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Loyalty Management Market worth $25.4 billion by 2029- Exclusive Report by MarketsandMarkets™

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CHICAGO, April 26, 2024 /PRNewswire/ — Blockchain technology, sustainability-focused initiatives, subscription-based business models, and digital transformation will all have a significant impact on the Loyalty Management Market in the future. Data analytics will also drive personalised experiences in this market. In order to increase consumer engagement and loyalty, ecosystem collaborations, gamification, and voice-activated loyalty programmes will all be crucial. For firms to adjust to changing market trends and consumer tastes, regulatory compliance and ongoing innovation are crucial.

The Loyalty Management Market is expected to reach USD 25.4 billion by 2029 from USD 11.4 billion in 2024, at a CAGR of 17.3 % during 2024–2029, according to a new report by MarketsandMarkets™.

Browse in-depth TOC on “Loyalty Management Market”

326 – Tables
47 – Figures
275 – Pages

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Scope of the Report

Report Metrics

Details

Market size available for years

2018-2029

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Base year considered

2023

Forecast period

2024–2029

Forecast units

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Value (USD) Million/Billion

Segments Covered

By Offering, Solution, Services, Operator, Vertical and Region

Region covered

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America

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Companies covered

The major players in the Loyalty Management Market are Epsilon (US), Oracle (US), Comarch (Poland), ICF Next (US), Bond Brand Loyalty (Canada), Merkle (US), Capillary (Singapore), Jakala (Italy),  Kobie (US), Giift Management (Singapore), Maritz Motivation (US), Cheetah Digital (US), Collinson (UK), Loyalty One (Canada), Punchh (US), Ebbo (US), Preferred Patron (US),  Loopy Loyalty (China), Paystone (UK), LoyLogic (Switzerland), Ascenda (Singapore),  Loyalty Juggernaut (US), Gratifii (Australia), SAP SE (Germany),  Annex Cloud (US), Apex Loyalty (US), Sumup (UK), Kangaroo (Canada), Smile.io (Canada), SessionM (US), LoyaltyLion (UK),  Yotpo (US), SailPlay (US), and Zinrelo (US).

Loyalty management has evolved into a crucial component of business strategy worldwide. Businesses across various industries are increasingly adopting sophisticated loyalty management solutions to enhance customer engagement, drive repeat purchases, and foster brand loyalty. With the proliferation of digital channels and the rise of personalized customer experiences, loyalty programs have become more targeted and data-driven, leveraging advanced analytics and artificial intelligence to deliver tailored rewards and incentives.

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The professional services segment contributed the largest market share in the Loyalty Management Market during the forecast period.

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Professional service providers manage a part or the entire loyalty management lifecycle for enterprises, thereby comprehending business constraints and providing major insights that help these companies optimally utilize all available resources and make the most of their technological investments. The growth in the professional services segment is governed by the complexity of operations and the deployment of loyalty management solutions. It also provides support services throughout the business tenure and creates a relationship with the organization. These services help the marketing and operations teams enhance customer experience and raise ROIs as they are customized, easily applicable, and assure availability and performance to the maximum extent.

The BFSI vertical segment is estimated to hold the largest market size during the forecast.

The BFSI vertical requires loyalty management solutions to analyze data based on touchpoints, enabling brands to offer a personalized experience. A study by Accenture found that 75% of consumers expect brands to personalize their experiences, highlighting the growing demand for tailored interactions. This is particularly true in the BFSI sector, where customers expect products, services, and communication to be relevant to their individual needs and financial goals. This sector has incorporated data analytics and AI to deliver loyalty programs and increase customer engagement. There has been a continuous technological revolution in the banking sector in the form of Automated Teller Machines (ATMs), core banking, eBanking, and mobile banking, which gave rise to various services, such as Real-Time Gross Settlement (RTGS), Centralized Funds Management System (CFMS), National Electronic Funds Transfer (NEFT), and the use of credit, debit, and smart cards. Hence, banking and financial institutions are expected to invest greater resources in the market to focus on providing better loyalty programs to their customers.

Based on region, Asia Pacific is projected to register the highest CAGR during the forecast period.

Asia Pacific, home to nearly 40% of the world’s population, is witnessing diverse implementations of loyalty management technologies. The Asia Pacific region is undergoing a notable surge in adopting loyalty management, driven by the flourishing economies of India, China, Japan, Australia, and New Zealand. The rising prevalence of internet access and the escalating per-user engagement online have prompted organizations to bolster their presence in the loyalty management sector by leveraging digital channels, including social media, websites, emails, virtual assistants, and call centers.  Loyalty management solutions are adopted by many companies across industry verticals, whose primary focus is on client retention and further building sustainable customer relationships through these programs. Increasing customer retention also boosts profit margins and brings a stable source of income. Deploying a loyalty program entails an investment; however, strategies aimed at customer retention are more cost-effective than efforts directed at acquiring new customers. The surge in social media usage, the proliferation of internet access, and the expansion of the eCommerce sector constitute significant catalysts propelling the adoption of loyalty programs across Southeast Asia. Vietnam and Thailand emerged as the primary drivers within the region, with Malaysia, the Philippines, Singapore, and Indonesia following suit.

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Top Key Companies in Loyalty Management Market:

The report profiles key players such as Epsilon (US), Oracle (US), Comarch (Poland), ICF Next (US), Bond Brand Loyalty (Canada), Merkle (US), Capillary (Singapore), Jakala (Italy),  Kobie (US), Giift Management (Singapore), Maritz Motivation (US), Cheetah Digital (US), Collinson (UK), Loyalty One (Canada), Punchh (US), Ebbo (US), Preferred Patron (US),  Loopy Loyalty (China), Paystone (UK), LoyLogic (Switzerland), Ascenda (Singapore),  Loyalty Juggernaut (US), Gratifii (Australia), SAP SE (Germany),  Annex Cloud (US), Apex Loyalty (US), Sumup (UK), Kangaroo (Canada), Smile.io (Canada), SessionM (US), LoyaltyLion (UK),  Yotpo (US), SailPlay (US), and Zinrelo (US).

Recent Developments:

  • In March 2024, Epsilon launched the next generation of its retail media platform. Epsilon Retail Media applied AI and person-first identity in the ad server, unlocking opportunities to drive stronger outcomes with shoppers on retailers’ properties, across the open web or in tandem.
  • In May 2023, Bond Brand Loyalty announced a strategic investment in its business from Colorado-based private equity firm, Mountaingate Capital. The announcement followed a substantial period of growth for Bond and reflected the potential for further expansion in both reach and offerings to serve clients better.
  • In April 2023, Capillary Technologies acquired Brierley to expand its portfolio.
  • In January 2023, Giift acquired a strategic majority interest in InTouch, a loyalty solutions provider based in Indonesia.

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Loyalty Management Market Advantages:

  • By rewarding consumers for their recurring business, fostering brand loyalty, and lowering attrition rates, loyalty management solutions assist companies in keeping customers.
  • By providing customers with individualised offers, incentives, and prizes based on their preferences and behaviour, loyalty programmes encourage greater customer engagement and increase repeat business and brand advocacy.
  • With the help of loyalty management tools, businesses can make well-informed decisions and effectively target their marketing efforts by gaining vital insights about consumer behaviour, preferences, and spending habits.
  • By providing individualised prizes, exclusive benefits, and VIP treatment, loyalty programmes raise customer satisfaction and foster enduring connections with clients.
  • By encouraging consumers to spend more, upsell and cross-sell goods, and recommend the brand to others, loyalty management solutions generate more sales and income and boost profitability and business expansion.
  • By providing distinctive benefits, experiences, and value-added services that customers find appealing, loyalty programmes assist companies in standing out from the competition and enhancing customer loyalty and market placement.

Report Objectives

  • To determine and forecast the global Loyalty Management Market by offering, solution, services, operator, vertical, and region from 2024 to 2029, and analyze the various macroeconomic and microeconomic factors affecting market growth.
  • To forecast the size of the market segments concerning five central regions: North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin America.
  • To provide detailed information about the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the Loyalty Management Market.
  • Analyze each submarket concerning individual growth trends, prospects, and contributions to the overall Loyalty Management Market.
  • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the Loyalty Management Market.
  • To profile the key market players; provide a comparative analysis based on business overviews, regional presence, product offerings, business strategies, and key financials; and illustrate the market’s competitive landscape.
  • Track and analyze competitive developments in the market, such as mergers and acquisitions, product developments, partnerships and collaborations, and Research and Development (R&D) activities.

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About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

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Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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IRIS Software Group Adds Welsh Language Option to Staffology HR

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New language addition will support inclusive and legally compliant business operations 

LONDON, June 13, 2024 /PRNewswire/ — From the CIPD Festival of Work tradeshow, IRIS Software Group (IRIS), a global provider of accountancy, edtech, HR and payroll solutions announced the release of a Welsh language version of its widely-used cloud-based software, Staffology HR – adding to its existing language options: British and American English, Italian, Spanish, French and German.

Stephanie Coward, Manging Director of Human Capital Management (HCM) at IRIS said: “With the launch of this new Welsh language feature, Staffology HR continues to support businesses in creating global, inclusive and efficient work environments. IRIS is dedicated to meeting the ever-changing needs of its clients, allowing them to rest easy with ongoing compliance updates to focus on higher-priority tasks: managing and growing their businesses.”

With today’s update, businesses using Staffology HR can easily toggle between seven supported languages. Created in partnership with LinguaSkin, the Welsh language option is now available to more than 1,400 businesses of all sizes.

As hundreds of thousands of UK organisations plan to expand internationally with 87% planning further global growth over the next year – today’s functionality will support compliance with regional legislation and broaden global inclusivity and accessibility, helping HR professionals adhere to the Welsh Language Standards and ensure compliance with the Welsh Language Act. Moreover, it will enable Welsh employees to access the platform in their native or preferred language, anytime and anywhere.

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Helen Pugsley, The Welsh Language Commissioner’s Senior HR Officer, said: “Staffology HR is a fantastic system, and we are delighted that IRIS has provided us with software in the Welsh language. We collaborated closely with the team and feel that our feedback has been genuinely valued. Our staff have responded positively to the software, and we would highly recommend it.”

Expanding Partner Ecosystem

IRIS continues to expand its innovative solutions through strategic partnerships, enhancing its comprehensive suite of offerings and progressing in its mission to prioritise interoperability:

  • Since January 2024, IRIS’ partnership with Circular Benefits provides a comprehensive health and wellbeing package to software users, including health, hospitality and retail discounts, educational resources, reward and recognition options and discounted access to fitness programmes and specialist health consultants.
  • In November 2023, IRIS teamed up with DocuSign to offer a complete electronic signature solution, streamlining HR processes and automating document workflows from onboarding paperwork to confidential employee agreements.
  • IRIS partnered with Eloomi in July 2023, to deliver essential learning and development functionality through its Learning Management System.
  • Further, IRIS’ partnership with Rotageek in October 2022, brings smart workforce management solutions aimed at improving productivity, profitability and employee satisfaction through advanced scheduling tools, such as its AI-driven forecasting engine and Autoscheduler button.

These recent collaborations are the latest in IRIS’ ongoing commitment to software interoperability: helping HR teams connect disparate HR software and applications from a singular, all-in-one solution. With connected data exchange and management, IRIS helps HR teams support every stage of the employee lifecycle – from hire to retire.

Today’s Welsh language Staffology option will be available for demonstration at IRIS’ stand (D31) at the CIPD Festival of Work. 

About IRIS Software Group  

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IRIS Software Group is a global provider of mission critical software and one of the UK’s largest privately held software companies. IRIS provides software solutions and services for finance, HR and payroll teams, educational organisations, and accountancy firms that takes the pain out of processes and lets professionals focus on the work they love. Through simplifying, automating and providing insights on everyday mission critical tasks for organisations of all shapes and sizes, IRIS ensures customers can look forward with certainty and confidence.

IRIS is the largest third-party online filer with the UK Government. Ninety-three of the top 100 UK accountancy firms use IRIS software. One in six of the UK’s workforce is paid by IRIS payroll offerings, and globally, six million employees receive their payslip via IRIS software every month. More than 850,000 UK employees are managed by IRIS HR solutions. Over 12,000 UK schools and academies use IRIS, with four million parents and guardians using IRIS apps to connect with their children’s school; 300 million messages are delivered between schools and parents each year, and over £15 million transactional payments are processed every month. IRIS is certified as a Great Place to Work® and recognised as one of The Times Top 50 Employers for Gender Equality in 2023. IRIS is also recognised as one of the Best Workplaces for Wellbeing, one of the Best Workplaces in Tech and one of the Best Workplaces for Women. 

To see how IRIS helps organisations get things right first time, every time, visit www.iris.co.uk or follow IRIS Software Group on LinkedIn, Twitter and Instagram.

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Banxso Celebrates Winners of the Tour de Banxso Trading Competition

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CAPE TOWN, South Africa, June 13, 2024 /PRNewswire/ — Banxso, the leading online trading platform, is excited to announce the winners of its highly anticipated Tour de Banxso trading competition. After weeks of rigorous and competitive trading, the most skilled traders have emerged victorious, showcasing their expertise and dedication in the realm of online trading.

Grand Prize Winner: Rigardt Maartens from Roodepoort has been awarded the prestigious grand prize: a magnificent 1959 Mercedes-Benz 190 SL, valued at R2,800,000. In addition to this classic automobile, Rigardt also received an official Chopard® Mille Miglia® watch valued at R200,000.

Runner-Up: Helgard Gous from Brooklyn, Pretoria, has achieved a remarkable runner-up position, winning an exciting international holiday for him and his wife, and an official Chopard® Mille Miglia® watch worth R200,000.

Participants were required to make an initial deposit of R20,000 and complete at least 100 trades across a minimum of 10 different assets to be eligible for these extraordinary prizes. The winners were selected based on achieving the highest winning ratio during the competition period.

Manuel de Andrade, Banxso’s Chief Operating Officer, expressed his excitement about the competition’s success, stating, “We are thrilled by the remarkable engagement and enthusiasm displayed by our clients throughout this event. Congratulations to Rigardt and Helgard on their exceptional performance and well-deserved success.”

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Rigardt Maartens shared his elation about winning the grand prize: “I am deeply honoured and grateful for this incredible reward. Competing in the Tour de Banxso has been an amazing journey, and I am proud to be a part of the Banxso community.”

Helgard Gous also conveyed his joy at being named the runner-up: “Participating in the Tour de Banxso competition has been a highly rewarding experience. I am thankful for this opportunity and look forward to continuing my trading success with Banxso.”

The winners were invited to Cape Town on Friday, June 7, to receive their prizes and meet the Banxso team before returning home.

Banxso operates under stringent regulatory oversight to ensure the highest levels of security and confidence. Authorized by the South African Financial Sector Conduct Authority (FSCA) with license number 37699, Banxso adheres to strict conditions, including the maintenance of segregated client accounts to protect client funds. Additionally, Banxso submits monthly reports to the FSCA and the Financial Intelligence Centre as part of its regulatory compliance.

Banxso offers access to CFD trading across a wide range of financial instruments, including indices, stocks, commodities, cryptocurrencies, and forex. For more information about Banxso and how to start your trading journey, please visit banxso.com.

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About Banxso:

Based in the vibrant heart of Cape Town, Banxso is an online trading brokerage that redefines the trading experience. Banxso champions the aspirations of young traders while fostering an inclusive, dynamic, and welcoming community. As a gateway to financial trading and investing, Banxso provides an optimal platform for navigating every phase of your financial journey.

Since its inception in 2022, Banxso has operated under meticulous regulatory frameworks, ensuring security and confidence for its clients daily. Authorized by the South African Financial Sector Conduct Authority (FSCA) No. 37699, Banxso exclusively serves South African citizens.

Banxso is more than just a platform; it is your personal portal to the financial markets. Committed to empowering clients with successful and confident trading skills, Banxso has democratized the process by eliminating commissions and lowering spreads, addressing the financial realities of trading.

Recently, Banxso introduced its interest-bearing brokerage account offering up to 8.7% interest, a pioneering initiative for online traders in South Africa, with interest paid weekly in arrears.

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Banxso proudly sponsors Dricus du Plessis, the current UFC Middleweight Champion and the first South African to win a UFC championship, as well as South Africa’s national soccer team, Bafana Bafana.

Media Contact:
Manpreet Singh
Email: [email protected]
Phone: +16465064978

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Banxso Celebrates Winners of the Tour de Banxso Trading Competition

 

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Frost & Sullivan Institute Announces the Fourth Edition of the Enlightened Growth Leadership Best Practices Recognition, 2024

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SANTA CLARA, Calif., June 13, 2024 /PRNewswire/ — Frost & Sullivan Institute, in collaboration with Frost & Sullivan proudly announces the fourth edition of the Enlightened Growth Leadership Best Practices Recognition 2024, celebrating organizations that achieve success while making a positive global impact. In today’s rapidly changing business environment, the Institute has identified an exceptional group of multinational companies that masterfully combine business growth with sustainable transformation. These leaders are tackling pressing challenges such as reducing carbon emissions, minimizing waste, and conserving non-renewable resources, setting a new standard for responsible corporate growth.

“The Enlightened Growth Leadership Best Practices Recognition represents a dedication that goes beyond traditional corporate responsibility and governance standards. These organizations are driving transformative changes in industries and societies, steering us towards a brighter and more sustainable future. We extend our heartfelt congratulations to these exceptional companies for their steadfast commitment to sustainable development and their efforts in creating opportunities that benefit all stakeholders. Their dedication to sustainability sets a strong example for all industries,” said Aroop Zutshi, Director of the Frost & Sullivan Institute.

The selection process is underpinned by a comprehensive and robust eight-step methodology. This rigorous process involves thorough research, in-depth analyses, and benchmarking, ensuring that the selected companies truly exemplify excellence in growth and ‘innovating global challenges to zero’. By blending business expertise with ethical values, these companies show ideals that go beyond just making profits. This recognition highlights their commitment to responsible consumerism.

The Frost & Sullivan Institute proudly congratulates the Enlightened Growth Leadership Best Practices Recognition, 2024 winners from Asia Pacific. These exceptional organizations will be honored at our award banquet at Barcelona later this year, where we will celebrate their unwavering dedication to building a sustainable and prosperous future.

Recipients:

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ADVANTEST CORPORATION

AEKYUNG 

APL Apollo

ARE Holdings,Inc.

PT Bayan Resources, TBK

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CELLTRION INC

Coupang, Inc.

daedong 

Data#3 Limited

Delta Electronics (Thailand) PCL.

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Doosan Bobcat.

Dreamtech Co., Ltd. 

ECOPRO

erex Co.,Ltd.

EXEO Group, Inc.

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GEO-YOUNG CORPORATION.

HDC Holding Co.,Ltd

Hitachi High-Tech Corporation.

Kakao Corp.

KUMHO PETROCHEMICAL

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LARSEN & TOUBRO LIMITED

LG Chem.

M3, Inc. 

NMDC Limited.

Ramsay Health Care

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SAMSUNG SDI CO.,LTD.

Sea Limited.

Seegene Inc

SL Corporation

SRF Limited 

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THACO

Woodside 

YANCOAL

Airtel India.

Bharat Petroleum Corporation Limited

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Hindustan Petroleum Corporation Limited

Idemitsu Kosan Co.,Ltd.

KEPCO

PHC Holdings Corporation

PTT Public Company Limited

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Toyota Tsusho Corporation

Wipro

About Frost & Sullivan Institute

The Frost & Sullivan Institute (FSI) is a non-profit organization dedicated to utilizing business practices to address global priorities. The genesis of the institute goes back to the vision of either creating, or becoming part of, a solution that addresses threats to humanity. The Institute has identified strategic imperatives for transformation and believes that we can truly accelerate innovation to zero. To learn more about FSI, visit www.frostandsullivaninstitute.org

About Frost & Sullivan

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For six decades, Frost & Sullivan has been world-renowned for its role in helping investors, corporate leaders, and governments navigate economic changes and identify disruptive technologies, Mega Trends, new business models, and companies to action, resulting in a continuous flow of growth opportunities to drive future success. Contact us: Start the discussion.

Media Contact:

Bivechana Gautam
Email: [email protected] 

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