’s view of future events, expectations, plans and prospects that constitute forward-looking statements. These statements are based upon assumptions that are subject to significant risks and uncertainties. Forward-looking statements in this news release include, but are not limited to, the expected trading date of the Company’s common shares on the TSXV and post-closing matters. Because of these risks and uncertainties and as a result of a variety of factors, including the timing and receipt of all applicable regulatory, corporate and third party approvals, the actual results, expectations, achievements or performance may differ materially from those anticipated and indicated by these forward-looking statements. Although the Company believes that the expectations reflected in forward-looking statements are reasonable, it can give no assurances that the expectations of any forward-looking statement will prove to be correct. Except as required by law, the Company disclaims any intention and assumes no obligation to update or revise any forward-looking statements to reflect actual results, whether as a result of new information, future events, changes in assumptions, changes in factors affecting such forward-looking statements or otherwise. Additional disclosure regarding other assumptions and risks are included under the heading “Risk Factors” contained in the Filing Statement of the Company dated April 12, 2023, and available at www.sedar.com.

Not for distribution to United States newswire services or for dissemination in the United States.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/162802

Fintech

How to identify authenticity in crypto influencer channels

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Modern brands stake on influencer marketing, with 76% of users making a purchase after seeing a product on social media.The cryptocurrency industry is no exception to this trend. However, promoting crypto products through influencer marketing can be particularly challenging. Crypto influencers pose a significant risk to a brand’s reputation and ROI due to rampant scams. Approximately 80% of channels provide fake statistics, including followers counts and engagement metrics. Additionally, this niche is characterized by high CPMs, which can increase the risk of financial loss for brands.

In this article Nadia Bubennnikova, Head of agency Famesters, will explore the most important things to look for in crypto channels to find the perfect match for influencer marketing collaborations.

 

  1. Comments 

There are several levels related to this point.

 

LEVEL 1

Analyze approximately 10 of the channel’s latest videos, looking through the comments to ensure they are not purchased from dubious sources. For example, such comments as “Yes sir, great video!”; “Thanks!”; “Love you man!”; “Quality content”, and others most certainly are bot-generated and should be avoided.

Just to compare: 

LEVEL 2

Don’t rush to conclude that you’ve discovered the perfect crypto channel just because you’ve come across some logical comments that align with the video’s topic. This may seem controversial, but it’s important to dive deeper. When you encounter a channel with logical comments, ensure that they are unique and not duplicated under the description box. Some creators are smarter than just buying comments from the first link that Google shows you when you search “buy YouTube comments”. They generate topics, provide multiple examples, or upload lists of examples, all produced by AI. You can either manually review the comments or use a script to parse all the YouTube comments into an Excel file. Then, add a formula to highlight any duplicates.

LEVEL 3

It is also a must to check the names of the profiles that leave the comments: most of the bot-generated comments are easy to track: they will all have the usernames made of random symbols and numbers, random first and last name combinations, “Habibi”, etc. No profile pictures on all comments is also a red flag.

 

LEVEL 4

Another important factor to consider when assessing comment authenticity is the posting date. If all the comments were posted on the same day, it’s likely that the traffic was purchased.

 

2. Average views number per video

This is indeed one of the key metrics to consider when selecting an influencer for collaboration, regardless of the product type. What specific factors should we focus on?

First & foremost: the views dynamics on the channel. The most desirable type of YouTube channel in terms of views is one that maintains stable viewership across all of its videos. This stability serves as proof of an active and loyal audience genuinely interested in the creator’s content, unlike channels where views vary significantly from one video to another.

Many unauthentic crypto channels not only buy YouTube comments but also invest in increasing video views to create the impression of stability. So, what exactly should we look at in terms of views? Firstly, calculate the average number of views based on the ten latest videos. Then, compare this figure to the views of the most recent videos posted within the past week. If you notice that these new videos have nearly the same number of views as those posted a month or two ago, it’s a clear red flag. Typically, a YouTube channel experiences lower views on new videos, with the number increasing organically each day as the audience engages with the content. If you see a video posted just three days ago already garnering 30k views, matching the total views of older videos, it’s a sign of fraudulent traffic purchased to create the illusion of view stability.

 

3. Influencer’s channel statistics

The primary statistics of interest are region and demographic split, and sometimes the device types of the viewers.

LEVEL 1

When reviewing the shared statistics, the first step is to request a video screencast instead of a simple screenshot. This is because it takes more time to organically edit a video than a screenshot, making it harder to manipulate the statistics. If the creator refuses, step two (if only screenshots are provided) is to download them and check the file’s properties on your computer. Look for details such as whether it was created with Adobe Photoshop or the color profile, typically Adobe RGB, to determine if the screenshot has been edited.

LEVEL 2

After confirming the authenticity of the stats screenshot, it’s crucial to analyze the data. For instance, if you’re examining a channel conducted in Spanish with all videos filmed in the same language, it would raise concerns to find a significant audience from countries like India or Turkey. This discrepancy, where the audience doesn’t align with regions known for speaking the language, is a red flag.

If we’re considering an English-language crypto channel, it typically suggests an international audience, as English’s global use for quality educational content on niche topics like crypto. However, certain considerations apply. For instance, if an English-speaking channel shows a significant percentage of Polish viewers (15% to 30%) without any mention of the Polish language, it could indicate fake followers and views. However, if the channel’s creator is Polish, occasionally posts videos in Polish alongside English, and receives Polish comments, it’s important not to rush to conclusions.

Example of statistics

 

Wrapping up

These are the main factors to consider when selecting an influencer to promote your crypto product. Once you’ve launched the campaign, there are also some markers to show which creators did bring the authentic traffic and which used some tools to create the illusion of an active and engaged audience. While this may seem obvious, it’s still worth mentioning. After the video is posted, allow 5-7 days for it to accumulate a basic number of views, then check performance metrics such as views, clicks, click-through rate (CTR), signups, and conversion rate (CR) from clicks to signups.

If you overlooked some red flags when selecting crypto channels for your launch, you might find the following outcomes: channels with high views numbers and high CTRs, demonstrating the real interest of the audience, yet with remarkably low conversion rates. In the worst-case scenario, you might witness thousands of clicks resulting in zero to just a few signups. While this might suggest technical issues in other industries, in crypto campaigns it indicates that the creator engaged in the campaign not only bought fake views and comments but also link clicks. And this happens more often than you may realize.

Summing up, choosing the right crypto creator to promote your product is indeed a tricky job that requires a lot of resources to be put into the search process. 

Author Nadia Bubennikova, Head of agency  at Famesters

Author

Nadia Bubennikova, Head of agency at Famesters

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Central banks and the FinTech sector unite to change global payments space

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The BIS, along with seven leading central banks and a cohort of private financial firms, has embarked on an ambitious venture known as Project Agorá.

Named after the Greek word for “marketplace,” this initiative stands at the forefront of exploring the potential of tokenisation to significantly enhance the operational efficiency of the monetary system worldwide.

Central to this pioneering project are the Bank of France (on behalf of the Eurosystem), the Bank of Japan, the Bank of Korea, the Bank of Mexico, the Swiss National Bank, the Bank of England, and the Federal Reserve Bank of New York. These institutions have joined forces under the banner of Project Agorá, in partnership with an extensive assembly of private financial entities convened by the Institute of International Finance (IIF).

At the heart of Project Agorá is the pursuit of integrating tokenised commercial bank deposits with tokenised wholesale central bank money within a unified, public-private programmable financial platform. By harnessing the advanced capabilities of smart contracts and programmability, the project aspires to unlock new transactional possibilities that were previously infeasible or impractical, thereby fostering novel opportunities that could benefit businesses and consumers alike.

The collaborative effort seeks to address and surmount a variety of structural inefficiencies that currently plague cross-border payments. These challenges include disparate legal, regulatory, and technical standards; varying operating hours and time zones; and the heightened complexity associated with conducting financial integrity checks (such as anti-money laundering and customer verification procedures), which are often redundantly executed across multiple stages of a single transaction due to the involvement of several intermediaries.

As a beacon of experimental and exploratory projects, the BIS Innovation Hub is committed to delivering public goods to the global central banking community through initiatives like Project Agorá. In line with this mission, the BIS will soon issue a call for expressions of interest from private financial institutions eager to contribute to this ground-breaking project. The IIF will facilitate the involvement of private sector participants, extending an invitation to regulated financial institutions representing each of the seven aforementioned currencies to partake in this transformative endeavour.

Source: fintech.globa

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TD Bank inks multi-year strategic partnership with Google Cloud

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TD Bank has inked a multi-year deal with Google Cloud as it looks to streamline the development and deployment of new products and services.

The deal will see the Canadian banking group integrate the vendor’s cloud services into a wider portion of its technology solutions portfolio, a move which TD expects will enable it “to respond quickly to changing customer expectations by rolling out new features, updates, or entirely new financial products at an accelerated pace”.

This marks an expansion of the already established relationship between TD Bank and Google Cloud after the group previously adopted the vendor’s Google Kubernetes Engine (GKE) for TD Securities Automated Trading (TDSAT), the Chicago-based subsidiary of its investment banking unit, TD Securities.

TDSAT uses GKE for process automation and quantitative modelling across fixed income markets, resulting in the development of a “data-driven research platform” capable of processing large research workloads in trading.

Dan Bosman, SVP and CIO of TD Securities, claims the infrastructure has so far supported TDSAT with “compute-intensive quantitative analysis” while expanding the subsidiary’s “trading volumes and portfolio size”.

TD’s new partnership with Google Cloud will see the group attempt to replicate the same level of success across its entire portfolio.

Source: fintechfutures.com

The post TD Bank inks multi-year strategic partnership with Google Cloud appeared first on HIPTHER Alerts.

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