Fintech
DBS Bank India and EaseMyTrip partner to launch an environment-friendly green debit card
DBS Bank India has partnered with EaseMyTrip to launch an environment-friendly international debit card made using 99% recycled polyvinyl chloride (PVC) material. The digibank EaseMyTrip Green Debit Card provides exclusive travel-related offers to customers and rewards them for adopting eco-friendly practices while encouraging them to reduce their carbon footprint.
Recycled PVC material is quickly gaining popularity worldwide due to the lower carbon emissions generated from its production processes. By launching an eco-friendly debit card, DBS Bank India and EaseMyTrip are enabling their customer base to make sustainable choices, thereby conserving the environment and resources involved in the production of cards.
The digibank EaseMyTrip Green Debit Card offers exclusive best-in-class deals on bookings made through the EaseMyTrip website and mobile app, offering a 10% discount up to INR 2000 on flight ticket bookings and up to 17% discount on stays at select eco-friendly hotels & resorts.
This international debit card provides customers with special recognition and discounts globally across retail, dining, travel and entertainment establishments. Among the travel benefits, cardmembers have one airport lounge access per quarter across India. This card allows withdrawal up to INR 1,50,000 per day from any bank’s ATM in India and overseas and allows purchases worth up to INR 1,50,000 in India and up to INR 1,00,000 across merchant outlets globally. Existing digibank customers can apply for this co-branded debit card through the digibank app, while new customers can download the app in just a few clicks and apply for the same during their digibank account opening journey.
Kartik Jain, Head – Product, Platform & Partnerships, Consumer Banking Group, DBS Bank India, said, “We believe in inclusive sustainability. digibank by DBS – India’s first digital bank – delivers a paperless, straight-through experience across all the banking transactions helping you to go green, even as you live more, bank less. The digibank EaseMyTrip Green Debit Card made from 99% recycled PVC builds on this ethos providing customers with a unique international debit card made from sustainable material and rewards that encourage an eco-friendly lifestyle. We are excited about this offering as it aligns with DBS’ commitment to supporting sustainable business practices that positively impact the community and the environment.”
Speaking about the partnership, Nishant Pitti, CEO and Co-Founder, EaseMyTrip, said, “Sustainability has been a key focus at EaseMyTrip. We have been actively looking to incorporate practices that align with our vision of a sustainable future. The rewards provided for the patronage of eco-friendly establishments will also encourage travellers to opt for sustainable travel and tourism options, thereby making the adoption of eco-friendly practices an enticing choice for customers. Through this collaboration with digibank by DBS, we look forward to creating a positive impact on our industry and the environment and will look at further integrating sustainability-focused methods across our offerings.”
Through this collaboration, EaseMyTrip aims to promote sustainability and incentivise sustainable tourism. This is further encouraged by the numerous rewards offered through the digibank EaseMyTrip Green Debit Card for people opting for eco-friendly and sustainable booking options through the EaseMyTrip website and mobile app.
The bank furthers its commitment towards sustainability with this eco-friendly card that helps reduce the carbon footprint. Customers will also be able to proactively check their carbon footprint and contribute towards a greener planet through the carbon calculator now live on https://go.dbs.com/greencard.
digibank EaseMyTrip Green Debit Card design
The digibank EaseMyTrip Green Debit Card with a green skyline of a montage of key sights around the world upholds the bank’s sustainability proposition whilst reflecting its partnership with EaseMyTrip. The silver coat embedded with travel-related graphics in green gives a premium look to the card. The ‘recycle’ icon reminds users to continue making sustainable choices in their day-to-day lives.
DBS Bank has been committed to conducting business more sustainably and managing its environmental footprint. The bank has undertaken several initiatives to support and address crucial ecological, social, and governance (ESG) challenges. In 2020, DBS Bank introduced a wholly digital and innovative payments solution for Transport Corporation of India Limited (TCIL). The solution enables TCIL to make real-time payments into the bank accounts of the fleet operators and drivers, eliminating the need to travel to a local centre to collect payments.
DBS also advocates the scaling up of transition finance and supporting like-minded clients and their ecosystem of supply chain partners to adopt sustainable business practices. To scale up India’s cotton industry, the bank partnered with fashion retailer Inditex, one of the world’s largest retailers, to arrange financing for the Farmer Producer Organisations (FPOs) to procure organic cotton from the farmers in a timely fashion. In 2020, DBS issued its first two green loans in India totalling INR 10.5 billion to CapitaLand, breaking new ground for its sustainable financing agenda.